{"id":102329,"date":"2026-05-10T09:38:47","date_gmt":"2026-05-10T02:38:47","guid":{"rendered":"https:\/\/tiki.vn\/blog\/?p=102329"},"modified":"2026-05-10T09:38:47","modified_gmt":"2026-05-10T02:38:47","slug":"sach-khoi-nghiep","status":"publish","type":"post","link":"https:\/\/tiki.vn\/blog\/sach-khoi-nghiep\/","title":{"rendered":"S\u00e1ch kh\u1edfi nghi\u1ec7p hay: 15+ cu\u1ed1n thay \u0111\u1ed5i t\u01b0 duy, d\u1eabn l\u1ed1i th\u00e0nh c\u00f4ng"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">H\u00e0nh tr\u00ecnh kh\u1edfi nghi\u1ec7p l\u00e0 m\u1ed9t cu\u1ed9c phi\u00eau l\u01b0u, n\u01a1i \u00fd t\u01b0\u1edfng bi\u1ebfn th\u00e0nh hi\u1ec7n th\u1ef1c v\u00e0 \u0111am m\u00ea \u0111\u01b0\u1ee3c ch\u1eafp c\u00e1nh. Nh\u1eefng cu\u1ed1n s\u00e1ch kh\u1edfi nghi\u1ec7p hay kh\u00f4ng ch\u1ec9 cung c\u1ea5p ki\u1ebfn th\u1ee9c, m\u00e0 c\u00f2n hun \u0111\u00fac t\u01b0 duy, truy\u1ec1n c\u1ea3m h\u1ee9ng v\u00e0 trao cho b\u1ea1n t\u1ea5m b\u1ea3n \u0111\u1ed3 \u0111\u01b0\u1ee3c v\u1ebd n\u00ean t\u1eeb kinh nghi\u1ec7m x\u01b0\u01a1ng m\u00e1u c\u1ee7a nh\u1eefng ng\u01b0\u1eddi \u0111i tr\u01b0\u1edbc. B\u00e0i vi\u1ebft n\u00e0y s\u1ebd l\u00e0 t\u1ee7 s\u00e1ch n\u1ec1n t\u1ea3ng m\u00e0 b\u1ea5t k\u1ef3 ai khao kh\u00e1t d\u1ea5n th\u00e2n v\u00e0o con \u0111\u01b0\u1eddng startup \u0111\u1ec1u n\u00ean s\u1edf h\u1eefu.<\/span><\/p>\n<h2><b>Nh\u1eefng \u0111i\u1ec3m ch\u00ednh<\/b><\/h2>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">S\u00e1ch kh\u1edfi nghi\u1ec7p l\u00e0 h\u00e0nh trang quan tr\u1ecdng kh\u00f4ng ch\u1ec9 truy\u1ec1n c\u1ea3m h\u1ee9ng m\u00e0 c\u00f2n cung c\u1ea5p t\u01b0 duy, kinh nghi\u1ec7m v\u00e0 chi\u1ebfn l\u01b0\u1ee3c \u0111\u00e3 \u0111\u01b0\u1ee3c ki\u1ec3m ch\u1ee9ng, gi\u00fap ng\u01b0\u1eddi m\u1edbi tr\u00e1nh sai l\u1ea7m t\u1ed1n k\u00e9m.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0110\u1ecdc s\u00e1ch tr\u01b0\u1edbc khi h\u00e0nh \u0111\u1ed9ng l\u00e0 b\u01b0\u1edbc chu\u1ea9n b\u1ecb th\u00f4ng minh. Qua s\u00e1ch, b\u1ea1n h\u1ecdc h\u1ecfi t\u1eeb th\u1ea5t b\u1ea1i, x\u00e2y d\u1ef1ng t\u01b0 duy kinh doanh n\u1ec1n t\u1ea3ng v\u00e0 t\u00ecm ki\u1ebfm c\u1ea3m h\u1ee9ng, \u00fd t\u01b0\u1edfng \u0111\u1ed9t ph\u00e1 cho con \u0111\u01b0\u1eddng startup.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Ti\u00eau ch\u00ed ch\u1ecdn s\u00e1ch kh\u1edfi nghi\u1ec7p c\u1ea7n r\u00f5 r\u00e0ng, \u01b0u ti\u00ean t\u00ednh \u1ee9ng d\u1ee5ng th\u1ef1c ti\u1ec5n, ch\u1ecdn nh\u1eefng t\u00e1c ph\u1ea9m kinh \u0111i\u1ec3n c\u00f3 t\u1ea7m \u1ea3nh h\u01b0\u1edfng v\u00e0 tham kh\u1ea3o \u0111\u00e1nh gi\u00e1 t\u1eeb c\u1ed9ng \u0111\u1ed3ng, chuy\u00ean gia \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o gi\u00e1 tr\u1ecb.