{"id":102205,"date":"2026-05-09T22:20:22","date_gmt":"2026-05-09T15:20:22","guid":{"rendered":"https:\/\/tiki.vn\/blog\/?p=102205"},"modified":"2026-05-09T22:20:22","modified_gmt":"2026-05-09T15:20:22","slug":"review-giai-tri-den-chet","status":"publish","type":"post","link":"https:\/\/tiki.vn\/blog\/review-giai-tri-den-chet\/","title":{"rendered":"Review Gi\u1ea3i tr\u00ed \u0111\u1ebfn ch\u1ebft: L\u1eddi ti\u00ean tri \u00e1m \u1ea3nh v\u1ec1 v\u0103n h\u00f3a m\u00e0n h\u00ecnh"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">G\u1ea7n 40 n\u0103m tr\u01b0\u1edbc, nh\u00e0 x\u00e3 h\u1ed9i h\u1ecdc Neil Postman \u0111\u00e3 \u0111\u01b0a ra l\u1eddi ti\u00ean tri \u0111\u00e1ng s\u1ee3 trong cu\u1ed1n s\u00e1ch kinh \u0111i\u1ec3n <\/span><b>\u201cGi\u1ea3i tr\u00ed \u0111\u1ebfn ch\u1ebft\u201d<\/b><span style=\"font-weight: 400;\"> (Amusing Ourselves to Death). \u00d4ng c\u1ea3nh b\u00e1o v\u1ec1 m\u1ed9t t\u01b0\u01a1ng lai n\u01a1i di\u1ec5n ng\u00f4n c\u00f4ng ch\u00fang b\u1ecb bi\u1ebfn th\u00e0nh d\u1ea1ng th\u1ee9c gi\u1ea3i tr\u00ed. \u1ede n\u1ed9i dung sau, <\/span><a href=\"https:\/\/tiki.vn\/blog\/\"><span style=\"font-weight: 400;\">Tiki Blog<\/span><\/a><span style=\"font-weight: 400;\"> s\u1ebd review s\u00e1ch <\/span><b>Gi\u1ea3i tr\u00ed \u0111\u1ebfn ch\u1ebft<\/b><span style=\"font-weight: 400;\"> chi ti\u1ebft \u0111\u1ec3 xem li\u1ec7u ch\u00fang ta c\u00f3 \u0111ang s\u1ed1ng trong ch\u00ednh c\u01a1n \u00e1c m\u1ed9ng m\u00e0 Postman \u0111\u00e3 th\u1ea5y tr\u01b0\u1edbc.<\/span><\/p>\n<h2><b>Nh\u1eefng \u0111i\u1ec3m ch\u00ednh:<\/b><\/h2>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u201c<\/span><b>Gi\u1ea3i tr\u00ed \u0111\u1ebfn ch\u1ebft<\/b><span style=\"font-weight: 400;\">\u201d c\u1ea3nh b\u00e1o r\u1eb1ng v\u0103n h\u00f3a gi\u1ea3i tr\u00ed li\u00ean t\u1ee5c \u0111ang d\u1ea7n b\u00e0o m\u00f2n kh\u1ea3 n\u0103ng t\u01b0 duy s\u00e2u v\u00e0 ph\u00e2n t\u00edch logic c\u1ee7a con ng\u01b0\u1eddi.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">S\u00e1ch ph\u00e2n t\u00edch s\u1ef1 chuy\u1ec3n d\u1ecbch t\u1eeb v\u0103n h\u00f3a ch\u1eef vi\u1ebft (\u0111\u1ec1 cao l\u00fd lu\u1eadn) sang v\u0103n h\u00f3a h\u00ecnh \u1ea3nh (th\u1ed1ng tr\u1ecb b\u1edfi c\u1ea3m x\u00fac v\u00e0 s\u1ef1 t\u1ee9c th\u1eddi).<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Lu\u1eadn \u0111i\u1ec3m kinh \u0111i\u1ec3n: Con ng\u01b0\u1eddi b\u1ecb h\u1ee7y ho\u1ea1i kh\u00f4ng ph\u1ea3i b\u1edfi \u00e1p b\u1ee9c (Orwell), m\u00e0 b\u1edfi t\u00ecnh y\u00eau d\u00e0nh cho nh\u1eefng th\u00fa vui t\u1ea7m th\u01b0\u1eddng, v\u00f4 ngh\u0129a (Huxley).<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">L\u1eddi c\u1ea3nh b\u00e1o v\u1ec1 truy\u1ec1n h\u00ecnh n\u0103m 1985 nay c\u00f2n \u0111\u00fang h\u01a1n v\u1edbi m\u1ea1ng x\u00e3 h\u1ed9i, n\u01a1i m\u1ecdi th\u00f4ng tin \u0111\u1ec1u b\u1ecb bi\u1ebfn th\u00e0nh n\u1ed9i dung gi\u1ea3i tr\u00ed ng\u1eafn.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Khi m\u1ecdi th\u1ee9 tr\u1edf th\u00e0nh \u201cshow business\u201d, t\u1eeb ch\u00ednh tr\u1ecb \u0111\u1ebfn gi\u00e1o d\u1ee5c, c\u00e1c v\u1ea5n \u0111\u1ec1 nghi\u00eam t\u00fac b\u1ecb t\u1ea7m th\u01b0\u1eddng h\u00f3a v\u00e0 x\u00e3 h\u1ed9i d\u1ec5 b\u1ecb thao t\u00fang.<\/span><\/li>\n<\/ul>\n<h2><b>1. Gi\u1edbi thi\u1ec7u chung v\u1ec1 s\u00e1ch \u201cGi\u1ea3i tr\u00ed \u0111\u1ebfn ch\u1ebft\u201d<\/b><\/h2>\n<h3><b>1.1. T\u00e1c gi\u1ea3 Neil Postman: Nh\u00e0 quan s\u00e1t s\u1eafc s\u1ea3o c\u1ee7a th\u1eddi \u0111\u1ea1i truy\u1ec1n th\u00f4ng<\/b><\/h3>\n<p><a href=\"https:\/\/tiki.vn\/author\/neil-postman.html\"><span style=\"font-weight: 400;\">Neil Postman<\/span><\/a><span style=\"font-weight: 400;\"> (1931\u20132003) l\u00e0 m\u1ed9t nh\u00e0 ph\u00ea b\u00ecnh v\u0103n h\u00f3a, nh\u00e0 gi\u00e1o d\u1ee5c v\u00e0 nh\u00e0 l\u00fd thuy\u1ebft truy\u1ec1n th\u00f4ng l\u1ed7i l\u1ea1c ng\u01b0\u1eddi M\u1ef9. \u00d4ng d\u00e0nh c\u1ea3 s\u1ef1 nghi\u1ec7p \u0111\u1ec3 nghi\u00ean c\u1ee9u v\u1ec1 t\u00e1c \u0111\u1ed9ng c\u1ee7a c\u00f4ng ngh\u1ec7, \u0111\u1eb7c bi\u1ec7t l\u00e0 truy\u1ec1n th\u00f4ng \u0111\u1ea1i ch\u00fang, l\u00ean x\u00e3 h\u1ed9i v\u00e0 t\u01b0 duy con ng\u01b0\u1eddi. \u00d4ng kh\u00f4ng ph\u1ea3i ng\u01b0\u1eddi b\u00e0i x\u00edch c\u00f4ng ngh\u1ec7, m\u00e0 l\u00e0 nh\u00e0 quan s\u00e1t s\u1eafc s\u1ea3o, lu\u00f4n \u0111\u1eb7t c\u00e2u h\u1ecfi v\u1ec1 c\u00e1i gi\u00e1 ph\u1ea3i tr\u1ea3 cho nh\u1eefng ti\u1ebfn b\u1ed9 m\u00e0 ch\u00fang ta \u0111\u00f3n nh\u1eadn.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">C\u00e1c t\u00e1c ph\u1ea9m c\u1ee7a \u00f4ng, \u0111\u1eb7c bi\u1ec7t l\u00e0 \u201c<\/span><a href=\"https:\/\/tiki.vn\/giai-tri-den-chet-p229714486.html\"><span style=\"font-weight: 400;\">Gi\u1ea3i tr\u00ed \u0111\u1ebfn ch\u1ebft<\/span><\/a><span style=\"font-weight: 400;\">\u201c, \u0111\u00e3 tr\u1edf th\u00e0nh t\u00e0i li\u1ec7u tham kh\u1ea3o kinh \u0111i\u1ec3n trong ng\u00e0nh truy\u1ec1n th\u00f4ng v\u00e0 x\u00e3 h\u1ed9i h\u1ecdc. V\u1edbi l\u1ed1i vi\u1ebft s\u1eafc s\u1ea3o v\u00e0 kh\u1ea3 n\u0103ng ph\u00e2n t\u00edch s\u00e2u s\u1eafc, Postman \u0111\u00e3 v\u1ea1ch ra nh\u1eefng thay \u0111\u1ed5i \u00e2m th\u1ea7m nh\u01b0ng m\u1ea1nh m\u1ebd m\u00e0 c\u00e1c ph\u01b0\u01a1ng ti\u1ec7n truy\u1ec1n th\u00f4ng g\u00e2y ra cho v\u0103n h\u00f3a v\u00e0 tr\u00ed tu\u1ec7 c\u1ee7a con ng\u01b0\u1eddi.<\/span><\/p>\n<h3><b>1.2. B\u1ed1i c\u1ea3nh ra \u0111\u1eddi: L\u1eddi c\u1ea3nh b\u00e1o t\u1eeb k\u1ef7 nguy\u00ean ho\u00e0ng kim c\u1ee7a truy\u1ec1n h\u00ecnh<\/b><\/h3>\n<p><b>\u201cGi\u1ea3i tr\u00ed \u0111\u1ebfn ch\u1ebft\u201d<\/b><span style=\"font-weight: 400;\"> \u0111\u01b0\u1ee3c xu\u1ea5t b\u1ea3n l\u1ea7n \u0111\u1ea7u v\u00e0o n\u0103m 1985, th\u1eddi k\u1ef3 TV kh\u00f4ng ch\u1ec9 l\u00e0 thi\u1ebft b\u1ecb gi\u1ea3i tr\u00ed m\u00e0 \u0111\u00e3 tr\u1edf th\u00e0nh ph\u01b0\u01a1ng ti\u1ec7n truy\u1ec1n th\u00f4ng th\u1ed1ng tr\u1ecb, \u0111\u1ecbnh h\u00ecnh c\u00e1ch m\u1ecdi ng\u01b0\u1eddi ti\u1ebfp nh\u1eadn th\u00f4ng tin. Postman nh\u1eadn ra m\u1ed9t s\u1ef1 thay \u0111\u1ed5i s\u00e2u s\u1eafc: M\u1ecdi th\u1ee9, \u0111\u1ec3 \u0111\u01b0\u1ee3c l\u00ean TV, \u0111\u1ec1u ph\u1ea3i tu\u00e2n theo quy lu\u1eadt c\u1ee7a \u201cshow business\u201d l\u00e0 ph\u1ea3i h\u1ea5p d\u1eabn, tr\u1ef1c quan v\u00e0 gi\u1ea3i tr\u00ed.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Cu\u1ed1n s\u00e1ch n\u00e0y ch\u00ednh l\u00e0 s\u1ef1 ph\u00e2n t\u00edch s\u00e2u s\u1eafc c\u1ee7a \u00f4ng v\u1ec1 s\u1ef1 chuy\u1ec3n \u0111\u1ed5i t\u1eeb v\u0103n h\u00f3a ch\u1eef vi\u1ebft, n\u01a1i l\u00fd lu\u1eadn v\u00e0 logic \u0111\u01b0\u1ee3c \u0111\u1ec1 cao, sang v\u0103n h\u00f3a h\u00ecnh \u1ea3nh, n\u01a1i c\u1ea3m x\u00fac v\u00e0 s\u1ef1 h\u1ea5p d\u1eabn t\u1ee9c th\u1eddi chi\u1ebfm \u01b0u th\u1ebf. L\u1eddi c\u1ea3nh b\u00e1o c\u1ee7a \u00f4ng v\u1eeba nh\u1eafm v\u00e0o truy\u1ec1n h\u00ecnh v\u1eeba l\u00e0 d\u1ef1 b\u00e1o v\u1ec1 b\u1ea5t k\u1ef3 ph\u01b0\u01a1ng ti\u1ec7n n\u00e0o bi\u1ebfn th\u00f4ng tin th\u00e0nh tr\u00f2 ti\u00eau khi\u1ec3n.<\/span><\/p>\n<h2><b>2. Kh\u00e1m ph\u00e1 n\u1ed9i dung c\u1ed1t l\u00f5i: Khi ph\u01b0\u01a1ng ti\u1ec7n \u0111\u1ecbnh h\u00ecnh t\u01b0 duy<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">\u0110\u1ec3 hi\u1ec3u \u0111\u01b0\u1ee3c s\u1ee9c n\u1eb7ng trong l\u1eddi c\u1ea3nh b\u00e1o c\u1ee7a <\/span><b>Neil Postman<\/b><span style=\"font-weight: 400;\">, ch\u00fang ta c\u1ea7n n\u1eafm b\u1eaft lu\u1eadn \u0111i\u1ec3m c\u1ed1t l\u00f5i c\u1ee7a \u00f4ng: kh\u00f4ng ch\u1ec9 n\u1ed9i dung, m\u00e0 ch\u00ednh b\u1ea3n th\u00e2n ph\u01b0\u01a1ng ti\u1ec7n truy\u1ec1n th\u00f4ng c\u0169ng \u0111\u1ecbnh h\u00ecnh c\u00e1ch ch\u00fang ta suy ngh\u0129. M\u1ed7i ph\u01b0\u01a1ng ti\u1ec7n \u0111\u1ec1u c\u00f3 m\u1ed9t \u201cthi\u00ean ki\u1ebfn\u201d ri\u00eang, \u01b0u ti\u00ean m\u1ed9t d\u1ea1ng th\u1ee9c di\u1ec5n ng\u00f4n nh\u1ea5t \u0111\u1ecbnh v\u00e0 l\u00e0m suy y\u1ebfu nh\u1eefng d\u1ea1ng th\u1ee9c kh\u00e1c.<\/span><\/p>\n<h3><b>2.1. Th\u1eddi \u0111\u1ea1i c\u1ee7a ch\u1eef vi\u1ebft: N\u1ec1n t\u1ea3ng c\u1ee7a t\u01b0 duy logic v\u00e0 di\u1ec5n ng\u00f4n c\u00f4ng ch\u00fang<\/b><\/h3>\n<p><b>Postman<\/b><span style=\"font-weight: 400;\"> \u0111\u01b0a ch\u00fang ta quay tr\u1edf l\u1ea1i th\u1eddi k\u1ef3 m\u00e0 ch\u1eef vi\u1ebft, \u0111\u1eb7c bi\u1ec7t l\u00e0 s\u00e1ch v\u00e0 b\u00e1o in, l\u00e0 ph\u01b0\u01a1ng ti\u1ec7n ch\u1ee7 \u0111\u1ea1o. \u00d4ng l\u1eadp lu\u1eadn r\u1eb1ng v\u0103n h\u00f3a in \u1ea5n \u0111\u00f2i h\u1ecfi v\u00e0 nu\u00f4i d\u01b0\u1ee1ng ki\u1ec3u t\u01b0 duy \u0111\u1eb7c bi\u1ec7t: Tu\u1ea7n t\u1ef1, logic v\u00e0 tr\u1eebu t\u01b0\u1ee3ng. \u0110\u1ec3 \u0111\u1ecdc v\u00e0 hi\u1ec3u v\u0103n b\u1ea3n ph\u1ee9c t\u1ea1p th\u00ec ng\u01b0\u1eddi \u0111\u1ecdc ph\u1ea3i t\u1eadp trung, theo d\u00f5i chu\u1ed7i l\u1eadp lu\u1eadn t\u1eeb \u0111\u1ea7u \u0111\u1ebfn cu\u1ed1i, ph\u00e2n t\u00edch \u00fd t\u01b0\u1edfng v\u00e0 \u0111\u01b0a ra k\u1ebft lu\u1eadn.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Trong th\u1eddi \u0111\u1ea1i n\u00e0y, c\u00e1c nh\u00e0 l\u00e3nh \u0111\u1ea1o hay nh\u00e0 khoa h\u1ecdc \u0111\u01b0\u1ee3c \u0111\u00e1nh gi\u00e1 cao b\u1edfi kh\u1ea3 n\u0103ng l\u1eadp lu\u1eadn s\u1eafc b\u00e9n tr\u00ecnh b\u00e0y qua con ch\u1eef. C\u00e1c cu\u1ed9c tranh lu\u1eadn c\u00f4ng ch\u00fang, v\u00ed d\u1ee5 nh\u01b0 gi\u1eefa Abraham Lincoln v\u00e0 Stephen Douglas, c\u00f3 th\u1ec3 k\u00e9o d\u00e0i h\u00e0ng gi\u1edd, v\u1edbi nh\u1eefng lu\u1eadn \u0111i\u1ec3m ph\u1ee9c t\u1ea1p \u0111\u00f2i h\u1ecfi s\u1ef1 ch\u00fa \u00fd cao \u0111\u1ed9 t\u1eeb kh\u00e1n gi\u1ea3. \u0110\u00f3 l\u00e0 x\u00e3 h\u1ed9i coi tr\u1ecdng l\u00fd tr\u00ed, s\u1ef1 m\u1ea1ch l\u1ea1c v\u00e0 chi\u1ec1u s\u00e2u c\u1ee7a t\u01b0 t\u01b0\u1edfng.<\/span><\/p>\n<h3><b>2.2. S\u1ef1 tr\u1ed7i d\u1eady c\u1ee7a truy\u1ec1n h\u00ecnh: Khi h\u00ecnh \u1ea3nh l\u1ea5n \u00e1t l\u00fd tr\u00ed<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">S\u1ef1 ra \u0111\u1eddi v\u00e0 th\u1ed1ng tr\u1ecb c\u1ee7a truy\u1ec1n h\u00ecnh \u0111\u00e3 thay \u0111\u1ed5i t\u1ea5t c\u1ea3. B\u1ea3n ch\u1ea5t c\u1ee7a truy\u1ec1n h\u00ecnh l\u00e0 h\u00ecnh \u1ea3nh chuy\u1ec3n \u0111\u1ed9ng nhanh, \u00e2m thanh s\u1ed1ng \u0111\u1ed9ng v\u00e0 nh\u1eefng m\u1ea9u th\u00f4ng tin ng\u1eafn g\u1ecdn, r\u1eddi r\u1ea1c. Ph\u01b0\u01a1ng ti\u1ec7n n\u00e0y kh\u00f4ng y\u00eau c\u1ea7u s\u1ef1 t\u1eadp trung cao \u0111\u1ed9 hay t\u01b0 duy logic m\u00e0 s\u1ebd c\u00f3 t\u00e1c \u0111\u1ed9ng tr\u1ef1c ti\u1ebfp v\u00e0o c\u1ea3m x\u00fac. H\u00ecnh \u1ea3nh \u0111\u1eb9p hay m\u1ed9t c\u00e2u n\u00f3i gi\u1eadt g\u00e2n s\u1ebd c\u00f3 s\u1ee9c \u1ea3nh h\u01b0\u1edfng l\u1edbn h\u01a1n l\u1eadp lu\u1eadn d\u00e0i d\u00f2ng.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Postman ch\u1ec9 ra r\u1eb1ng, truy\u1ec1n h\u00ecnh \u0111\u00e3 bi\u1ebfn th\u00f4ng tin th\u00e0nh lo\u1ea1i h\u00e0ng h\u00f3a gi\u1ea3i tr\u00ed. M\u1ed9t b\u1ea3n tin th\u1eddi s\u1ef1 s\u1ebd xen k\u1ebd gi\u1eefa th\u1ea3m h\u1ecda, b\u00ea b\u1ed1i ch\u00ednh tr\u1ecb, tin th\u1ec3 thao v\u00e0 \u0111o\u1ea1n qu\u1ea3ng c\u00e1o vui nh\u1ed9n. T\u1ea5t c\u1ea3 \u0111\u01b0\u1ee3c tr\u00ecnh b\u00e0y v\u1edbi nh\u1ecbp \u0111\u1ed9 nhanh, kh\u00f4ng cho kh\u00e1n gi\u1ea3 th\u1eddi gian suy ng\u1eabm hay c\u1ea3m nh\u1eadn s\u00e2u s\u1eafc. M\u1ecdi th\u1ee9 \u0111\u1ec1u tr\u1edf n\u00ean t\u1ea7m th\u01b0\u1eddng v\u00e0 s\u1ef1 nghi\u00eam t\u00fac b\u1ecb h\u00f2a tan trong d\u00f2ng ch\u1ea3y gi\u1ea3i tr\u00ed b\u1ea5t t\u1eadn.<\/span><\/p>\n<h3><b>2.3. T\u1eeb Orwell \u0111\u1ebfn Huxley: Ch\u00fang ta \u0111ang b\u1ecb \u00e1p b\u1ee9c hay t\u1ef1 nguy\u1ec7n b\u1ecb ru ng\u1ee7?<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">M\u1ed9t trong nh\u1eefng so s\u00e1nh kinh \u0111i\u1ec3n v\u00e0 \u00e1m \u1ea3nh nh\u1ea5t trong s\u00e1ch ch\u00ednh l\u00e0 gi\u1eefa hai vi\u1ec5n c\u1ea3nh <\/span><b>ph\u1ea3n \u0111\u1ecba \u0111\u00e0ng<\/b><span style=\"font-weight: 400;\"> (dystopia \u2013 x\u00e3 h\u1ed9i gi\u1ea3 t\u01b0\u1edfng t\u1ed3i t\u1ec7) c\u1ee7a George Orwell trong \u201c1984\u201d v\u00e0 Aldous Huxley trong \u201cBrave New World\u201d. Orwell lo s\u1ee3 th\u1ebf gi\u1edbi n\u01a1i s\u1ef1 th\u1eadt b\u1ecb che gi\u1ea5u, s\u00e1ch b\u1ecb c\u1ea5m \u0111o\u00e1n v\u00e0 ch\u00fang ta b\u1ecb ki\u1ec3m so\u00e1t b\u1edfi s\u1ef1 \u00e1p b\u1ee9c.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Ng\u01b0\u1ee3c l\u1ea1i,<\/span><b> Huxley<\/b><span style=\"font-weight: 400;\"> lo s\u1ee3 m\u1ed9t th\u1ebf gi\u1edbi n\u01a1i kh\u00f4ng c\u1ea7n c\u1ea5m s\u00e1ch, v\u00ec \u0111\u01a1n gi\u1ea3n l\u00e0 ch\u1eb3ng c\u00f2n ai mu\u1ed1n \u0111\u1ecdc s\u00e1ch n\u1eefa. Huxley h\u00ecnh dung ra x\u00e3 h\u1ed9i b\u1ecb nh\u1ea5n ch\u00ecm trong bi\u1ec3n th\u00f4ng tin v\u00f4 ngh\u0129a v\u00e0 c\u00e1c th\u00fa vui t\u1ea7m th\u01b0\u1eddng, n\u01a1i con ng\u01b0\u1eddi b\u1ecb ru ng\u1ee7 b\u1edfi c\u00f4ng ngh\u1ec7 \u0111\u1ebfn m\u1ee9c h\u1ecd t\u1ef1 nguy\u1ec7n t\u1eeb b\u1ecf t\u01b0 duy ph\u1ea3n bi\u1ec7n.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">V\u00e0 <\/span><b>Neil Postman<\/b><span style=\"font-weight: 400;\"> k\u1ebft lu\u1eadn m\u1ed9t c\u00e1ch cay \u0111\u1eafng: \u201c\u0110i\u1ec1u Orwell lo s\u1ee3 s\u1ebd h\u1ee7y ho\u1ea1i ch\u00fang ta l\u00e0 th\u1ee9 ch\u00fang ta c\u0103m gh\u00e9t. \u0110i\u1ec1u Huxley lo s\u1ee3 s\u1ebd h\u1ee7y ho\u1ea1i ch\u00fang ta l\u00e0 th\u1ee9 ch\u00fang ta y\u00eau th\u00edch\u201d. X\u00e3 h\u1ed9i ph\u01b0\u01a1ng T\u00e2y n\u00f3i ri\u00eang v\u00e0 c\u1ea3 th\u1ebf gi\u1edbi n\u00f3i chung \u0111ang ti\u1ebfn g\u1ea7n \u0111\u1ebfn vi\u1ec5n c\u1ea3nh c\u1ee7a Huxley h\u01a1n l\u00e0 c\u1ee7a Orwell.<\/span><\/p>\n<h2><b>3. \u0110i\u1ec3m nh\u1ea5n v\u00e0 gi\u00e1 tr\u1ecb n\u1ed5i b\u1eadt: L\u1eddi ti\u00ean tri cho th\u1ebf k\u1ef7 21<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">N\u1ebfu <\/span><b>Neil Postman<\/b><span style=\"font-weight: 400;\"> vi\u1ebft cu\u1ed1n s\u00e1ch n\u00e0y v\u00e0o n\u0103m 2025, c\u00f3 l\u1ebd \u00f4ng s\u1ebd kh\u00f4ng ch\u1ec9 n\u00f3i v\u1ec1 truy\u1ec1n h\u00ecnh. \u00d4ng s\u1ebd n\u00f3i v\u1ec1 YouTube, Facebook, Instagram v\u00e0 \u0111\u1eb7c bi\u1ec7t l\u00e0 TikTok. Nh\u1eefng g\u00ec \u00f4ng ph\u00e2n t\u00edch kh\u00f4ng ch\u1ec9 c\u00f2n \u0111\u00fang, m\u00e0 c\u00f2n tr\u1edf n\u00ean c\u1ea5p thi\u1ebft v\u00e0 \u0111\u00e1ng b\u00e1o \u0111\u1ed9ng h\u01a1n g\u1ea5p b\u1ed9i trong th\u1eddi \u0111\u1ea1i k\u1ef9 thu\u1eadt s\u1ed1 c\u1ee7a ch\u00fang ta.<\/span><\/p>\n<h3><b>3.1. M\u1ea1ng x\u00e3 h\u1ed9i v\u00e0 b\u1ea3n tin 60 gi\u00e2y: C\u01a1n l\u0169 th\u00f4ng tin v\u00f4 ngh\u0129a<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">C\u00e1c n\u1ec1n t\u1ea3ng m\u1ea1ng x\u00e3 h\u1ed9i hi\u1ec7n nay ch\u00ednh l\u00e0 phi\u00ean b\u1ea3n t\u0103ng \u00e1p c\u1ee7a truy\u1ec1n h\u00ecnh m\u00e0 Postman m\u00f4 t\u1ea3. N\u1ebfu truy\u1ec1n h\u00ecnh bi\u1ebfn th\u00f4ng tin th\u00e0nh clip ng\u1eafn th\u00ec TikTok v\u00e0 Instagram Reels \u0111\u00e3 r\u00fat g\u1ecdn ch\u00fang xu\u1ed1ng ch\u1ec9 c\u00f2n v\u00e0i ch\u1ee5c gi\u00e2y. Lu\u1ed3ng tin t\u1ee9c (news feed) \u0111\u01b0\u1ee3c thu\u1eadt to\u00e1n thi\u1ebft k\u1ebf \u0111\u1ec3 li\u00ean t\u1ee5c cung c\u1ea5p n\u1ed9i dung g\u00e2y k\u00edch th\u00edch c\u1ea3m x\u00fac m\u1ea1nh, gi\u1eef ch\u00e2n ch\u00fang ta trong m\u1ed9t v\u00f2ng l\u1eb7p ti\u00eau th\u1ee5 v\u00f4 t\u1eadn.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">M\u1ed9t video v\u1ec1 chi\u1ebfn tranh c\u00f3 th\u1ec3 xu\u1ea5t hi\u1ec7n ngay sau m\u1ed9t video d\u1ea1y trang \u0111i\u1ec3m v\u00e0 tr\u01b0\u1edbc m\u1ed9t meme h\u00e0i h\u01b0\u1edbc. S\u1ef1 r\u1eddi r\u1ea1c, phi ng\u1eef c\u1ea3nh n\u00e0y khi\u1ebfn ch\u00fang ta m\u1ea5t kh\u1ea3 n\u0103ng ph\u00e2n bi\u1ec7t \u0111\u00e2u l\u00e0 \u0111i\u1ec1u quan tr\u1ecdng, \u0111\u00e2u l\u00e0 chuy\u1ec7n t\u1ea7m ph\u00e0o. T\u1ea5t c\u1ea3 \u0111\u1ec1u \u0111\u01b0\u1ee3c quy v\u1ec1 m\u1ed9t \u0111\u01a1n v\u1ecb duy nh\u1ea5t: \u201cContent\u201d (n\u1ed9i dung) \u0111\u1ec3 gi\u1ea3i tr\u00ed. \u0110\u00e2y ch\u00ednh l\u00e0 \u0111\u1ec9nh cao c\u1ee7a v\u0103n h\u00f3a gi\u1ea3i tr\u00ed m\u00e0 Postman \u0111\u00e3 c\u1ea3nh b\u00e1o.<\/span><\/p>\n<h3><b>3.2. Ch\u00ednh tr\u1ecb, Gi\u00e1o d\u1ee5c, T\u00f4n gi\u00e1o: T\u1ea5t c\u1ea3 \u0111\u1ec1u tr\u1edf th\u00e0nh \u201cShow Business\u201d<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">H\u00e3y nh\u00ecn v\u00e0o ch\u00ednh tr\u01b0\u1eddng ng\u00e0y nay. M\u1ed9t d\u00f2ng tweet ng\u1eafn g\u1ecdn, ph\u00e1t bi\u1ec3u g\u00e2y s\u1ed1c ho\u1eb7c h\u00ecnh \u1ea3nh \u1ea5n t\u01b0\u1ee3ng th\u01b0\u1eddng c\u00f3 s\u1ee9c lan t\u1ecfa l\u1edbn h\u01a1n b\u00e0i ph\u00e1t bi\u1ec3u ch\u00ednh s\u00e1ch d\u00e0i. C\u00e1c cu\u1ed9c tranh lu\u1eadn d\u1ea7n bi\u1ebfn th\u00e0nh nh\u1eefng m\u00e0n \u0111\u1ea5u kh\u1ea9u, n\u01a1i phong th\u00e1i v\u00e0 kh\u1ea3 n\u0103ng tung ra nh\u1eefng \u201cc\u00fa \u0111\u1ea5m\u201d truy\u1ec1n th\u00f4ng \u0111\u01b0\u1ee3c \u0111\u00e1nh gi\u00e1 cao h\u01a1n s\u1ef1 m\u1ea1ch l\u1ea1c trong l\u1eadp lu\u1eadn.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Trong gi\u00e1o d\u1ee5c, xu h\u01b0\u1edbng \u201cgamification\u201d (\u1ee9ng d\u1ee5ng c\u01a1 ch\u1ebf game v\u00e0o vi\u1ec7c h\u1ecdc) hay c\u00e1c kh\u00f3a h\u1ecdc online v\u1edbi video ng\u1eafn, vui nh\u1ed9n ng\u00e0y c\u00e0ng ph\u1ed5 bi\u1ebfn. \u0110i\u1ec1u n\u00e0y ti\u1ec1m \u1ea9n nguy c\u01a1 bi\u1ebfn vi\u1ec7c h\u1ecdc th\u00e0nh tr\u00f2 ch\u01a1i t\u00ecm ki\u1ebfm ph\u1ea7n th\u01b0\u1edfng t\u1ee9c th\u1eddi, thay v\u00ec qu\u00e1 tr\u00ecnh n\u1ed7 l\u1ef1c \u0111\u1ec3 x\u00e2y d\u1ef1ng ki\u1ebfn th\u1ee9c s\u00e2u s\u1eafc. Ngay c\u1ea3 t\u00f4n gi\u00e1o c\u0169ng kh\u00f4ng ngo\u1ea1i l\u1ec7, khi c\u00e1c b\u00e0i gi\u1ea3ng ph\u1ea3i \u0111\u01b0\u1ee3c \u201cbi\u00ean t\u1eadp\u201d cho ph\u00f9 h\u1ee3p v\u1edbi n\u1ec1n t\u1ea3ng s\u1ed1.<\/span><\/p>\n<h3><b>3.3. C\u00e1i gi\u00e1 c\u1ee7a s\u1ef1 \u201cc\u1eadp nh\u1eadt\u201d: M\u1ea5t kh\u1ea3 n\u0103ng t\u1eadp trung v\u00e0 t\u01b0 duy s\u00e2u<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">\u0110\u00e2y c\u00f3 l\u1ebd l\u00e0 di ch\u1ee9ng n\u1eb7ng n\u1ec1 nh\u1ea5t c\u1ee7a th\u1eddi \u0111\u1ea1i gi\u1ea3i tr\u00ed. B\u1ed9 n\u00e3o c\u1ee7a ch\u00fang ta, khi \u0111\u00e3 quen v\u1edbi vi\u1ec7c \u0111\u01b0\u1ee3c \u201cth\u01b0\u1edfng\u201d dopamine li\u00ean t\u1ee5c t\u1eeb nh\u1eefng m\u1ea9u th\u00f4ng tin ng\u1eafn, s\u1ebd d\u1ea7n m\u1ea5t \u0111i kh\u1ea3 n\u0103ng t\u1eadp trung v\u00e0o nhi\u1ec7m v\u1ee5 \u0111\u00f2i h\u1ecfi s\u1ef1 ki\u00ean nh\u1eabn. Vi\u1ec7c \u0111\u1ecdc m\u1ed9t cu\u1ed1n s\u00e1ch d\u00e0y, xem m\u1ed9t b\u1ed9 phim ngh\u1ec7 thu\u1eadt c\u00f3 nh\u1ecbp \u0111\u1ed9 ch\u1eadm, ho\u1eb7c theo \u0111u\u1ed5i cu\u1ed9c tranh lu\u1eadn ph\u1ee9c t\u1ea1p tr\u1edf n\u00ean kh\u00f3 kh\u0103n h\u01a1n bao gi\u1edd h\u1ebft.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Ch\u00fang ta \u0111ang \u0111\u00e1nh \u0111\u1ed5i chi\u1ec1u s\u00e2u l\u1ea5y b\u1ec1 r\u1ed9ng, \u0111\u00e1nh \u0111\u1ed5i s\u1ef1 th\u00f4ng th\u00e1i l\u1ea5y s\u1ef1 \u201cth\u00f4ng tin\u201d. Ch\u00fang ta bi\u1ebft m\u1ed9t ch\u00fat v\u1ec1 m\u1ecdi th\u1ee9, nh\u01b0ng kh\u00f4ng th\u1ef1c s\u1ef1 hi\u1ec3u s\u00e2u v\u1ec1 b\u1ea5t c\u1ee9 \u0111i\u1ec1u g\u00ec. V\u00e0 khi kh\u1ea3 n\u0103ng t\u01b0 duy ph\u1ea3n bi\u1ec7n, ph\u00e2n t\u00edch v\u00e0 t\u1ed5ng h\u1ee3p th\u00f4ng tin b\u1ecb suy gi\u1ea3m, ch\u00fang ta tr\u1edf n\u00ean d\u1ec5 b\u1ecb thao t\u00fang b\u1edfi tin t\u1ee9c gi\u1ea3 v\u00e0 nh\u1eefng lu\u1eadn \u0111i\u1ec7u m\u1ecb d\u00e2n.