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Danh s\u00e1ch top 15+ cu\u1ed1n s\u00e1ch kh\u1edfi nghi\u1ec7p ti\u00eau bi\u1ec3u. T\u1eeb Kh\u1edfi Nghi\u1ec7p Tinh G\u1ecdn, Kinh \u0110i\u1ec3n V\u1ec1 Kh\u1edfi Nghi\u1ec7p, T\u1eeb Kh\u00f4ng \u0110\u1ebfn M\u1ed9t \u0111\u1ebfn Tr\u00ean \u0110\u01b0\u1eddng B\u0103ng, m\u1ed7i cu\u1ed1n l\u00e0 m\u1ed9t m\u1ea3nh gh\u00e9p h\u1ed7 tr\u1ee3 t\u01b0 duy v\u00e0 th\u1ef1c h\u00e0nh.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">S\u00e1ch kh\u1edfi nghi\u1ec7p ch\u1ec9 l\u00e0 b\u1ea3n \u0111\u1ed3, kh\u00f4ng ph\u1ea3i con \u0111\u01b0\u1eddng. \u0110\u1ecdc s\u00e1ch gi\u00fap \u0111\u1ecbnh h\u01b0\u1edbng nh\u01b0ng th\u00e0nh c\u00f4ng ch\u1ec9 \u0111\u1ebfn khi b\u1ea1n h\u00e0nh \u0111\u1ed9ng, th\u1eed nghi\u1ec7m v\u00e0 \u0111i\u1ec1u ch\u1ec9nh trong th\u1ef1c t\u1ebf.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">N\u00ean \u0111\u1ea7u t\u01b0 v\u00e0o s\u00e1ch ch\u00ednh h\u00e3ng \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o tr\u1ea3i nghi\u1ec7m v\u00e0 tri th\u1ee9c chu\u1ea9n. Tiki cam k\u1ebft s\u00e1ch b\u1ea3n quy\u1ec1n 100%, ch\u00ednh s\u00e1ch \u0111\u1ed5i tr\u1ea3 d\u1ec5 d\u00e0ng v\u00e0 giao h\u00e0ng nhanh, gi\u00fap b\u1ea1n an t\u00e2m \u0111\u1ed3ng h\u00e0nh tr\u00ean h\u00e0nh tr\u00ecnh kh\u1edfi nghi\u1ec7p.<\/span><\/li>\n<\/ul>\n<h2><b>1. T\u1ea1i sao startup n\u00ean \u0111\u1ecdc s\u00e1ch?<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Tr\u01b0\u1edbc khi lao v\u00e0o th\u1ef1c thi, vi\u1ec7c d\u00e0nh th\u1eddi gian \u0111\u1ec3 \u0111\u1ecdc v\u00e0 nghi\u1ec1n ng\u1eabm mang l\u1ea1i nh\u1eefng l\u1ee3i th\u1ebf chi\u1ebfn l\u01b0\u1ee3c kh\u00f4ng th\u1ec3 \u0111o \u0111\u1ebfm. \u0110\u00e2y kh\u00f4ng ph\u1ea3i l\u00e0 s\u1ef1 tr\u00ec ho\u00e3n, m\u00e0 l\u00e0 b\u01b0\u1edbc chu\u1ea9n b\u1ecb th\u00f4ng minh \u0111\u1ec3 x\u00e2y d\u1ef1ng m\u1ed9t n\u1ec1n m\u00f3ng v\u1eefng ch\u1eafc cho doanh nghi\u1ec7p t\u01b0\u01a1ng lai c\u1ee7a b\u1ea1n.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0110\u1ecdc s\u00e1ch tr\u01b0\u1edbc khi startup l\u00e0 b\u01b0\u1edbc chu\u1ea9n b\u1ecb th\u00f4ng minh: \u0110\u00e2y kh\u00f4ng ph\u1ea3i tr\u00ec ho\u00e3n m\u00e0 l\u00e0 x\u00e2y n\u1ec1n t\u1ea3ng v\u1eefng ch\u1eafc tr\u01b0\u1edbc khi th\u1ef1c thi.