<\/span><\/p>\n<h2><b>4. \u0110\u00e1nh gi\u00e1 \u01b0u v\u00e0 nh\u01b0\u1ee3c \u0111i\u1ec3m t\u1eeb g\u00f3c nh\u00ecn ng\u01b0\u1eddi \u0111\u1ecdc<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">L\u00e0 t\u00e1c ph\u1ea9m kinh \u0111i\u1ec3n, <\/span><b>\u201cGi\u1ea3i tr\u00ed \u0111\u1ebfn ch\u1ebft\u201d<\/b><span style=\"font-weight: 400;\"> s\u1edf h\u1eefu nhi\u1ec1u gi\u00e1 tr\u1ecb v\u01b0\u1ee3t th\u1eddi gian, nh\u01b0ng c\u0169ng c\u00f3 c\u00e1c \u0111i\u1ec3m m\u00e0 \u0111\u1ed9c gi\u1ea3 hi\u1ec7n \u0111\u1ea1i c\u1ea7n c\u00e2n nh\u1eafc khi ti\u1ebfp c\u1eadn.<\/span><\/p>\n<h3><b>4.1. \u0110i\u1ec1u khi\u1ebfn \u201cGi\u1ea3i tr\u00ed \u0111\u1ebfn ch\u1ebft\u201d tr\u1edf th\u00e0nh t\u00e1c ph\u1ea9m kinh \u0111i\u1ec3n<\/b><\/h3>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>T\u1ea7m nh\u00ecn v\u01b0\u1ee3t th\u1eddi gian:<\/b><span style=\"font-weight: 400;\"> \u0110i\u1ec3m \u0111\u00e1ng kinh ng\u1ea1c nh\u1ea5t l\u00e0 nh\u1eefng ti\u00ean \u0111o\u00e1n c\u1ee7a <\/span><b>Neil Postman<\/b><span style=\"font-weight: 400;\">. D\u00f9 vi\u1ebft v\u1ec1 truy\u1ec1n h\u00ecnh, nh\u1eefng ph\u00e2n t\u00edch c\u1ee7a \u00f4ng d\u01b0\u1eddng nh\u01b0 c\u00f2n ph\u00f9 h\u1ee3p h\u01a1n v\u1edbi th\u1eddi \u0111\u1ea1i Internet, khi\u1ebfn ng\u01b0\u1eddi \u0111\u1ecdc ph\u1ea3i gi\u1eadt m\u00ecnh v\u00ec s\u1ef1 th\u1eadt ph\u0169 ph\u00e0ng m\u00e0 t\u00e1c ph\u1ea9m ph\u01a1i b\u00e0y.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>L\u1eadp lu\u1eadn s\u1eafc b\u00e9n:<\/b><span style=\"font-weight: 400;\"> T\u00e1c gi\u1ea3 x\u00e2y d\u1ef1ng lu\u1eadn \u0111i\u1ec3m m\u1ed9t c\u00e1ch h\u1ec7 th\u1ed1ng, logic v\u1edbi nh\u1eefng d\u1eabn ch\u1ee9ng l\u1ecbch s\u1eed v\u00e0 ph\u00e2n t\u00edch truy\u1ec1n th\u00f4ng s\u00e2u s\u1eafc, gi\u00fap ng\u01b0\u1eddi \u0111\u1ecdc d\u1ec5 d\u00e0ng n\u1eafm b\u1eaft th\u00f4ng \u0111i\u1ec7p c\u1ed1t l\u00f5i.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Gi\u00e1 tr\u1ecb th\u1ee9c t\u1ec9nh:<\/b><span style=\"font-weight: 400;\"> Cu\u1ed1n s\u00e1ch cung c\u1ea5p th\u00f4ng tin, bu\u1ed9c ng\u01b0\u1eddi \u0111\u1ecdc ph\u1ea3i d\u1eebng l\u1ea1i v\u00e0 t\u1ef1 v\u1ea5n. T\u00e1c ph\u1ea9m nh\u01b0 t\u1ea5m g\u01b0\u01a1ng soi chi\u1ebfu th\u00f3i quen ti\u00eau th\u1ee5 th\u00f4ng tin c\u1ee7a ch\u00ednh ch\u00fang ta, khuy\u1ebfn kh\u00edch th\u00e1i \u0111\u1ed9 s\u1ed1ng t\u1ec9nh t\u00e1o v\u00e0 ch\u1ee7 \u0111\u1ed9ng h\u01a1n trong th\u1ebf gi\u1edbi s\u1ed1.<\/span><\/li>\n<\/ul>\n<h3><b>4.2. M\u1ed9t v\u00e0i \u0111i\u1ec3m c\u1ea7n c\u00e2n nh\u1eafc khi \u0111\u1ecdc s\u00e1ch<\/b><\/h3>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>B\u1ed1i c\u1ea3nh h\u01a1i c\u0169:<\/b><span style=\"font-weight: 400;\"> V\u00ec \u0111\u01b0\u1ee3c vi\u1ebft v\u00e0o n\u0103m 1985, nhi\u1ec1u v\u00ed d\u1ee5 trong s\u00e1ch t\u1eadp trung v\u00e0o c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh truy\u1ec1n h\u00ecnh v\u00e0 nh\u00e2n v\u1eadt ch\u00ednh tr\u1ecb c\u1ee7a M\u1ef9 th\u1eddi \u0111\u00f3. \u0110i\u1ec1u n\u00e0y c\u00f3 th\u1ec3 g\u00e2y kh\u00f3 kh\u0103n cho \u0111\u1ed9c gi\u1ea3 tr\u1ebb ho\u1eb7c \u0111\u1ed9c gi\u1ea3 qu\u1ed1c t\u1ebf trong vi\u1ec7c li\u00ean h\u1ec7. Tuy nhi\u00ean, n\u1ebfu b\u1ea1n c\u00f3 th\u1ec3 nh\u00ecn qua l\u1edbp v\u1ecf v\u00ed d\u1ee5 \u0111\u1ec3 n\u1eafm b\u1eaft b\u1ea3n ch\u1ea5t v\u1ea5n \u0111\u1ec1 th\u00ec h\u1ea1n ch\u1ebf n\u00e0y kh\u00f4ng qu\u00e1 l\u1edbn.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Thi\u1ebfu gi\u1ea3i ph\u00e1p c\u1ee5 th\u1ec3:<\/b><span style=\"font-weight: 400;\"> Postman r\u1ea5t gi\u1ecfi trong vi\u1ec7c ch\u1ea9n \u0111o\u00e1n \u201cc\u0103n b\u1ec7nh\u201d c\u1ee7a th\u1eddi \u0111\u1ea1i, nh\u01b0ng \u00f4ng kh\u00f4ng \u0111\u01b0a ra \u201c\u0111\u01a1n thu\u1ed1c\u201d r\u00f5 r\u00e0ng. Cu\u1ed1n s\u00e1ch k\u1ebft th\u00fac v\u1edbi l\u1eddi k\u00eau g\u1ecdi v\u1ec1 nh\u1eadn th\u1ee9c v\u00e0 gi\u00e1o d\u1ee5c, nh\u01b0ng kh\u00f4ng c\u00f3 h\u01b0\u1edbng d\u1eabn h\u00e0nh \u0111\u1ed9ng c\u1ee5 th\u1ec3. \u0110i\u1ec1u n\u00e0y c\u00f3 th\u1ec3 khi\u1ebfn m\u1ed9t s\u1ed1 \u0111\u1ed9c gi\u1ea3 c\u1ea3m th\u1ea5y h\u01a1i h\u1ee5t h\u1eabng sau khi \u0111\u1ecdc xong.<\/span><\/li>\n<\/ul>\n<h2><b>5. Nh\u1eefng tr\u00edch d\u1eabn \u1ea5n t\u01b0\u1ee3ng khi\u1ebfn b\u1ea1n ph\u1ea3i d\u1eebng l\u1ea1i suy ng\u1eabm<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">\u0110\u1ec3 c\u1ea3m nh\u1eadn r\u00f5 h\u01a1n s\u1ee9c n\u1eb7ng trong t\u01b0 t\u01b0\u1edfng c\u1ee7a <\/span><b>Neil Postman<\/b><span style=\"font-weight: 400;\">, h\u00e3y c\u00f9ng \u0111i\u1ec3m qua m\u1ed9t v\u00e0i tr\u00edch d\u1eabn \u0111\u1eaft gi\u00e1 t\u1eeb <\/span><b>\u201cGi\u1ea3i tr\u00ed \u0111\u1ebfn ch\u1ebft\u201d<\/b><span style=\"font-weight: 400;\">:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><i><span style=\"font-weight: 400;\">\u201cKhi m\u1ed9t d\u00e2n t\u1ed9c tr\u1edf n\u00ean t\u1ea7m th\u01b0\u1eddng b\u1edfi nh\u1eefng tr\u00f2 ti\u00eau khi\u1ec3n, khi di\u1ec5n ng\u00f4n v\u0103n h\u00f3a tr\u1edf th\u00e0nh m\u1ed9t m\u1edb nh\u1eefng cu\u1ed9c n\u00f3i chuy\u1ec7n tr\u1ebb con, khi m\u1ed9t d\u00e2n t\u1ed9c tr\u1edf th\u00e0nh kh\u00e1n gi\u1ea3 v\u00e0 nh\u1eefng v\u1ea5n \u0111\u1ec1 chung c\u1ee7a h\u1ecd tr\u1edf th\u00e0nh m\u1ed9t m\u00e0n t\u1ea1p k\u1ef9, th\u00ec d\u00e2n t\u1ed9c \u0111\u00f3 t\u1ef1 \u0111\u1eb7t m\u00ecnh v\u00e0o nguy c\u01a1; s\u1ef1 ch\u1ebft ch\u00f3c c\u1ee7a v\u0103n h\u00f3a l\u00e0 m\u1ed9t kh\u1ea3 n\u0103ng r\u00f5 r\u00e0ng.\u201d<\/span><\/i><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><i><span style=\"font-weight: 400;\">\u201cNg\u01b0\u1eddi M\u1ef9 kh\u00f4ng c\u00f2n n\u00f3i chuy\u1ec7n v\u1edbi nhau n\u1eefa, h\u1ecd mua vui cho nhau. H\u1ecd kh\u00f4ng trao \u0111\u1ed5i \u00fd t\u01b0\u1edfng; h\u1ecd trao \u0111\u1ed5i h\u00ecnh \u1ea3nh. H\u1ecd kh\u00f4ng tranh lu\u1eadn b\u1eb1ng c\u00e1c m\u1ec7nh \u0111\u1ec1; h\u1ecd tranh lu\u1eadn b\u1eb1ng ngo\u1ea1i h\u00ecnh \u0111\u1eb9p, ng\u01b0\u1eddi n\u1ed5i ti\u1ebfng v\u00e0 qu\u1ea3ng c\u00e1o.\u201d<\/span><\/i><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><i><span style=\"font-weight: 400;\">\u201cTruy\u1ec1n h\u00ecnh kh\u00f4ng c\u1ea5m \u0111\u1ecdc s\u00e1ch, n\u00f3 ch\u1ec9 \u0111\u01a1n gi\u1ea3n l\u00e0 thay th\u1ebf ch\u00fang.\u201d<\/span><\/i><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Nh\u1eefng c\u00e2u ch\u1eef n\u00e0y, d\u00f9 \u0111\u01b0\u1ee3c vi\u1ebft t\u1eeb g\u1ea7n b\u1ed1n th\u1eadp k\u1ef7 tr\u01b0\u1edbc, v\u1eabn vang v\u1ecdng m\u1ed9t c\u00e1ch \u0111\u00e1ng s\u1ee3 trong th\u1ef1c t\u1ea1i c\u1ee7a ch\u00fang ta, bu\u1ed9c m\u1ed7i ng\u01b0\u1eddi ph\u1ea3i t\u1ef1 h\u1ecfi li\u1ec7u m\u00ecnh c\u00f3 \u0111ang g\u00f3p ph\u1ea7n v\u00e0o ch\u00ednh s\u1ef1 t\u1ea7m th\u01b0\u1eddng m\u00e0 t\u00e1c gi\u1ea3 m\u00f4 t\u1ea3 hay kh\u00f4ng.<\/span><\/p>\n<h2><b>6. \u201cGi\u1ea3i tr\u00ed \u0111\u1ebfn ch\u1ebft\u201d d\u00e0nh cho ai?<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">\u0110\u00e2y l\u00e0 cu\u1ed1n s\u00e1ch d\u00e0nh cho t\u1ea5t c\u1ea3 m\u1ecdi ng\u01b0\u1eddi \u0111ang s\u1ed1ng trong th\u1ebf k\u1ef7 21, \u0111\u1eb7c bi\u1ec7t l\u00e0 nh\u1eefng ai c\u1ea3m th\u1ea5y \u201cb\u1ed9i th\u1ef1c\u201d th\u00f4ng tin. N\u1ebfu b\u1ea1n th\u01b0\u1eddng xuy\u00ean m\u1ec7t m\u1ecfi, lo \u00e2u v\u00ec l\u01b0\u1edbt m\u1ea1ng x\u00e3 h\u1ed9i qu\u00e1 nhi\u1ec1u nh\u01b0ng cu\u1ed1i ng\u00e0y l\u1ea1i kh\u00f4ng \u0111\u1ecdng l\u1ea1i \u0111\u01b0\u1ee3c g\u00ec, cu\u1ed1n s\u00e1ch n\u00e0y s\u1ebd gi\u00fap b\u1ea1n hi\u1ec3u r\u00f5 nguy\u00ean nh\u00e2n.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">S\u00e1ch c\u0169ng l\u00e0 g\u1ee3i \u00fd gi\u00e1 tr\u1ecb cho c\u00e1c b\u1eadc ph\u1ee5 huynh v\u00e0 nh\u00e0 gi\u00e1o d\u1ee5c \u0111ang \u0111\u1ed1i m\u1eb7t v\u1edbi th\u00e1ch th\u1ee9c nu\u00f4i d\u1ea1y tr\u1ebb trong th\u1ebf gi\u1edbi m\u00e0n h\u00ecnh. \u0110\u1ed3ng th\u1eddi, nh\u1eefng ng\u01b0\u1eddi l\u00e0m trong ng\u00e0nh truy\u1ec1n th\u00f4ng, marketing hay ch\u00ednh tr\u1ecb s\u1ebd t\u00ecm th\u1ea5y l\u1eddi nh\u1eafc nh\u1edf quan tr\u1ecdng v\u1ec1 tr\u00e1ch nhi\u1ec7m x\u00e3 h\u1ed9i. Tr\u00ean h\u1ebft, \u0111\u00e2y l\u00e0 cu\u1ed1n s\u00e1ch kh\u00f4ng th\u1ec3 b\u1ecf qua cho b\u1ea5t k\u1ef3 ai mu\u1ed1n r\u00e8n luy\u1ec7n t\u01b0 duy ph\u1ea3n bi\u1ec7n v\u00e0 tr\u1edf th\u00e0nh m\u1ed9t c\u00f4ng d\u00e2n t\u1ec9nh t\u00e1o.<\/span><\/p>\n<h2><b>7. Mua s\u00e1ch \u201cGi\u1ea3i tr\u00ed \u0111\u1ebfn ch\u1ebft\u201d ch\u00ednh h\u00e3ng, an t\u00e2m t\u1ea1i Tiki<\/b><\/h2>\n<p><a href=\"https:\/\/tiki.vn\/\"><span style=\"font-weight: 400;\">Tiki<\/span><\/a><span style=\"font-weight: 400;\"> l\u00e0 \u0111\u1ecba ch\u1ec9 h\u00e0ng \u0111\u1ea7u \u0111\u1ec3 mua s\u00e1ch tr\u1ef1c tuy\u1ebfn uy t\u00edn v\u1edbi nh\u1eefng cu\u1ed1n s\u00e1ch ch\u1ea5t l\u01b0\u1ee3ng cao, gi\u00e1 t\u1ed1t nh\u1ea5t. Ch\u00fang t\u00f4i t\u1ef1 h\u00e0o \u0111em \u0111\u1ebfn tr\u1ea3i nghi\u1ec7m mua s\u1eafm an t\u00e2m tuy\u1ec7t \u0111\u1ed1i v\u1edbi cam k\u1ebft:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>100% s\u00e1ch b\u1ea3n quy\u1ec1n ch\u00ednh h\u00e3ng:<\/b><span style=\"font-weight: 400;\"> Tiki x\u00e1c th\u1ef1c ngu\u1ed3n g\u1ed1c 100% s\u1ea3n ph\u1ea9m. B\u1ea1n ho\u00e0n to\u00e0n an t\u00e2m s\u1edf h\u1eefu c\u00e1c \u1ea5n ph\u1ea9m ch\u1ea5t l\u01b0\u1ee3ng v\u1edbi n\u1ed9i dung d\u1ec5 hi\u1ec3u, \u0111\u01b0\u1ee3c d\u1ecbch thu\u1eadt v\u00e0 bi\u00ean t\u1eadp ch\u1ec9n chu.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u0110\u01b0\u1ee3c m\u1edf h\u1ed9p ki\u1ec3m tra khi nh\u1eadn h\u00e0ng:<\/b><span style=\"font-weight: 400;\"> B\u1ea1n c\u00f3 th\u1ec3 ki\u1ec3m tra ch\u1ea5t l\u01b0\u1ee3ng s\u00e1ch, t\u00ecnh tr\u1ea1ng gi\u1ea5y in, b\u00eca s\u00e1ch tr\u01b0\u1edbc khi thanh to\u00e1n \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o nh\u1eadn \u0111\u01b0\u1ee3c s\u1ea3n ph\u1ea9m ho\u00e0n h\u1ea3o nh\u1ea5t.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Cam k\u1ebft ho\u00e0n ti\u1ec1n 200% n\u1ebfu ph\u00e1t hi\u1ec7n h\u00e0ng gi\u1ea3:<\/b><span style=\"font-weight: 400;\"> \u0110\u00e2y l\u00e0 l\u1eddi cam k\u1ebft m\u1ea1nh m\u1ebd nh\u1ea5t v\u1ec1 ch\u1ea5t l\u01b0\u1ee3ng, b\u1ea3o v\u1ec7 quy\u1ec1n l\u1ee3i ng\u01b0\u1eddi ti\u00eau d\u00f9ng m\u1ed9t c\u00e1ch tuy\u1ec7t \u0111\u1ed1i.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u0110\u1ed5i tr\u1ea3 mi\u1ec5n ph\u00ed \u0111\u00fang h\u1eb9n:<\/b><span style=\"font-weight: 400;\"> Ch\u00ednh s\u00e1ch h\u1eadu m\u00e3i linh ho\u1ea1t, d\u1ec5 d\u00e0ng \u0111\u1ed5i tr\u1ea3 n\u1ebfu c\u00f3 b\u1ea5t k\u1ef3 l\u1ed7i n\u00e0o t\u1eeb nh\u00e0 s\u1ea3n xu\u1ea5t ho\u1eb7c qu\u00e1 tr\u00ecnh v\u1eadn chuy\u1ec3n.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Giao h\u00e0ng nhanh ch\u00f3ng:<\/b><span style=\"font-weight: 400;\"> D\u1ecbch v\u1ee5 TikiNOW giao nhanh trong 2H gi\u00fap b\u1ea1n c\u00f3 s\u00e1ch tr\u00ean tay g\u1ea7n nh\u01b0 ngay l\u1eadp t\u1ee9c, kh\u00f4ng ph\u1ea3i ch\u1edd \u0111\u1ee3i \u0111\u1ec3 b\u1eaft \u0111\u1ea7u h\u00e0nh tr\u00ecnh v\u0103n h\u1ecdc c\u1ee7a m\u00ecnh.<\/span><\/li>\n<\/ul>\n<h2><b>8. M\u1ed9t s\u1ed1 c\u00e2u h\u1ecfi li\u00ean quan v\u1ec1 s\u00e1ch \u201cGi\u1ea3i tr\u00ed \u0111\u1ebfn ch\u1ebft\u201d<\/b><\/h2>\n<h3><b>8.1. S\u00e1ch \u201cGi\u1ea3i tr\u00ed \u0111\u1ebfn ch\u1ebft\u201d c\u00f3 kh\u00f3 \u0111\u1ecdc kh\u00f4ng?<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">S\u00e1ch thu\u1ed9c th\u1ec3 lo\u1ea1i <\/span><a href=\"https:\/\/tiki.vn\/triet-hoc\/c9120\"><span style=\"font-weight: 400;\">tri\u1ebft h\u1ecdc<\/span><\/a><span style=\"font-weight: 400;\"> \u2013 x\u00e3 h\u1ed9i h\u1ecdc, c\u00f3 nh\u1eefng l\u1eadp lu\u1eadn h\u1ecdc thu\u1eadt nh\u01b0ng <\/span><b>Neil Postman<\/b><span style=\"font-weight: 400;\"> vi\u1ebft v\u1edbi v\u0103n phong kh\u00e1 s\u00e1ng r\u00f5 v\u00e0 m\u1ea1ch l\u1ea1c. N\u1ebfu b\u1ea1n \u0111\u00e3 quen \u0111\u1ecdc c\u00e1c s\u00e1ch <\/span><b>non-fiction<\/b><span style=\"font-weight: 400;\"> (phi h\u01b0 c\u1ea5u), b\u1ea1n s\u1ebd kh\u00f4ng g\u1eb7p nhi\u1ec1u kh\u00f3 kh\u0103n. V\u1edbi \u0111\u1ed9c gi\u1ea3 m\u1edbi, c\u00f3 th\u1ec3 c\u1ea7n \u0111\u1ecdc ch\u1eadm v\u00e0 suy ng\u1eabm nhi\u1ec1u h\u01a1n, nh\u01b0ng gi\u00e1 tr\u1ecb nh\u1eadn l\u1ea1i ho\u00e0n to\u00e0n x\u1ee9ng \u0111\u00e1ng.<\/span><\/p>\n<h3><b>8.2. Th\u00f4ng \u0111i\u1ec7p c\u1ee7a s\u00e1ch c\u00f3 qu\u00e1 bi quan kh\u00f4ng?<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Cu\u1ed1n s\u00e1ch \u0111\u01b0a ra m\u1ed9t b\u1ee9c tranh kh\u00e1 u \u00e1m v\u1ec1 x\u00e3 h\u1ed9i hi\u1ec7n \u0111\u1ea1i, nh\u01b0ng m\u1ee5c \u0111\u00edch c\u1ee7a t\u00e1c gi\u1ea3 kh\u00f4ng ph\u1ea3i l\u00e0 gieo r\u1eafc s\u1ef1 bi quan m\u00e0 l\u00e0 gi\u00f3ng l\u00ean m\u1ed9t h\u1ed3i chu\u00f4ng c\u1ea3nh t\u1ec9nh, th\u00fac \u0111\u1ea9y ng\u01b0\u1eddi \u0111\u1ecdc nh\u1eadn th\u1ee9c \u0111\u01b0\u1ee3c v\u1ea5n \u0111\u1ec1 \u0111\u1ec3 c\u00f3 th\u1ec3 h\u00e0nh \u0111\u1ed9ng. \u0110\u00e2y l\u00e0 m\u1ed9t l\u1eddi k\u00eau g\u1ecdi s\u1ef1 t\u1ec9nh t\u00e1o, kh\u00f4ng ph\u1ea3i l\u1eddi tuy\u00ean \u00e1n v\u1ec1 s\u1ef1 di\u1ec7t vong.<\/span><\/p>\n<h3><b>8.3. Cu\u1ed1n s\u00e1ch c\u00f3 c\u00f2n ph\u00f9 h\u1ee3p khi vi\u1ebft v\u1ec1 truy\u1ec1n h\u00ecnh thay v\u00ec Internet?<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">\u0110\u00e2y ch\u00ednh l\u00e0 \u0111i\u1ec3m thi\u00ean t\u00e0i c\u1ee7a t\u00e1c ph\u1ea9m. D\u00f9 l\u1ea5y truy\u1ec1n h\u00ecnh l\u00e0m \u0111\u1ed1i t\u01b0\u1ee3ng ph\u00e2n t\u00edch ch\u00ednh, m\u1ecdi lu\u1eadn \u0111i\u1ec3m c\u1ee7a Postman v\u1ec1 s\u1ef1 th\u1ed1ng tr\u1ecb c\u1ee7a h\u00ecnh \u1ea3nh, s\u1ef1 r\u1eddi r\u1ea1c c\u1ee7a th\u00f4ng tin v\u00e0 s\u1ef1 suy gi\u1ea3m c\u1ee7a di\u1ec5n ng\u00f4n c\u00f4ng ch\u00fang l\u1ea1i c\u00e0ng tr\u1edf n\u00ean \u0111\u00fang \u0111\u1eafn v\u00e0 c\u1ea5p thi\u1ebft h\u01a1n trong th\u1eddi \u0111\u1ea1i Internet v\u00e0 m\u1ea1ng x\u00e3 h\u1ed9i. B\u1ea1n ch\u1ec9 c\u1ea7n thay ch\u1eef \u201ctruy\u1ec1n h\u00ecnh\u201d b\u1eb1ng \u201cTikTok\u201d hay \u201cFacebook\u201d l\u00e0 s\u1ebd th\u1ea5y s\u1ef1 li\u00ean quan \u0111\u00e1ng kinh ng\u1ea1c.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">        <div class=\"tiki-product-slider\">\n            <div class='tiki-product-slider-title'>Mua ngay s\u00e1ch Gi\u1ea3i tr\u00ed \u0111\u1ebfn ch\u1ebft gi\u00e1 t\u1ed1t t\u1ea1i Tiki:<\/div>\n            <div class=\"embla\">\n                <div class=\"embla__viewport\">\n                    <div class=\"embla__container\">            <a class=\"embla__slide\" href=\"https:\/\/tiki.vn\/sach-giai-tri-den-chet-p229714486.html?utm_source=blog&utm_medium=carousel&utm_campaign=blog_article\">\n                <div class=\"product-image-container\">\n                    <img decoding=\"async\" src=\"https:\/\/salt.tikicdn.com\/cache\/280x280\/ts\/product\/4c\/b1\/81\/6e24d9704854ca6ca56cb554dc22b539.jpg\" alt=\"S\u00e1ch Gi\u1ea3i Tr\u00ed \u0110\u1ebfn Ch\u1ebft\" class=\"img-thumb\" \/>\n                    <img class='product-overlay-image' src='https:\/\/salt.tikicdn.com\/ts\/upload\/12\/e2\/4a\/c5226426ee9429b0050449ae5403c9cf.png' alt='overlay badge' \/>\n                <\/div>\n                \n                <div class=\"product-info\">\n                    <h4 class=\"product-info-name\"title=\"S\u00e1ch Gi\u1ea3i Tr\u00ed \u0110\u1ebfn Ch\u1ebft\">S\u00e1ch Gi\u1ea3i Tr\u00ed \u0110\u1ebfn Ch\u1ebft<\/h4>\n                    <div class=\"product-info-price\">\n                        115.500 <sup>\u20ab<\/sup>\n                    <\/div>\n                                <div class=\"product-info-original-price\">\n                <span><span class=\"product-info-original-price-text\">179.000<\/span> <sup>\u20ab<\/sup><\/span>\n                <span class=\"product-info-original-price-rate\">-35%<\/span>\n            <\/div>\n                    \n                                <div class=\"product-info-delivery\">\n                <img decoding=\"async\" src=\"https:\/\/salt.tikicdn.com\/ts\/tka\/a8\/31\/b6\/802e2c99dcce64c67aa2648edb15dd25.png\" alt=\"\" \/>\n                <span>Giao si\u00eau t\u1ed1c 2h<\/span>\n            <\/div>\n                    <button class=\"td_btn td_btn_sm td_outlined_btn product-view-button\">Xem ngay<\/button>\n                <\/div>\n            <\/a>            <a class=\"embla__slide\" href=\"https:\/\/tiki.vn\/giai-tri-den-chet-p225236888.html?utm_source=blog&utm_medium=carousel&utm_campaign=blog_article\">\n                <div class=\"product-image-container\">\n                    <img decoding=\"async\" src=\"https:\/\/salt.tikicdn.com\/cache\/280x280\/ts\/product\/55\/06\/04\/3d6f2d8aaf6378e50a51196aba51305d.jpg\" alt=\"Gi\u1ea3i Tr\u00ed \u0110\u1ebfn Ch\u1ebft\" class=\"img-thumb\" \/>\n                    <img class='product-overlay-image' src='https:\/\/salt.tikicdn.com\/ts\/upload\/f7\/9e\/83\/ab28365ea395893fe5abac88b5103444.png' alt='overlay badge' \/>\n                <\/div>\n                \n                <div class=\"product-info\">\n                    <h4 class=\"product-info-name\"title=\"Gi\u1ea3i Tr\u00ed \u0110\u1ebfn Ch\u1ebft\">Gi\u1ea3i Tr\u00ed \u0110\u1ebfn Ch\u1ebft<\/h4>\n                    <div class=\"product-info-price\">\n                        134.250 <sup>\u20ab<\/sup>\n                    <\/div>\n                                <div class=\"product-info-original-price\">\n                <span><span class=\"product-info-original-price-text\">179.000<\/span> <sup>\u20ab<\/sup><\/span>\n                <span class=\"product-info-original-price-rate\">-25%<\/span>\n            <\/div>\n                    \n                                <div class=\"product-info-delivery\">\n                <img decoding=\"async\" src=\"\" alt=\"\" \/>\n                <span>Giao th\u1ee9 3, 26\/05<\/span>\n            <\/div>\n                    <button class=\"td_btn td_btn_sm td_outlined_btn product-view-button\">Xem ngay<\/button>\n                <\/div>\n            <\/a>            <a class=\"embla__slide\" href=\"https:\/\/tiki.vn\/giai-tri-den-chet-p242499438.html?utm_source=blog&utm_medium=carousel&utm_campaign=blog_article\">\n                <div class=\"product-image-container\">\n                    <img decoding=\"async\" src=\"https:\/\/salt.tikicdn.com\/cache\/280x280\/ts\/product\/30\/d2\/9d\/1bd3f83b8a6af53dfcc54ca55772a240.jpg\" alt=\"Gi\u1ea3i Tr\u00ed \u0110\u1ebfn Ch\u1ebft\" class=\"img-thumb\" \/>\n                    <img class='product-overlay-image' src='https:\/\/salt.tikicdn.com\/ts\/upload\/f7\/9e\/83\/ab28365ea395893fe5abac88b5103444.png' alt='overlay badge' \/>\n                <\/div>\n                \n                <div class=\"product-info\">\n                    <h4 class=\"product-info-name\"title=\"Gi\u1ea3i Tr\u00ed \u0110\u1ebfn Ch\u1ebft\">Gi\u1ea3i Tr\u00ed \u0110\u1ebfn Ch\u1ebft<\/h4>\n                    <div class=\"product-info-price\">\n                        170.000 <sup>\u20ab<\/sup>\n                    <\/div>\n                                <div class=\"product-info-original-price\">\n                <span><span class=\"product-info-original-price-text\">179.000<\/span> <sup>\u20ab<\/sup><\/span>\n                <span class=\"product-info-original-price-rate\">-5%<\/span>\n            <\/div>\n                    \n                                <div class=\"product-info-delivery\">\n                <img decoding=\"async\" src=\"\" alt=\"\" \/>\n                <span>Giao th\u1ee9 5, 28\/05<\/span>\n            <\/div>\n                    <button class=\"td_btn td_btn_sm td_outlined_btn product-view-button\">Xem ngay<\/button>\n                <\/div>\n            <\/a>            <a class=\"embla__slide\" href=\"https:\/\/tiki.vn\/giai-tri-den-chet-neil-postman-1980-books-hcm-p227455640.html?utm_source=blog&utm_medium=carousel&utm_campaign=blog_article\">\n                <div class=\"product-image-container\">\n                    <img decoding=\"async\" src=\"https:\/\/salt.tikicdn.com\/cache\/280x280\/ts\/product\/55\/06\/04\/c8183bc9c888bf2db1e5e20f572a1a1b.jpg\" alt=\"Gi\u1ea3i