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">H\u1ecdc t\u1eeb th\u1ea5t b\u1ea1i c\u1ee7a ng\u01b0\u1eddi \u0111i tr\u01b0\u1edbc: S\u00e1ch cho ph\u00e9p \u201cs\u1ed1ng\u201d nhi\u1ec1u \u0111\u1eddi kinh doanh, n\u00e9 tr\u00e1nh c\u1ea1m b\u1eaby ph\u1ed5 bi\u1ebfn, ti\u1ebft ki\u1ec7m th\u1eddi gian \u2013 ti\u1ec1n b\u1ea1c \u2013 c\u00f4ng s\u1ee9c.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">X\u00e2y d\u1ef1ng t\u01b0 duy kinh doanh chu\u1ea9n: Gi\u00fap \u0111\u1ecbnh h\u00ecnh c\u00e1ch nh\u00ecn v\u1ec1 th\u1ecb tr\u01b0\u1eddng, kh\u00e1ch h\u00e0ng, s\u1ea3n ph\u1ea9m v\u00e0 h\u1ecdc c\u00e1ch ngh\u0129 l\u1edbn, qu\u1ea3n tr\u1ecb r\u1ee7i ro, ki\u00ean tr\u00ec v\u01b0\u1ee3t kh\u00f3.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Kh\u01a1i ngu\u1ed3n c\u1ea3m h\u1ee9ng v\u00e0 \u00fd t\u01b0\u1edfng m\u1edbi: Nh\u1eefng c\u00e2u chuy\u1ec7n th\u00e0nh c\u00f4ng \u2013 th\u1ea5t b\u1ea1i truy\u1ec1n \u0111\u1ed9ng l\u1ef1c, \u0111\u1ed3ng th\u1eddi t\u1ea1o ra \u00fd t\u01b0\u1edfng \u0111\u1ed9t ph\u00e1 t\u1eeb vi\u1ec7c k\u1ebft n\u1ed1i ki\u1ebfn th\u1ee9c \u0111a l\u0129nh v\u1ef1c.<\/span><\/li>\n<\/ul>\n<h2><b>2. Ti\u00eau ch\u00ed l\u1ef1a ch\u1ecdn s\u00e1ch kh\u1edfi nghi\u1ec7p trong danh s\u00e1ch<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Danh s\u00e1ch d\u01b0\u1edbi \u0111\u00e2y \u0111\u01b0\u1ee3c ch\u1ecdn l\u1ecdc k\u1ef9 l\u01b0\u1ee1ng, \u0111\u1ea3m b\u1ea3o m\u1ed7i cu\u1ed1n s\u00e1ch \u0111\u1ec1u mang l\u1ea1i gi\u00e1 tr\u1ecb th\u1ef1c ti\u1ec5n v\u00e0 s\u00e2u s\u1eafc cho c\u00e1c nh\u00e0 kh\u1edfi nghi\u1ec7p Vi\u1ec7t Nam, d\u1ef1a tr\u00ean c\u00e1c ti\u00eau ch\u00ed kh\u1eaft khe.<\/span><\/p>\n<h3><b>2.1. T\u00ednh \u1ee9ng d\u1ee5ng th\u1ef1c ti\u1ec5n<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">\u01afu ti\u00ean h\u00e0ng \u0111\u1ea7u l\u00e0 nh\u1eefng cu\u1ed1n s\u00e1ch cung c\u1ea5p c\u00e1c m\u00f4 h\u00ecnh, ph\u01b0\u01a1ng ph\u00e1p c\u00f3 th\u1ec3 \u00e1p d\u1ee5ng ngay v\u00e0o th\u1ef1c t\u1ebf, thay v\u00ec ch\u1ec9 l\u00e0 l\u00fd thuy\u1ebft tr\u1eebu t\u01b0\u1ee3ng. S\u00e1ch ph\u1ea3i tr\u1ea3 l\u1eddi \u0111\u01b0\u1ee3c c\u00e2u h\u1ecfi &#8220;L\u00e0m th\u1ebf n\u00e0o?&#8221;, gi\u00fap b\u1ea1n gi\u1ea3i quy\u1ebft c\u00e1c v\u1ea5n \u0111\u1ec1 c\u1ee5 th\u1ec3 m\u00e0 startup \u0111ang \u0111\u1ed1i m\u1eb7t.<\/span><\/p>\n<h3><b>2.2. T\u1ea7m \u1ea3nh h\u01b0\u1edfng v\u00e0 s\u1ef1 c\u00f4ng nh\u1eadn<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Danh s\u00e1ch bao g\u1ed3m c\u00e1c t\u00e1c ph\u1ea9m kinh \u0111i\u1ec3n, nh\u1eefng cu\u1ed1n s\u00e1ch best-seller (s\u00e1ch b\u00e1n ch\u1ea1y nh\u1ea5t) \u0111\u00e3 \u0111\u01b0\u1ee3c ki\u1ec3m ch\u1ee9ng qua th\u1eddi gian v\u00e0 \u0111\u01b0\u1ee3c nhi\u1ec1u th\u1ebf h\u1ec7 doanh nh\u00e2n tr\u00ean th\u1ebf gi\u1edbi c\u00f4ng nh\u1eadn. \u0110\u00e2y l\u00e0 nh\u1eefng tri th\u1ee9c n\u1ec1n t\u1ea3ng \u0111\u00e3 t\u1ea1o ra t\u00e1c \u0111\u1ed9ng l\u1edbn v\u00e0 \u0111\u1ecbnh h\u00ecnh t\u01b0 duy kinh doanh hi\u1ec7n \u0111\u1ea1i.<\/span><\/p>\n<h3><b>2.3. \u0110\u00e1nh gi\u00e1 t\u1eeb c\u1ed9ng \u0111\u1ed3ng v\u00e0 chuy\u00ean gia<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Danh s\u00e1ch d\u1ef1a tr\u00ean nh\u1eefng \u0111\u00e1nh gi\u00e1 t\u00edch c\u1ef1c t\u1eeb c\u1ed9ng \u0111\u1ed3ng \u0111\u1ed9c gi\u1ea3 tr\u00ean c\u00e1c n\u1ec1n t\u1ea3ng uy t\u00edn v\u00e0 \u0111\u1eb7c bi\u1ec7t l\u00e0 t\u1eeb ch\u00ednh nh\u1eefng ng\u01b0\u1eddi mua s\u00e1ch tr\u00ean Tiki. \u0110i\u1ec1u n\u00e0y ph\u1ea3n \u00e1nh tr\u1ea3i nghi\u1ec7m \u0111\u1ecdc th\u1ef1c t\u1ebf v\u00e0 gi\u00e1 tr\u1ecb m\u00e0 m\u1ed7i cu\u1ed1n s\u00e1ch \u0111\u00e3 mang l\u1ea1i cho s\u1ed1 \u0111\u00f4ng.<\/span><\/p>\n<h2><b>3. Top 15 s\u00e1ch kh\u1edfi nghi\u1ec7p hay nh\u1ea5t thay \u0111\u1ed5i t\u01b0 duy kinh doanh<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">D\u01b0\u1edbi \u0111\u00e2y l\u00e0 danh s\u00e1ch nh\u1eefng cu\u1ed1n s\u00e1ch \u0111\u01b0\u1ee3c coi l\u00e0 kinh \u0111i\u1ec3n, l\u00e0 c\u1ea9m nang g\u1ed1i \u0111\u1ea7u gi\u01b0\u1eddng cho nhi\u1ec1u th\u1ebf h\u1ec7 doanh nh\u00e2n. M\u1ed7i cu\u1ed1n s\u00e1ch l\u00e0 m\u1ed9t m\u1ea3nh gh\u00e9p quan tr\u1ecdng, trang b\u1ecb cho b\u1ea1n nh\u1eefng g\u00f3c nh\u00ecn v\u00e0 c\u00f4ng c\u1ee5 kh\u00e1c nhau \u0111\u1ec3 chinh ph\u1ee5c con \u0111\u01b0\u1eddng kh\u1edfi nghi\u1ec7p.<\/span><\/p>\n<h3><b>3.1. Kh\u1edfi nghi\u1ec7p tinh g\u1ecdn (The Lean Startup) \u2013 Eric Ries<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">N\u1ebfu ch\u1ec9 \u0111\u01b0\u1ee3c ch\u1ecdn m\u1ed9t cu\u1ed1n s\u00e1ch \u0111\u1ec3 b\u1eaft \u0111\u1ea7u,<\/span><a href=\"https:\/\/tiki.vn\/khoi-nghiep-tinh-gon-the-lean-startup-tai-ban-p90056907.html\"> <span style=\"font-weight: 400;\">Kh\u1edfi Nghi\u1ec7p Tinh G\u1ecdn<\/span><\/a><span style=\"font-weight: 400;\"> c\u1ee7a<\/span><a href=\"https:\/\/tiki.vn\/author\/eric-ries.html\"> <span style=\"font-weight: 400;\">Eric Ries<\/span><\/a><span