tr\u00ed \u0111\u1ebfn ch\u1ebft - Neil Postman (1980 BOOKS HCM)\" class=\"img-thumb\" \/>\n                    <img class='product-overlay-image' src='https:\/\/salt.tikicdn.com\/ts\/upload\/f7\/9e\/83\/ab28365ea395893fe5abac88b5103444.png' alt='overlay badge' \/>\n                <\/div>\n                \n                <div class=\"product-info\">\n                    <h4 class=\"product-info-name\"title=\"Gi\u1ea3i tr\u00ed \u0111\u1ebfn ch\u1ebft - Neil Postman (1980 BOOKS HCM)\">Gi\u1ea3i tr\u00ed \u0111\u1ebfn ch\u1ebft - Neil Postman (1980 BOOKS HCM)<\/h4>\n                    <div class=\"product-info-price\">\n                        134.250 <sup>\u20ab<\/sup>\n                    <\/div>\n                                <div class=\"product-info-original-price\">\n                <span><span class=\"product-info-original-price-text\">179.000<\/span> <sup>\u20ab<\/sup><\/span>\n                <span class=\"product-info-original-price-rate\">-25%<\/span>\n            <\/div>\n                    \n                                <div class=\"product-info-delivery\">\n                <img decoding=\"async\" src=\"\" alt=\"\" \/>\n                <span>Giao th\u1ee9 3, 26\/05<\/span>\n            <\/div>\n                    <button class=\"td_btn td_btn_sm td_outlined_btn product-view-button\">Xem ngay<\/button>\n                <\/div>\n            <\/a>            <a class=\"embla__slide\" href=\"https:\/\/tiki.vn\/giai-tri-den-chet-ban-quyen-p252854111.html?utm_source=blog&utm_medium=carousel&utm_campaign=blog_article\">\n                <div class=\"product-image-container\">\n                    <img decoding=\"async\" src=\"https:\/\/salt.tikicdn.com\/cache\/280x280\/ts\/product\/30\/f5\/62\/8ceab77e3258cef087cf4535625fed47.jpg\" alt=\"Gi\u1ea3i Tr\u00ed \u0110\u1ebfn Ch\u1ebft - B\u1ea3n Quy\u1ec1n\" class=\"img-thumb\" \/>\n                    <img class='product-overlay-image' src='https:\/\/salt.tikicdn.com\/ts\/upload\/f7\/9e\/83\/ab28365ea395893fe5abac88b5103444.png' alt='overlay badge' \/>\n                <\/div>\n                \n                <div class=\"product-info\">\n                    <h4 class=\"product-info-name\"title=\"Gi\u1ea3i Tr\u00ed \u0110\u1ebfn Ch\u1ebft - B\u1ea3n Quy\u1ec1n\">Gi\u1ea3i Tr\u00ed \u0110\u1ebfn Ch\u1ebft - B\u1ea3n Quy\u1ec1n<\/h4>\n                    <div class=\"product-info-price\">\n                        170.000 <sup>\u20ab<\/sup>\n                    <\/div>\n                                <div class=\"product-info-original-price\">\n                <span><span class=\"product-info-original-price-text\">179.000<\/span> <sup>\u20ab<\/sup><\/span>\n                <span class=\"product-info-original-price-rate\">-5%<\/span>\n            <\/div>\n                    \n                                <div class=\"product-info-delivery\">\n                <img decoding=\"async\" src=\"\" alt=\"\" \/>\n                <span>Giao th\u1ee9 5, 28\/05<\/span>\n            <\/div>\n                    <button class=\"td_btn td_btn_sm td_outlined_btn product-view-button\">Xem ngay<\/button>\n                <\/div>\n            <\/a>            <a class=\"embla__slide\" href=\"https:\/\/tiki.vn\/giai-tri-den-chet-neil-postman-p248413770.html?utm_source=blog&utm_medium=carousel&utm_campaign=blog_article\">\n                <div class=\"product-image-container\">\n                    <img decoding=\"async\" src=\"https:\/\/salt.tikicdn.com\/cache\/280x280\/ts\/product\/e0\/c2\/79\/4b3d6766d116c4f323403caf0c606620.jpg\" alt=\" Gi\u1ea3i tr\u00ed \u0111\u1ebfn ch\u1ebft - Neil Postman\" class=\"img-thumb\" \/>\n                    <img class='product-overlay-image' src='https:\/\/salt.tikicdn.com\/ts\/upload\/f7\/9e\/83\/ab28365ea395893fe5abac88b5103444.png' alt='overlay badge' \/>\n                <\/div>\n                \n                <div class=\"product-info\">\n                    <h4 class=\"product-info-name\"title=\" Gi\u1ea3i tr\u00ed \u0111\u1ebfn ch\u1ebft - Neil Postman\"> Gi\u1ea3i tr\u00ed \u0111\u1ebfn ch\u1ebft - Neil Postman<\/h4>\n                    <div class=\"product-info-price\">\n                        170.000 <sup>\u20ab<\/sup>\n                    <\/div>\n                                <div class=\"product-info-original-price\">\n                <span><span class=\"product-info-original-price-text\">179.000<\/span> <sup>\u20ab<\/sup><\/span>\n                <span class=\"product-info-original-price-rate\">-5%<\/span>\n            <\/div>\n                    \n                                <div class=\"product-info-delivery\">\n                <img decoding=\"async\" src=\"\" alt=\"\" \/>\n                <span>Giao th\u1ee9 5, 28\/05<\/span>\n            <\/div>\n                    <button class=\"td_btn td_btn_sm td_outlined_btn product-view-button\">Xem ngay<\/button>\n                <\/div>\n            <\/a>            <a class=\"embla__slide\" href=\"https:\/\/tiki.vn\/sach-giai-tri-den-chet-1980books-ban-quyen-p229699844.html?utm_source=blog&utm_medium=carousel&utm_campaign=blog_article\">\n                <div class=\"product-image-container\">\n                    <img decoding=\"async\" src=\"https:\/\/salt.tikicdn.com\/cache\/280x280\/ts\/product\/47\/27\/c9\/48b77b8253dbcf67891a53556112f839.jpg\" alt=\"S\u00e1ch Gi\u1ea3i Tr\u00ed \u0110\u1ebfn Ch\u1ebft - 1980Books - B\u1ea2N QUY\u1ec0N\" class=\"img-thumb\" \/>\n                    <img class='product-overlay-image' src='https:\/\/salt.tikicdn.com\/ts\/upload\/f7\/9e\/83\/ab28365ea395893fe5abac88b5103444.png' alt='overlay badge' \/>\n                <\/div>\n                \n                <div class=\"product-info\">\n                    <h4 class=\"product-info-name\"title=\"S\u00e1ch Gi\u1ea3i Tr\u00ed \u0110\u1ebfn Ch\u1ebft - 1980Books - B\u1ea2N QUY\u1ec0N\">S\u00e1ch Gi\u1ea3i Tr\u00ed \u0110\u1ebfn Ch\u1ebft - 1980Books - B\u1ea2N QUY\u1ec0N<\/h4>\n                    <div class=\"product-info-price\">\n                        170.000 <sup>\u20ab<\/sup>\n                    <\/div>\n                                <div class=\"product-info-original-price\">\n                <span><span class=\"product-info-original-price-text\">179.000<\/span> <sup>\u20ab<\/sup><\/span>\n                <span class=\"product-info-original-price-rate\">-5%<\/span>\n            <\/div>\n                    \n                                <div class=\"product-info-delivery\">\n                <img decoding=\"async\" src=\"\" alt=\"\" \/>\n                <span>Giao th\u1ee9 5, 28\/05<\/span>\n            <\/div>\n                    <button class=\"td_btn td_btn_sm td_outlined_btn product-view-button\">Xem ngay<\/button>\n                <\/div>\n            <\/a>            <a class=\"embla__slide\" href=\"https:\/\/tiki.vn\/giai-tri-den-chet-tac-pham-kinh-dien-ban-chay-p225971374.html?utm_source=blog&utm_medium=carousel&utm_campaign=blog_article\">\n                <div class=\"product-image-container\">\n                    <img decoding=\"async\" src=\"https:\/\/salt.tikicdn.com\/cache\/280x280\/ts\/product\/24\/52\/78\/39ba9633e2f7db2d5a1874e367e21ad7.png\" alt=\"Gi\u1ea3i Tr\u00ed \u0110\u1ebfn Ch\u1ebft (T\u00e1c Ph\u1ea9m Kinh \u0110i\u1ec3n B\u00e1n Ch\u1ea1y)\" class=\"img-thumb\" \/>\n                    <img class='product-overlay-image' src='https:\/\/salt.tikicdn.com\/ts\/upload\/f7\/9e\/83\/ab28365ea395893fe5abac88b5103444.png' alt='overlay badge' \/>\n                <\/div>\n                \n                <div class=\"product-info\">\n                    <h4 class=\"product-info-name\"title=\"Gi\u1ea3i Tr\u00ed \u0110\u1ebfn Ch\u1ebft (T\u00e1c Ph\u1ea9m Kinh \u0110i\u1ec3n B\u00e1n Ch\u1ea1y)\">Gi\u1ea3i Tr\u00ed \u0110\u1ebfn Ch\u1ebft (T\u00e1c Ph\u1ea9m Kinh \u0110i\u1ec3n B\u00e1n Ch\u1ea1y)<\/h4>\n                    <div class=\"product-info-price\">\n                        179.000 <sup>\u20ab<\/sup>\n                    <\/div>\n                    \n                    \n                                <div class=\"product-info-delivery\">\n                <img decoding=\"async\" src=\"\" alt=\"\" \/>\n                <span>Giao th\u1ee9 3, 26\/05<\/span>\n            <\/div>\n                    <button class=\"td_btn td_btn_sm td_outlined_btn product-view-button\">Xem ngay<\/button>\n                <\/div>\n            <\/a>            <a class=\"embla__slide\" href=\"https:\/\/tiki.vn\/combo-2-cuon-giai-tri-den-chet-the-he-lo-au-p277339275.html?utm_source=blog&utm_medium=carousel&utm_campaign=blog_article\">\n                <div class=\"product-image-container\">\n                    <img decoding=\"async\" src=\"https:\/\/salt.tikicdn.com\/cache\/280x280\/ts\/product\/c2\/1d\/d6\/a7e7946b788c4d122c59a06be55e63a9.jpg\" alt=\"Combo 2 cu\u1ed1n: Gi\u1ea3i Tr\u00ed \u0110\u1ebfn Ch\u1ebft + Th\u1ebf H\u1ec7 Lo \u00c2u\" class=\"img-thumb\" \/>\n                    <img class='product-overlay-image' src='https:\/\/salt.tikicdn.com\/ts\/upload\/f7\/9e\/83\/ab28365ea395893fe5abac88b5103444.png' alt='overlay badge' \/>\n                <\/div>\n                \n                <div class=\"product-info\">\n                    <h4 class=\"product-info-name\"title=\"Combo 2 cu\u1ed1n: Gi\u1ea3i Tr\u00ed \u0110\u1ebfn Ch\u1ebft + Th\u1ebf H\u1ec7 Lo \u00c2u\">Combo 2 cu\u1ed1n: Gi\u1ea3i Tr\u00ed \u0110\u1ebfn Ch\u1ebft + Th\u1ebf H\u1ec7 Lo \u00c2u<\/h4>\n                    <div class=\"product-info-price\">\n                        306.000 <sup>\u20ab<\/sup>\n                    <\/div>\n                                <div class=\"product-info-original-price\">\n                <span><span class=\"product-info-original-price-text\">408.000<\/span> <sup>\u20ab<\/sup><\/span>\n                <span class=\"product-info-original-price-rate\">-25%<\/span>\n            <\/div>\n                    \n                                <div class=\"product-info-delivery\">\n                <img decoding=\"async\" src=\"\" alt=\"\" \/>\n                <span>Giao th\u1ee9 3, 26\/05<\/span>\n            <\/div>\n                    <button class=\"td_btn td_btn_sm td_outlined_btn product-view-button\">Xem ngay<\/button>\n                <\/div>\n            <\/a>            <a class=\"embla__slide\" href=\"https:\/\/tiki.vn\/giai-tri-den-chet-p247239778.html?utm_source=blog&utm_medium=carousel&utm_campaign=blog_article\">\n                <div class=\"product-image-container\">\n                    <img decoding=\"async\" src=\"https:\/\/salt.tikicdn.com\/cache\/280x280\/ts\/product\/5c\/0b\/93\/75358780425ceafbdf515fee0448118b.jpg\" alt=\"Gi\u1ea3i Tr\u00ed \u0110\u1ebfn Ch\u1ebft\" class=\"img-thumb\" \/>\n                    <img class='product-overlay-image' src='https:\/\/salt.tikicdn.com\/ts\/upload\/f7\/9e\/83\/ab28365ea395893fe5abac88b5103444.png' alt='overlay badge' \/>\n                <\/div>\n                \n                <div class=\"product-info\">\n                    <h4 class=\"product-info-name\"title=\"Gi\u1ea3i Tr\u00ed \u0110\u1ebfn Ch\u1ebft\">Gi\u1ea3i Tr\u00ed \u0110\u1ebfn Ch\u1ebft<\/h4>\n                    <div class=\"product-info-price\">\n                        159.300 <sup>\u20ab<\/sup>\n                    <\/div>\n                                <div class=\"product-info-original-price\">\n                <span><span class=\"product-info-original-price-text\">179.000<\/span> <sup>\u20ab<\/sup><\/span>\n                <span class=\"product-info-original-price-rate\">-11%<\/span>\n            <\/div>\n                    \n                                <div class=\"product-info-delivery\">\n                <img decoding=\"async\" src=\"\" alt=\"\" \/>\n                <span>Giao th\u1ee9 3, 26\/05<\/span>\n            <\/div>\n                    <button class=\"td_btn td_btn_sm td_outlined_btn product-view-button\">Xem ngay<\/button>\n                <\/div>\n            <\/a>            <a class=\"embla__slide\" href=\"https:\/\/tiki.vn\/giai-tri-den-chet-p271585617.html?utm_source=blog&utm_medium=carousel&utm_campaign=blog_article\">\n                <div class=\"product-image-container\">\n                    <img decoding=\"async\" src=\"https:\/\/salt.tikicdn.com\/cache\/280x280\/ts\/product\/10\/ec\/00\/edd6b7bed72d1a925a87f7cf0713b481.jpg\" alt=\"Gi\u1ea3i Tr\u00ed \u0110\u1ebfn Ch\u1ebft\" class=\"img-thumb\" \/>\n                    <img class='product-overlay-image' src='https:\/\/salt.tikicdn.com\/ts\/upload\/f7\/9e\/83\/ab28365ea395893fe5abac88b5103444.png' alt='overlay badge' \/>\n                <\/div>\n                \n                <div class=\"product-info\">\n                    <h4 class=\"product-info-name\"title=\"Gi\u1ea3i Tr\u00ed \u0110\u1ebfn Ch\u1ebft\">Gi\u1ea3i Tr\u00ed \u0110\u1ebfn Ch\u1ebft<\/h4>\n                    <div class=\"product-info-price\">\n                        170.000 <sup>\u20ab<\/sup>\n                    <\/div>\n                                <div class=\"product-info-original-price\">\n                <span><span class=\"product-info-original-price-text\">179.000<\/span> <sup>\u20ab<\/sup><\/span>\n                <span class=\"product-info-original-price-rate\">-5%<\/span>\n            <\/div>\n                    \n                                <div class=\"product-info-delivery\">\n                <img decoding=\"async\" src=\"\" alt=\"\" \/>\n                <span>Giao th\u1ee9 5, 28\/05<\/span>\n            <\/div>\n                    <button class=\"td_btn td_btn_sm td_outlined_btn product-view-button\">Xem ngay<\/button>\n                <\/div>\n            <\/a>            <a class=\"embla__slide\" href=\"https:\/\/tiki.vn\/giai-tri-den-chet-tac-pham-kinh-dien-ban-chay-nhat-cua-bac-thay-neil-postman-neil-postman-nhung-nguyen-dich-1980-books-nxb-thanh-nien-p242082360.html?utm_source=blog&utm_medium=carousel&utm_campaign=blog_article\">\n                <div class=\"product-image-container\">\n                    <img decoding=\"async\" src=\"https:\/\/salt.tikicdn.com\/cache\/280x280\/ts\/product\/13\/65\/c0\/6a4e89bf0769bcefdeef848328f6fce2.jpg\" alt=\"GI\u1ea2I TR\u00cd \u0110\u1ebeN CH\u1ebeT- T\u00e1c ph\u1ea9m kinh \u0111i\u1ec3n b\u00e1n ch\u1ea1y nh\u1ea5t c\u1ee7a b\u1eadc th\u1ea7y Neil Postman  \u2013 Neil Postman \u2013 Nhung Nguy\u1ec5n d\u1ecbch \u2013 1980 Books \u2013 NXB Thanh Ni\u00ean \" class=\"img-thumb\" \/>\n                    <img class='product-overlay-image' src='https:\/\/salt.tikicdn.com\/ts\/upload\/f7\/9e\/83\/ab28365ea395893fe5abac88b5103444.png' alt='overlay badge' \/>\n                <\/div>\n                \n                <div class=\"product-info\">\n                    <h4 class=\"product-info-name\"title=\"GI\u1ea2I TR\u00cd \u0110\u1ebeN CH\u1ebeT- T\u00e1c ph\u1ea9m kinh \u0111i\u1ec3n b\u00e1n ch\u1ea1y nh\u1ea5t c\u1ee7a b\u1eadc th\u1ea7y Neil Postman  \u2013 Neil Postman \u2013 Nhung Nguy\u1ec5n d\u1ecbch \u2013 1980 Books \u2013 NXB Thanh Ni\u00ean \">GI\u1ea2I TR\u00cd \u0110\u1ebeN CH\u1ebeT- T\u00e1c ph\u1ea9m kinh \u0111i\u1ec3n b\u00e1n ch\u1ea1y nh\u1ea5t c\u1ee7a b\u1eadc th\u1ea7y Neil Postman  \u2013 Neil Postman \u2013 Nhung Nguy\u1ec5n d\u1ecbch \u2013 1980 Books \u2013 NXB Thanh Ni\u00ean <\/h4>\n                    <div class=\"product-info-price\">\n                        179.000 <sup>\u20ab<\/sup>\n                    <\/div>\n                    \n                    \n                                <div class=\"product-info-delivery\">\n                <img decoding=\"async\" src=\"\" alt=\"\" \/>\n                <span>Giao th\u1ee9 3, 26\/05<\/span>\n            <\/div>\n                    <button class=\"td_btn td_btn_sm td_outlined_btn product-view-button\">Xem ngay<\/button>\n                <\/div>\n            <\/a>            <a class=\"embla__slide\" href=\"https:\/\/tiki.vn\/mon-qua-den-tu-coi-chet-p275301060.html?utm_source=blog&utm_medium=carousel&utm_campaign=blog_article\">\n                <div class=\"product-image-container\">\n                    <img decoding=\"async\" src=\"https:\/\/salt.tikicdn.com\/cache\/280x280\/ts\/product\/1b\/b8\/7e\/30fd2a54ec0d34ebe01b73b547b8106d.png\" alt=\"M\u00f3n Qu\u00e0 \u0110\u1ebfn T\u1eeb C\u00f5i Ch\u1ebft\" class=\"img-thumb\" \/>\n                    <img class='product-overlay-image' src='https:\/\/salt.tikicdn.com\/ts\/upload\/f7\/9e\/83\/ab28365ea395893fe5abac88b5103444.png' alt='overlay badge' \/>\n                <\/div>\n                \n                <div class=\"product-info\">\n                    <h4 class=\"product-info-name\"title=\"M\u00f3n Qu\u00e0 \u0110\u1ebfn T\u1eeb C\u00f5i Ch\u1ebft\">M\u00f3n Qu\u00e0 \u0110\u1ebfn T\u1eeb C\u00f5i Ch\u1ebft<\/h4>\n                    <div class=\"product-info-price\">\n                        199.000 <sup>\u20ab<\/sup>\n                    <\/div>\n                    \n                    \n                                <div class=\"product-info-delivery\">\n                <img decoding=\"async\" src=\"\" alt=\"\" \/>\n                <span>Giao th\u1ee9 3, 26\/05<\/span>\n            <\/div>\n                    <button class=\"td_btn td_btn_sm td_outlined_btn product-view-button\">Xem ngay<\/button>\n                <\/div>\n            <\/a>            <a class=\"embla__slide\" href=\"https:\/\/tiki.vn\/sach-mon-qua-den-tu-coi-chet-diep-lam-khanh-p275148512.html?utm_source=blog&utm_medium=carousel&utm_campaign=blog_article\">\n                <div class=\"product-image-container\">\n                    <img decoding=\"async\" src=\"https:\/\/salt.tikicdn.com\/cache\/280x280\/ts\/product\/60\/09\/ce\/c5985987ec618ea00df8f0fb05b8f59f.jpg\" alt=\"S\u00e1ch - M\u00f3n Qu\u00e0 \u0110\u1ebfn T\u1eeb C\u00f5i Ch\u1ebft - Di\u1ec7p L\u00e2m Kh\u00e1nh\" class=\"img-thumb\" \/>\n                    <img class='product-overlay-image' src='https:\/\/salt.tikicdn.com\/ts\/upload\/f7\/9e\/83\/ab28365ea395893fe5abac88b5103444.png' alt='overlay badge' \/>\n                <\/div>\n                \n                <div class=\"product-info\">\n                    <h4 class=\"product-info-name\"title=\"S\u00e1ch - M\u00f3n Qu\u00e0 \u0110\u1ebfn T\u1eeb C\u00f5i Ch\u1ebft - Di\u1ec7p L\u00e2m Kh\u00e1nh\">S\u00e1ch - M\u00f3n Qu\u00e0 \u0110\u1ebfn T\u1eeb C\u00f5i Ch\u1ebft - Di\u1ec7p L\u00e2m Kh\u00e1nh<\/h4>\n                    <div class=\"product-info-price\">\n                        169.133 <sup>\u20ab<\/sup>\n                    <\/div>\n                    \n                    \n                                <div class=\"product-info-delivery\">\n                <img decoding=\"async\" src=\"\" alt=\"\" \/>\n                <span>Giao th\u1ee9 4, 27\/05<\/span>\n            <\/div>\n                    <button class=\"td_btn td_btn_sm td_outlined_btn product-view-button\">Xem ngay<\/button>\n                <\/div>\n            <\/a>            <a class=\"embla__slide\" href=\"https:\/\/tiki.vn\/sach-mon-qua-den-tu-coi-chet-linh-lan-p275836655.html?utm_source=blog&utm_medium=carousel&utm_campaign=blog_article\">\n                <div class=\"product-image-container\">\n                    <img decoding=\"async\" src=\"https:\/\/salt.tikicdn.com\/cache\/280x280\/ts\/product\/5c\/8b\/ae\/fb54e7c7c1654d851f8b2de230839b22.jpg\" alt=\"S\u00e1ch M\u00f3n Qu\u00e0 \u0110\u1ebfn T\u1eeb C\u00f5i Ch\u1ebft (Linh Lan)\" class=\"img-thumb\" \/>\n                    <img class='product-overlay-image' src='https:\/\/salt.tikicdn.com\/ts\/upload\/c2\/bc\/6d\/ff18cc8968e2bbb43f7ac58efbfafdff.png' alt='overlay badge' \/>\n                <\/div>\n                \n                <div class=\"product-info\">\n                    <h4 class=\"product-info-name\"title=\"S\u00e1ch M\u00f3n Qu\u00e0 \u0110\u1ebfn T\u1eeb C\u00f5i Ch\u1ebft (Linh Lan)\">S\u00e1ch M\u00f3n Qu\u00e0 \u0110\u1ebfn T\u1eeb C\u00f5i Ch\u1ebft (Linh Lan)<\/h4>\n                    <div class=\"product-info-price\">\n                        114.400 <sup>\u20ab<\/sup>\n                    <\/div>\n                                <div class=\"product-info-original-price\">\n                <span><span class=\"product-info-original-price-text\">199.000<\/span> <sup>\u20ab<\/sup><\/span>\n                <span class=\"product-info-original-price-rate\">-43%<\/span>\n            <\/div>\n                    \n                                <div class=\"product-info-delivery\">\n                <img decoding=\"async\" src=\"\" alt=\"\" \/>\n                <span>Giao th\u1ee9 2, 25\/05<\/span>\n            <\/div>\n                    <button class=\"td_btn td_btn_sm td_outlined_btn product-view-button\">Xem ngay<\/button>\n                <\/div>\n            <\/a>            <a class=\"embla__slide\" href=\"https:\/\/tiki.vn\/sach-muoi-sai-lam-chet-nguoi-trong-tiep-thi-cac-dau-hieu-va-giai-phap-p918084.html?utm_source=blog&utm_medium=carousel&utm_campaign=blog_article\">\n                <div class=\"product-image-container\">\n                    <img decoding=\"async\" src=\"https:\/\/salt.tikicdn.com\/cache\/280x280\/media\/catalog\/product\/9\/m\/9muoisailamchetnguoi.u5567.d20170918.t120958.923690.jpg\" alt=\"S\u00e1ch M\u01b0\u1eddi Sai L\u1ea7m Ch\u1ebft Ng\u01b0\u1eddi Trong Ti\u1ebfp Th\u1ecb - C\u00e1c D\u1ea5u Hi\u1ec7u V\u00e0 Gi\u1ea3i Ph\u00e1p\" class=\"img-thumb\" \/>\n                    <img class='product-overlay-image' src='https:\/\/salt.tikicdn.com\/ts\/upload\/c2\/bc\/6d\/ff18cc8968e2bbb43f7ac58efbfafdff.png' alt='overlay badge' \/>\n                <\/div>\n                \n                <div class=\"product-info\">\n                    <h4 class=\"product-info-name\"title=\"S\u00e1ch M\u01b0\u1eddi Sai L\u1ea7m Ch\u1ebft Ng\u01b0\u1eddi Trong Ti\u1ebfp Th\u1ecb - C\u00e1c D\u1ea5u Hi\u1ec7u V\u00e0 Gi\u1ea3i Ph\u00e1p\">S\u00e1ch M\u01b0\u1eddi Sai L\u1ea7m Ch\u1ebft Ng\u01b0\u1eddi Trong Ti\u1ebfp Th\u1ecb - C\u00e1c D\u1ea5u Hi\u1ec7u V\u00e0 Gi\u1ea3i Ph\u00e1p<\/h4>\n                    <div class=\"product-info-price\">\n                        38.250 <sup>\u20ab<\/sup>\n                    <\/div>\n                                <div class=\"product-info-original-price\">\n                <span><span class=\"product-info-original-price-text\">55.000<\/span> <sup>\u20ab<\/sup><\/span>\n                <span class=\"product-info-original-price-rate\">-30%<\/span>\n            <\/div>\n                    \n                                <div class=\"product-info-delivery\">\n                <img decoding=\"async\" src=\"https:\/\/salt.tikicdn.com\/ts\/tka\/a8\/31\/b6\/802e2c99dcce64c67aa2648edb15dd25.png\" alt=\"\" \/>\n                <span>Giao si\u00eau t\u1ed1c 2h<\/span>\n            <\/div>\n                    <button class=\"td_btn td_btn_sm td_outlined_btn product-view-button\">Xem ngay<\/button>\n                <\/div>\n            <\/a>            <a class=\"embla__slide\" href=\"https:\/\/tiki.vn\/sach-muoi-sai-lam-chet-nguoi-trong-tiep-thi-cac-dau-hieu-va-giai-phap-nxb-tre-p128711558.html?utm_source=blog&utm_medium=carousel&utm_campaign=blog_article\">\n                <div class=\"product-image-container\">\n                    <img decoding=\"async\" src=\"https:\/\/salt.tikicdn.com\/cache\/280x280\/ts\/product\/2c\/29\/56\/f7015b8f531ab7383c16282284865d89.jpg\" alt=\"S\u00e1ch - M\u01b0\u1eddi Sai L\u1ea7m Ch\u1ebft Ng\u01b0\u1eddi Trong Ti\u1ebfp Th\u1ecb - C\u00e1c D\u1ea5u Hi\u1ec7u V\u00e0 Gi\u1ea3i Ph\u00e1p - NXB Tr\u1ebb\" class=\"img-thumb\" \/>\n                    <img class='product-overlay-image' src='https:\/\/salt.tikicdn.com\/ts\/upload\/f7\/9e\/83\/ab28365ea395893fe5abac88b5103444.png' alt='overlay badge' \/>\n                <\/div>\n                \n                <div class=\"product-info\">\n                    <h4 class=\"product-info-name\"title=\"S\u00e1ch - M\u01b0\u1eddi Sai L\u1ea7m Ch\u1ebft Ng\u01b0\u1eddi Trong Ti\u1ebfp Th\u1ecb - C\u00e1c D\u1ea5u Hi\u1ec7u V\u00e0 Gi\u1ea3i Ph\u00e1p - NXB Tr\u1ebb\">S\u00e1ch - M\u01b0\u1eddi Sai L\u1ea7m Ch\u1ebft Ng\u01b0\u1eddi Trong Ti\u1ebfp Th\u1ecb - C\u00e1c D\u1ea5u Hi\u1ec7u V\u00e0 Gi\u1ea3i Ph\u00e1p - NXB Tr\u1ebb<\/h4>\n                    <div class=\"product-info-price\">\n                        55.000 <sup>\u20ab<\/sup>\n                    <\/div>\n                    \n                    \n                                <div class=\"product-info-delivery\">\n                <img decoding=\"async\" src=\"\" alt=\"\" \/>\n                <span>Giao th\u1ee9 3, 26\/05<\/span>\n            <\/div>\n                    <button class=\"td_btn td_btn_sm td_outlined_btn product-view-button\">Xem ngay<\/button>\n                <\/div>\n            <\/a>            <a class=\"embla__slide\" href=\"https:\/\/tiki.vn\/sach-van-vuong-den-chet-tieu-thuyet-p247892426.html?utm_source=blog&utm_medium=carousel&utm_campaign=blog_article\">\n                <div class=\"product-image-container\">\n                    <img decoding=\"async\" src=\"https:\/\/salt.tikicdn.com\/cache\/280x280\/ts\/product\/8d\/9c\/cd\/9bf630c2c35d8068de7c90d317ccbc42.jpg\" alt=\"S\u00e1ch V\u1ea5n V\u01b0\u01a1ng \u0110\u1ebfn Ch\u1ebft (Ti\u1ebfu Thuy\u1ebft)\" class=\"img-thumb\" \/>\n                    <img class='product-overlay-image' src='https:\/\/salt.tikicdn.com\/ts\/upload\/b2\/8d\/56\/3086efc2194320a6b83fba7530de7c78.png' alt='overlay badge' \/>\n                <\/div>\n                \n                <div class=\"product-info\">\n                    <h4 class=\"product-info-name\"title=\"S\u00e1ch V\u1ea5n V\u01b0\u01a1ng \u0110\u1ebfn Ch\u1ebft (Ti\u1ebfu Thuy\u1ebft)\">S\u00e1ch V\u1ea5n V\u01b0\u01a1ng \u0110\u1ebfn Ch\u1ebft (Ti\u1ebfu Thuy\u1ebft)<\/h4>\n                    <div class=\"product-info-price\">\n                        70.000 <sup>\u20ab<\/sup>\n                    <\/div>\n                    \n                    \n                                <div class=\"product-info-delivery\">\n                <img decoding=\"async\" src=\"\" alt=\"\" \/>\n                <span>Giao th\u1ee9 4, 27\/05<\/span>\n            <\/div>\n                    <button class=\"td_btn td_btn_sm td_outlined_btn product-view-button\">Xem ngay<\/button>\n                <\/div>\n            <\/a>            <a class=\"embla__slide\" href=\"https:\/\/tiki.vn\/sach-bong-toi-tam-tri-hieu-thau-tam-benh-buoc-den-anh-sang-cua-an-yen-nxb-tre-p278024083.html?utm_source=blog&utm_medium=carousel&utm_campaign=blog_article\">\n                <div class=\"product-image-container\">\n                    <img decoding=\"async\" src=\"https:\/\/salt.tikicdn.com\/cache\/280x280\/ts\/product\/ea\/18\/ca\/52e286e97be2a3bfb34b6c795c65a710.jpg\" alt=\"S\u00e1ch - B\u00f3ng T\u1ed1i T\u00e2m Tr\u00ed - Hi\u1ec3u Th\u1ea5u T\u00e2m B\u1ec7nh, B\u01b0\u1edbc \u0110\u1ebfn \u00c1nh S\u00e1ng C\u1ee7a An Y\u00ean - NXB Tr\u1ebb\" class=\"img-thumb\" \/>\n                    <img class='product-overlay-image' src='https:\/\/salt.tikicdn.com\/ts\/upload\/f7\/9e\/83\/ab28365ea395893fe5abac88b5103444.png' alt='overlay badge' \/>\n                <\/div>\n                \n                <div class=\"product-info\">\n                    <h4 class=\"product-info-name\"title=\"S\u00e1ch - B\u00f3ng T\u1ed1i T\u00e2m Tr\u00ed - Hi\u1ec3u Th\u1ea5u T\u00e2m B\u1ec7nh, B\u01b0\u1edbc \u0110\u1ebfn \u00c1nh S\u00e1ng C\u1ee7a An Y\u00ean - NXB Tr\u1ebb\">S\u00e1ch - B\u00f3ng T\u1ed1i T\u00e2m Tr\u00ed - Hi\u1ec3u Th\u1ea5u T\u00e2m B\u1ec7nh, B\u01b0\u1edbc \u0110\u1ebfn \u00c1nh S\u00e1ng C\u1ee7a An Y\u00ean - NXB Tr\u1ebb<\/h4>\n                    <div class=\"product-info-price\">\n                        200.000 <sup>\u20ab<\/sup>\n                    <\/div>\n                    \n                    \n                                <div class=\"product-info-delivery\">\n                <img decoding=\"async\" src=\"\" alt=\"\" \/>\n                <span>Giao ch\u1ee7 nh\u1eadt, 24\/05<\/span>\n            <\/div>\n                    <button class=\"td_btn td_btn_sm td_outlined_btn product-view-button\">Xem ngay<\/button>\n                <\/div>\n            <\/a>            <a class=\"embla__slide\" href=\"https:\/\/tiki.vn\/muoi-sai-lam-chet-nguoi-trong-tiep-thi-cac-dau-hieu-va-giai-phap-p195707810.html?utm_source=blog&utm_medium=carousel&utm_campaign=blog_article\">\n                <div class=\"product-image-container\">\n                    <img decoding=\"async\" src=\"https:\/\/salt.tikicdn.com\/cache\/280x280\/ts\/product\/09\/b6\/03\/8362cc6a8b19569d59e00603137316c9.jpg\" alt=\"M\u01b0\u1eddi Sai L\u1ea7m Ch\u1ebft Ng\u01b0\u1eddi Trong Ti\u1ebfp Th\u1ecb - C\u00e1c D\u1ea5u Hi\u1ec7u V\u00e0 Gi\u1ea3i Ph\u00e1p\" class=\"img-thumb\" \/>\n                    <img class='product-overlay-image' src='https:\/\/salt.tikicdn.com\/ts\/upload\/f7\/9e\/83\/ab28365ea395893fe5abac88b5103444.png' alt='overlay badge' \/>\n                <\/div>\n                \n                <div class=\"product-info\">\n                    <h4 class=\"product-info-name\"title=\"M\u01b0\u1eddi Sai L\u1ea7m Ch\u1ebft Ng\u01b0\u1eddi Trong Ti\u1ebfp Th\u1ecb - C\u00e1c D\u1ea5u Hi\u1ec7u V\u00e0 Gi\u1ea3i Ph\u00e1p\">M\u01b0\u1eddi Sai L\u1ea7m Ch\u1ebft Ng\u01b0\u1eddi Trong Ti\u1ebfp Th\u1ecb - C\u00e1c D\u1ea5u Hi\u1ec7u V\u00e0 Gi\u1ea3i Ph\u00e1p<\/h4>\n                    <div class=\"product-info-price\">\n                        54.000 <sup>\u20ab<\/sup>\n                    <\/div>\n                    \n                    \n                                <div class=\"product-info-delivery\">\n                <img decoding=\"async\" src=\"\" alt=\"\" \/>\n                <span>Giao ch\u1ee7 nh\u1eadt, 24\/05<\/span>\n            <\/div>\n                    <button class=\"td_btn td_btn_sm td_outlined_btn product-view-button\">Xem ngay<\/button>\n                <\/div>\n            <\/a>            <a class=\"embla__slide\" href=\"https:\/\/tiki.vn\/bong-toi-tam-tri-hieu-thau-tam-benh-buoc-den-anh-sang-cua-an-yen-p277962188.html?utm_source=blog&utm_medium=carousel&utm_campaign=blog_article\">\n                <div class=\"product-image-container\">\n                    <img decoding=\"async\" src=\"https:\/\/salt.tikicdn.com\/cache\/280x280\/ts\/product\/cd\/63\/7d\/4a46db79d69e7ab5a4df0495013ecbcb.jpg\" alt=\"B\u00f3ng