style=\"font-weight: 400;\"> ch\u1eafc ch\u1eafn l\u00e0 l\u1ef1a ch\u1ecdn h\u00e0ng \u0111\u1ea7u. Cu\u1ed1n s\u00e1ch n\u00e0y \u0111\u00e3 t\u1ea1o ra m\u1ed9t cu\u1ed9c c\u00e1ch m\u1ea1ng, thay \u0111\u1ed5i ho\u00e0n to\u00e0n c\u00e1ch ch\u00fang ta ngh\u0129 v\u1ec1 vi\u1ec7c x\u00e2y d\u1ef1ng c\u00f4ng ty. Tri\u1ebft l\u00fd c\u1ed1t l\u00f5i c\u1ee7a n\u00f3 l\u00e0 gi\u1ea3m thi\u1ec3u l\u00e3ng ph\u00ed t\u1ed1i \u0111a b\u1eb1ng c\u00e1ch li\u00ean t\u1ee5c th\u1eed nghi\u1ec7m v\u00e0 h\u1ecdc h\u1ecfi.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Thay v\u00ec d\u00e0nh h\u00e0ng th\u00e1ng tr\u1eddi \u0111\u1ec3 ph\u00e1t tri\u1ec3n m\u1ed9t s\u1ea3n ph\u1ea9m ho\u00e0n h\u1ea3o, Eric Ries \u0111\u1ec1 xu\u1ea5t m\u00f4 h\u00ecnh &#8220;X\u00e2y d\u1ef1ng &#8211; \u0110o l\u01b0\u1eddng &#8211; H\u1ecdc h\u1ecfi&#8221;. B\u1ea1n b\u1eaft \u0111\u1ea7u v\u1edbi m\u1ed9t S\u1ea3n ph\u1ea9m kh\u1ea3 d\u1ee5ng t\u1ed1i thi\u1ec3u (MVP \u2013 phi\u00ean b\u1ea3n s\u1ea3n ph\u1ea9m \u0111\u01a1n gi\u1ea3n nh\u1ea5t), nhanh ch\u00f3ng \u0111\u01b0a n\u00f3 \u0111\u1ebfn tay ng\u01b0\u1eddi d\u00f9ng, thu th\u1eadp d\u1eef li\u1ec7u, sau \u0111\u00f3 l\u1eb7p l\u1ea1i quy tr\u00ecnh \u0111\u1ec3 c\u1ea3i ti\u1ebfn.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Ph\u01b0\u01a1ng ph\u00e1p n\u00e0y gi\u00fap c\u00e1c startup \u00edt v\u1ed1n tr\u00e1nh \u0111\u01b0\u1ee3c r\u1ee7i ro l\u1edbn nh\u1ea5t: t\u1ea1o ra m\u1ed9t s\u1ea3n ph\u1ea9m kh\u00f4ng ai c\u1ea7n. \u0110\u00e2y l\u00e0 cu\u1ed1n s\u00e1ch ph\u1ea3i \u0111\u1ecdc cho b\u1ea5t k\u1ef3 ai mu\u1ed1n kh\u1edfi s\u1ef1 kinh doanh trong k\u1ef7 nguy\u00ean s\u1ed1.<\/span><\/p>\n<h3><b>3.2. Kinh \u0111i\u1ec3n v\u1ec1 kh\u1edfi nghi\u1ec7p (Disciplined Entrepreneurship) \u2013 Bill Aulet<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">N\u1ebfu <\/span><b>Kh\u1edfi Nghi\u1ec7p Tinh G\u1ecdn<\/b><span style=\"font-weight: 400;\"> cho b\u1ea1n tri\u1ebft l\u00fd, th\u00ec<\/span><a href=\"https:\/\/tiki.vn\/kinh-dien-ve-khoi-nghiep-thuc-hanh-p263948669.html\"> <span style=\"font-weight: 400;\">Kinh \u0110i\u1ec3n V\u1ec1 Kh\u1edfi Nghi\u1ec7p<\/span><\/a><span style=\"font-weight: 400;\"> c\u1ee7a<\/span><a href=\"https:\/\/tiki.vn\/author\/bill-aulet.html\"> <span style=\"font-weight: 400;\">Bill Aulet<\/span><\/a><span style=\"font-weight: 400;\"> s\u1ebd trao cho b\u1ea1n m\u1ed9t t\u1ea5m b\u1ea3n \u0111\u1ed3 chi ti\u1ebft. Bill Aulet, gi\u00e1m \u0111\u1ed1c Trung t\u00e2m Kh\u1edfi nghi\u1ec7p t\u1ea1i MIT, \u0111\u00e3 h\u1ec7 th\u1ed1ng h\u00f3a qu\u00e1 tr\u00ecnh kh\u1edfi nghi\u1ec7p th\u00e0nh 24 b\u01b0\u1edbc tu\u1ea7n t\u1ef1, r\u00f5 r\u00e0ng. Cu\u1ed1n s\u00e1ch ph\u00e1 tan l\u1ea7m t\u01b0\u1edfng r\u1eb1ng kh\u1edfi nghi\u1ec7p l\u00e0 m\u1ed9t ngh\u1ec7 thu\u1eadt h\u1ed7n lo\u1ea1n ch\u1ec9 d\u00e0nh cho nh\u1eefng ng\u01b0\u1eddi may m\u1eafn.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">T\u1eeb vi\u1ec7c ph\u00e2n kh\u00fac th\u1ecb tr\u01b0\u1eddng, x\u00e1c \u0111\u1ecbnh ch\u00e2n dung kh\u00e1ch h\u00e0ng, t\u00ednh to\u00e1n gi\u00e1 tr\u1ecb v\u00f2ng \u0111\u1eddi kh\u00e1ch h\u00e0ng, cho \u0111\u1ebfn x\u00e2y d\u1ef1ng m\u00f4 h\u00ecnh kinh doanh, m\u1ed7i b\u01b0\u1edbc \u0111\u1ec1u \u0111\u01b0\u1ee3c h\u01b0\u1edbng d\u1eabn c\u1eb7n k\u1ebd. \u0110i\u1ec1u \u0111\u1eb7c bi\u1ec7t l\u00e0 cu\u1ed1n s\u00e1ch n\u00e0y nh\u1ea5n m\u1ea1nh v\u00e0o k\u1ef7 lu\u1eadt v\u00e0 ph\u01b0\u01a1ng ph\u00e1p, bi\u1ebfn nh\u1eefng kh\u00e1i ni\u1ec7m tr\u1eebu t\u01b0\u1ee3ng th\u00e0nh h\u00e0nh \u0111\u1ed9ng c\u1ee5 th\u1ec3. \u0110\u1ed1i v\u1edbi nh\u1eefng ai \u0111ang loay hoay kh\u00f4ng bi\u1ebft b\u1eaft \u0111\u1ea7u t\u1eeb \u0111\u00e2u, cu\u1ed1n s\u00e1ch n\u00e0y nh\u01b0 m\u1ed9t ng\u01b0\u1eddi th\u1ea7y t\u1eadn t\u1ee5y, c\u1ea7m tay ch\u1ec9 vi\u1ec7c, gi\u00fap b\u1ea1n \u0111i \u0111\u00fang h\u01b0\u1edbng.<\/span><\/p>\n<h3><b>3.3. T\u1eeb kh\u00f4ng \u0111\u1ebfn m\u1ed9t (Zero to One) \u2013 Peter Thiel<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">\u0110\u01b0\u1ee3c vi\u1ebft b\u1edfi<\/span><a href=\"https:\/\/tiki.vn\/author\/peter-thiel.html\"> <span style=\"font-weight: 400;\">Peter Thiel<\/span><\/a><span style=\"font-weight: 400;\">, \u0111\u1ed3ng s\u00e1ng l\u1eadp PayPal,<\/span><a href=\"https:\/\/tiki.vn\/khong-den-mot-tai-ban-bia-cam-p75813201.html\"> <span style=\"font-weight: 400;\">T\u1eeb Kh\u00f4ng \u0110\u1ebfn M\u1ed9t<\/span><\/a><span style=\"font-weight: 400;\"> mang \u0111\u1ebfn m\u1ed9t g\u00f3c nh\u00ecn ho\u00e0n to\u00e0n kh\u00e1c bi\u1ec7t. Cu\u1ed1n s\u00e1ch kh\u00f4ng d\u1ea1y b\u1ea1n c\u00e1ch sao ch\u00e9p nh\u1eefng g\u00ec \u0111\u00e3 c\u00f3 (\u0111i t\u1eeb 1 \u0111\u1ebfn n), m\u00e0 th\u00e1ch th\u1ee9c b\u1ea1n t\u1ea1o ra nh\u1eefng th\u1ee9 ho\u00e0n to\u00e0n m\u1edbi (\u0111i t\u1eeb 0 \u0111\u1ebfn 1). \u0110\u00e2y l\u00e0 cu\u1ed1n s\u00e1ch v\u1ec1 t\u01b0 duy \u0111\u1ed5i m\u1edbi v\u00e0 x\u00e2y d\u1ef1ng c\u00e1c c\u00f4ng ty \u0111\u1ed9c quy\u1ec1n c\u00f3 kh\u1ea3 n\u0103ng \u0111\u1ecbnh h\u00ecnh t\u01b0\u01a1ng lai.