T\u1ed1i T\u00e2m Tr\u00ed - Hi\u1ec3u Th\u1ea5u T\u00e2m B\u1ec7nh, B\u01b0\u1edbc \u0110\u1ebfn \u00c1nh S\u00e1ng C\u1ee7a An Y\u00ean\" class=\"img-thumb\" \/>\n                    <img class='product-overlay-image' src='https:\/\/salt.tikicdn.com\/ts\/upload\/f7\/9e\/83\/ab28365ea395893fe5abac88b5103444.png' alt='overlay badge' \/>\n                <\/div>\n                \n                <div class=\"product-info\">\n                    <h4 class=\"product-info-name\"title=\"B\u00f3ng T\u1ed1i T\u00e2m Tr\u00ed - Hi\u1ec3u Th\u1ea5u T\u00e2m B\u1ec7nh, B\u01b0\u1edbc \u0110\u1ebfn \u00c1nh S\u00e1ng C\u1ee7a An Y\u00ean\">B\u00f3ng T\u1ed1i T\u00e2m Tr\u00ed - Hi\u1ec3u Th\u1ea5u T\u00e2m B\u1ec7nh, B\u01b0\u1edbc \u0110\u1ebfn \u00c1nh S\u00e1ng C\u1ee7a An Y\u00ean<\/h4>\n                    <div class=\"product-info-price\">\n                        200.000 <sup>\u20ab<\/sup>\n                    <\/div>\n                    \n                    \n                                <div class=\"product-info-delivery\">\n                <img decoding=\"async\" src=\"\" alt=\"\" \/>\n                <span>Giao ch\u1ee7 nh\u1eadt, 24\/05<\/span>\n            <\/div>\n                    <button class=\"td_btn td_btn_sm td_outlined_btn product-view-button\">Xem ngay<\/button>\n                <\/div>\n            <\/a>            <a class=\"embla__slide\" href=\"https:\/\/tiki.vn\/logic-cua-tam-tri-thien-kien-xac-nhan-anh-huong-den-phan-doan-cua-con-nguoi-nhu-the-nao-p167615078.html?utm_source=blog&utm_medium=carousel&utm_campaign=blog_article\">\n                <div class=\"product-image-container\">\n                    <img decoding=\"async\" src=\"https:\/\/salt.tikicdn.com\/cache\/280x280\/ts\/product\/91\/c4\/b5\/fe17c74c0c768f4ba97f801ef28c0668.jpg\" alt=\"Logic C\u1ee7a T\u00e2m Tr\u00ed - Thi\u00ean Ki\u1ebfn X\u00e1c Nh\u1eadn \u1ea2nh H\u01b0\u1edfng \u0110\u1ebfn Ph\u00e1n \u0110o\u00e1n C\u1ee7a Con Ng\u01b0\u1eddi Nh\u01b0 Th\u1ebf N\u00e0o?\" class=\"img-thumb\" \/>\n                    <img class='product-overlay-image' src='https:\/\/salt.tikicdn.com\/ts\/upload\/f7\/9e\/83\/ab28365ea395893fe5abac88b5103444.png' alt='overlay badge' \/>\n                <\/div>\n                \n                <div class=\"product-info\">\n                    <h4 class=\"product-info-name\"title=\"Logic C\u1ee7a T\u00e2m Tr\u00ed - Thi\u00ean Ki\u1ebfn X\u00e1c Nh\u1eadn \u1ea2nh H\u01b0\u1edfng \u0110\u1ebfn Ph\u00e1n \u0110o\u00e1n C\u1ee7a Con Ng\u01b0\u1eddi Nh\u01b0 Th\u1ebf N\u00e0o?\">Logic C\u1ee7a T\u00e2m Tr\u00ed - Thi\u00ean Ki\u1ebfn X\u00e1c Nh\u1eadn \u1ea2nh H\u01b0\u1edfng \u0110\u1ebfn Ph\u00e1n \u0110o\u00e1n C\u1ee7a Con Ng\u01b0\u1eddi Nh\u01b0 Th\u1ebf N\u00e0o?<\/h4>\n                    <div class=\"product-info-price\">\n                        179.000 <sup>\u20ab<\/sup>\n                    <\/div>\n                    \n                    \n                                <div class=\"product-info-delivery\">\n                <img decoding=\"async\" src=\"\" alt=\"\" \/>\n                <span>Giao th\u1ee9 3, 26\/05<\/span>\n            <\/div>\n                    <button class=\"td_btn td_btn_sm td_outlined_btn product-view-button\">Xem ngay<\/button>\n                <\/div>\n            <\/a>            <a class=\"embla__slide\" href=\"https:\/\/tiki.vn\/bong-toi-tam-tri-hieu-thau-tam-benh-buoc-den-anh-sang-cua-an-yen-p278022930.html?utm_source=blog&utm_medium=carousel&utm_campaign=blog_article\">\n                <div class=\"product-image-container\">\n                    <img decoding=\"async\" src=\"https:\/\/salt.tikicdn.com\/cache\/280x280\/ts\/product\/5c\/77\/22\/8478b9ca27141608b8caafd2e3e9c1f1.jpg\" alt=\"B\u00f3ng T\u1ed1i T\u00e2m Tr\u00ed - Hi\u1ec3u Th\u1ea5u T\u00e2m B\u1ec7nh, B\u01b0\u1edbc \u0110\u1ebfn \u00c1nh S\u00e1ng C\u1ee7a An Y\u00ean\" class=\"img-thumb\" \/>\n                    <img class='product-overlay-image' src='https:\/\/salt.tikicdn.com\/ts\/upload\/f7\/9e\/83\/ab28365ea395893fe5abac88b5103444.png' alt='overlay badge' \/>\n                <\/div>\n                \n                <div class=\"product-info\">\n                    <h4 class=\"product-info-name\"title=\"B\u00f3ng T\u1ed1i T\u00e2m Tr\u00ed - Hi\u1ec3u Th\u1ea5u T\u00e2m B\u1ec7nh, B\u01b0\u1edbc \u0110\u1ebfn \u00c1nh S\u00e1ng C\u1ee7a An Y\u00ean\">B\u00f3ng T\u1ed1i T\u00e2m Tr\u00ed - Hi\u1ec3u Th\u1ea5u T\u00e2m B\u1ec7nh, B\u01b0\u1edbc \u0110\u1ebfn \u00c1nh S\u00e1ng C\u1ee7a An Y\u00ean<\/h4>\n                    <div class=\"product-info-price\">\n                        200.000 <sup>\u20ab<\/sup>\n                    <\/div>\n                    \n                    \n                                <div class=\"product-info-delivery\">\n                <img decoding=\"async\" src=\"\" alt=\"\" \/>\n                <span>Giao ch\u1ee7 nh\u1eadt, 24\/05<\/span>\n            <\/div>\n                    <button class=\"td_btn td_btn_sm td_outlined_btn product-view-button\">Xem ngay<\/button>\n                <\/div>\n            <\/a>            <a class=\"embla__slide\" href=\"https:\/\/tiki.vn\/giai-ma-tam-tri-toi-pham-p278440236.html?utm_source=blog&utm_medium=carousel&utm_campaign=blog_article\">\n                <div class=\"product-image-container\">\n                    <img decoding=\"async\" src=\"https:\/\/salt.tikicdn.com\/cache\/280x280\/ts\/product\/f3\/30\/47\/a44df476a19c5d398135118a7ff8057f.jpg\" alt=\"Gi\u1ea3i M\u00e3 T\u00e2m Tr\u00ed T\u1ed9i Ph\u1ea1m\" class=\"img-thumb\" \/>\n                    <img class='product-overlay-image' src='https:\/\/salt.tikicdn.com\/ts\/upload\/f7\/9e\/83\/ab28365ea395893fe5abac88b5103444.png' alt='overlay badge' \/>\n                <\/div>\n                \n                <div class=\"product-info\">\n                    <h4 class=\"product-info-name\"title=\"Gi\u1ea3i M\u00e3 T\u00e2m Tr\u00ed T\u1ed9i Ph\u1ea1m\">Gi\u1ea3i M\u00e3 T\u00e2m Tr\u00ed T\u1ed9i Ph\u1ea1m<\/h4>\n                    <div class=\"product-info-price\">\n                        179.000 <sup>\u20ab<\/sup>\n                    <\/div>\n                    \n                    \n                                <div class=\"product-info-delivery\">\n                <img decoding=\"async\" src=\"\" alt=\"\" \/>\n                <span>Giao th\u1ee9 3, 26\/05<\/span>\n            <\/div>\n                    <button class=\"td_btn td_btn_sm td_outlined_btn product-view-button\">Xem ngay<\/button>\n                <\/div>\n            <\/a><\/div>\n                <\/div>\n                        <button class=\"embla__control embla__prev\"><iconify-icon icon=\"tabler:chevron-left\"><\/iconify-icon><\/button>\n        <button class=\"embla__control embla__next\"><iconify-icon icon=\"tabler:chevron-right\"><\/iconify-icon><\/button>\n            <\/div>\n        <\/div><\/span><\/p>\n<p><b>Xem th\u00eam:<\/b><\/p>\n<ul>\n<li aria-level=\"1\"><a href=\"https:\/\/tiki.vn\/blog\/review-sach-a-little-life\/\" target=\"_blank\" rel=\"noopener\">Review A Little Life<\/a>: V\u1ebft S\u1eb9o \u0110\u1eb9p \u0110\u1ebd Kh\u00f4ng Bao Gi\u1edd L\u00e0nh<\/li>\n<li aria-level=\"1\"><a href=\"https:\/\/tiki.vn\/blog\/review-hai-van-dam-duoi-day-bien\/\" target=\"_blank\" rel=\"noopener\">Review Hai v\u1ea1n d\u1eb7m d\u01b0\u1edbi \u0111\u00e1y bi\u1ec3n<\/a>: C\u00e1nh c\u1eeda t\u1edbi \u0111\u1ea1i d\u01b0\u01a1ng k\u1ef3 di\u1ec7u<\/li>\n<li aria-level=\"1\"><a href=\"https:\/\/tiki.vn\/blog\/review-sach-rung-nauy\/\" target=\"_blank\" rel=\"noopener\">Review R\u1eebng Na Uy<\/a>: Gi\u1ea3i m\u00e3 kh\u1ee7ng ho\u1ea3ng tu\u1ed5i tr\u1ebb v\u00e0 n\u1ed7i c\u00f4 \u0111\u01a1n<\/li>\n<\/ul>\n<p><b><i>\u201cGi\u1ea3i tr\u00ed \u0111\u1ebfn ch\u1ebft\u201d<\/i><\/b><i><span style=\"font-weight: 400;\"> kh\u00f4ng ph\u1ea3i l\u00e0 t\u00e1c ph\u1ea9m d\u1ec5 \u0111\u1ecdc theo ngh\u0129a s\u1ebd khi\u1ebfn b\u1ea1n tho\u1ea3i m\u00e1i. Ng\u01b0\u1ee3c l\u1ea1i, quy\u1ec3n s\u00e1ch n\u00e0y s\u1ebd khi\u1ebfn b\u1ea1n tr\u0103n tr\u1edf v\u00e0 ph\u1ea3i \u0111\u1ed1i m\u1eb7t v\u1edbi s\u1ef1 th\u1eadt kh\u00f4ng m\u1ea5y d\u1ec5 ch\u1ecbu. <\/span><\/i><b><i>Neil Postman<\/i><\/b><i><span style=\"font-weight: 400;\"> kh\u00f4ng k\u00eau g\u1ecdi ch\u00fang ta t\u1eeb b\u1ecf c\u00f4ng ngh\u1ec7, m\u00e0 ch\u1ec9 \u0111\u01b0a ra m\u1ed9t l\u1eddi th\u1ec9nh c\u1ea7u kh\u1ea9n thi\u1ebft: H\u00e3y \u00fd th\u1ee9c v\u1ec1 c\u00f4ng c\u1ee5 m\u00e0 ch\u00fang ta \u0111ang s\u1eed d\u1ee5ng, tr\u01b0\u1edbc khi ch\u00fang \u0111\u1ecbnh h\u00ecnh con ng\u01b0\u1eddi ch\u00fang ta.<\/span><\/i><\/p>\n","protected":false},"excerpt":{"rendered":"<p>G\u1ea7n 40 n\u0103m tr\u01b0\u1edbc, nh\u00e0 x\u00e3 h\u1ed9i h\u1ecdc Neil Postman \u0111\u00e3 \u0111\u01b0a ra l\u1eddi ti\u00ean tri \u0111\u00e1ng s\u1ee3 trong cu\u1ed1n s\u00e1ch kinh \u0111i\u1ec3n \u201cGi\u1ea3i tr\u00ed \u0111\u1ebfn ch\u1ebft\u201d (Amusing Ourselves to Death). \u00d4ng c\u1ea3nh b\u00e1o v\u1ec1 m\u1ed9t t\u01b0\u01a1ng lai n\u01a1i di\u1ec5n ng\u00f4n c\u00f4ng ch\u00fang b\u1ecb bi\u1ebfn th\u00e0nh d\u1ea1ng th\u1ee9c gi\u1ea3i tr\u00ed. \u1ede n\u1ed9i dung sau, Tiki [&hellip;]<\/p>\n","protected":false},"author":26,"featured_media":102206,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5,4],"tags":[],"class_list":{"0":"post-102205","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-review-sach","8":"category-review-san-pham"},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v19.7 (Yoast SEO v20.1) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Review Gi\u1ea3i tr\u00ed \u0111\u1ebfn ch\u1ebft: L\u1eddi ti\u00ean tri \u00e1m \u1ea3nh v\u1ec1 v\u0103n h\u00f3a m\u00e0n h\u00ecnh<\/title>\n<meta name=\"description\" content=\"\u0110\u1ecdc review Gi\u1ea3i tr\u00ed \u0111\u1ebfn ch\u1ebft: Neil Postman c\u1ea3nh b\u00e1o v\u1ec1 v\u0103n h\u00f3a gi\u1ea3i tr\u00ed l\u00e0m suy y\u1ebfu t\u01b0 duy ph\u1ea3n bi\u1ec7n, t\u1eeb truy\u1ec1n h\u00ecnh \u0111\u1ebfn m\u1ea1ng x\u00e3 h\u1ed9i. 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