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Peter Thiel cho r\u1eb1ng c\u1ea1nh tranh l\u00e0 d\u00e0nh cho nh\u1eefng k\u1ebb thua cu\u1ed9c. Ng\u01b0\u1eddi chi\u1ebfn th\u1eafng th\u1ef1c s\u1ef1 l\u00e0 ng\u01b0\u1eddi t\u1ea1o ra m\u1ed9t s\u00e2n ch\u01a1i m\u1edbi n\u01a1i h\u1ecd l\u00e0 duy nh\u1ea5t. \u00d4ng ph\u00e2n t\u00edch s\u00e2u s\u1eafc v\u1ec1 t\u1ea7m quan tr\u1ecdng c\u1ee7a c\u00f4ng ngh\u1ec7, b\u00ed m\u1eadt kinh doanh, hi\u1ec7u \u1ee9ng m\u1ea1ng l\u01b0\u1edbi \u0111\u1ec3 t\u1ea1o ra l\u1ee3i th\u1ebf c\u1ea1nh tranh kh\u00f4ng th\u1ec3 sao ch\u00e9p. N\u1ebfu b\u1ea1n khao kh\u00e1t x\u00e2y d\u1ef1ng m\u1ed9t \u0111\u1ebf ch\u1ebf ch\u1ee9 kh\u00f4ng ch\u1ec9 l\u00e0 m\u1ed9t doanh nghi\u1ec7p nh\u1ecf, \u0111\u00e2y l\u00e0 cu\u1ed1n s\u00e1ch s\u1ebd m\u1edf mang t\u1ea7m nh\u00ecn c\u1ee7a b\u1ea1n.<\/span><\/p>\n<h3><b>3.4. Qu\u1ed1c gia kh\u1edfi nghi\u1ec7p (Start-up Nation) \u2013 Dan Senor v\u00e0 Saul Singer<\/b><\/h3>\n<p><a href=\"https:\/\/tiki.vn\/quoc-gia-khoi-nghiep-cau-chuyen-ve-nen-kinh-te-than-ky-cua-israel-tai-ban-p155463014.html\"><span style=\"font-weight: 400;\">Qu\u1ed1c Gia Kh\u1edfi Nghi\u1ec7p<\/span><\/a><span style=\"font-weight: 400;\"> k\u1ec3 c\u00e2u chuy\u1ec7n th\u1ea7n k\u1ef3 v\u1ec1 Israel, m\u1ed9t qu\u1ed1c gia nh\u1ecf b\u00e9, t\u00e0i nguy\u00ean khan hi\u1ebfm, l\u1ea1i c\u00f3 th\u1ec3 tr\u1edf th\u00e0nh m\u1ed9t trong nh\u1eefng h\u1ec7 sinh th\u00e1i kh\u1edfi nghi\u1ec7p n\u0103ng \u0111\u1ed9ng nh\u1ea5t th\u1ebf gi\u1edbi. Cu\u1ed1n s\u00e1ch kh\u00f4ng ph\u1ea3i l\u00e0 c\u1ea9m nang &#8220;l\u00e0m th\u1ebf n\u00e0o&#8221;, m\u00e0 l\u00e0 m\u1ed9t c\u00f4ng tr\u00ecnh ph\u00e2n t\u00edch s\u00e2u s\u1eafc v\u1ec1 v\u0103n h\u00f3a, ch\u00ednh s\u00e1ch v\u00e0 l\u1ecbch s\u1eed \u0111\u00e3 hun \u0111\u00fac n\u00ean tinh th\u1ea7n kh\u1edfi nghi\u1ec7p c\u1ee7a ng\u01b0\u1eddi Do Th\u00e1i.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">S\u00e1ch l\u00fd gi\u1ea3i t\u1ea1i sao m\u00f4i tr\u01b0\u1eddng qu\u00e2n \u0111\u1ed9i, v\u0103n h\u00f3a tranh lu\u1eadn th\u1eb3ng th\u1eafn, v\u00e0 ch\u00ednh s\u00e1ch h\u1ed7 tr\u1ee3 t\u1eeb ch\u00ednh ph\u1ee7 l\u1ea1i l\u00e0 ch\u1ea5t x\u00fac t\u00e1c cho \u0111\u1ed5i m\u1edbi. \u0110\u1ecdc s\u00e1ch, b\u1ea1n s\u1ebd h\u1ecdc \u0111\u01b0\u1ee3c v\u1ec1 t\u1ea7m quan tr\u1ecdng c\u1ee7a s\u1ef1 ki\u00ean c\u01b0\u1eddng, kh\u1ea3 n\u0103ng ch\u1ea5p nh\u1eadn th\u1ea5t b\u1ea1i v\u00e0 t\u01b0 duy to\u00e0n c\u1ea7u. \u0110\u00e2y kh\u00f4ng ch\u1ec9 l\u00e0 s\u00e1ch v\u1ec1 kinh doanh, m\u00e0 c\u00f2n l\u00e0 b\u00e0i h\u1ecdc v\u1ec1 x\u00e2y d\u1ef1ng m\u1ed9t v\u0103n h\u00f3a t\u1ed5 ch\u1ee9c khuy\u1ebfn kh\u00edch s\u1ef1 s\u00e1ng t\u1ea1o v\u00e0 d\u00e1m ngh\u0129 d\u00e1m l\u00e0m.<\/span><\/p>\n<h3><b>3.5. Kh\u1edfi nghi\u1ec7p v\u1edbi 100$ ($100 Startup) \u2013 Chris Guillebeau<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">N\u1ed7i s\u1ee3 l\u1edbn nh\u1ea5t c\u1ee7a nhi\u1ec1u ng\u01b0\u1eddi l\u00e0 &#8220;T\u00f4i kh\u00f4ng c\u00f3 v\u1ed1n&#8221;. <\/span><b>Kh\u1edfi Nghi\u1ec7p V\u1edbi 100$<\/b><span style=\"font-weight: 400;\"> c\u1ee7a<\/span><a href=\"https:\/\/tiki.vn\/author\/chris-guillebeau.html\"> <span style=\"font-weight: 400;\">Chris Guillebeau<\/span><\/a><span style=\"font-weight: 400;\"> s\u1ebd \u0111\u1eadp tan r\u00e0o c\u1ea3n \u0111\u00f3. T\u00e1c gi\u1ea3 \u0111\u00e3 nghi\u00ean c\u1ee9u 1.500 doanh nh\u00e2n th\u00e0nh c\u00f4ng v\u1edbi s\u1ed1 v\u1ed1n ban \u0111\u1ea7u c\u1ef1c k\u1ef3 khi\u00eam t\u1ed1n v\u00e0 ch\u1eaft l\u1ecdc nh\u1eefng b\u00e0i h\u1ecdc qu\u00fd gi\u00e1 nh\u1ea5t.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Th\u00f4ng \u0111i\u1ec7p c\u1ed1t l\u00f5i c\u1ee7a s\u00e1ch l\u00e0: b\u1ea1n kh\u00f4ng c\u1ea7n b\u1eb1ng c\u1ea5p hay k\u1ebf ho\u1ea1ch kinh doanh ph\u1ee9c t\u1ea1p. B\u1ea1n ch\u1ec9 c\u1ea7n t\u00ecm ra \u0111i\u1ec3m giao thoa gi\u1eefa \u0111am m\u00ea c\u1ee7a b\u1ea1n v\u00e0 th\u1ee9 m\u00e0 ng\u01b0\u1eddi kh\u00e1c s\u1eb5n s\u00e0ng tr\u1ea3 ti\u1ec1n. Cu\u1ed1n s\u00e1ch \u0111\u1ea7y \u1eafp nh\u1eefng c\u00e2u chuy\u1ec7n ng\u01b0\u1eddi th\u1eadt vi\u1ec7c th\u1eadt, cung c\u1ea5p m\u1ed9t l\u1ed9 tr\u00ecnh \u0111\u01a1n gi\u1ea3n \u0111\u1ec3 bi\u1ebfn k\u1ef9 n\u0103ng, s\u1edf th\u00edch c\u1ee7a b\u1ea1n th\u00e0nh m\u1ed9t ngu\u1ed3n thu nh\u1eadp, ch\u1ee9ng minh r\u1eb1ng b\u1ea5t k\u1ef3 ai c\u0169ng c\u00f3 th\u1ec3 b\u1eaft \u0111\u1ea7u kinh doanh.<\/span><\/p>\n<h3><b>3.6. Kh\u00f4ng bao gi\u1edd l\u00e0 th\u1ea5t b\u1ea1i, t\u1ea5t c\u1ea3 ch\u1ec9 l\u00e0 th\u1eed th\u00e1ch \u2013 Chung Ju Yung<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">\u0110\u00e2y l\u00e0 cu\u1ed1n t\u1ef1 truy\u1ec7n \u0111\u1ea7y c\u1ea3m x\u00fac v\u1ec1 cu\u1ed9c \u0111\u1eddi v\u00e0 s\u1ef1 nghi\u1ec7p c\u1ee7a <\/span><b>Chung Ju Yung<\/b><span style=\"font-weight: 400;\">, ng\u01b0\u1eddi s\u00e1ng l\u1eadp huy\u1ec1n tho\u1ea1i c\u1ee7a t\u1eadp \u0111o\u00e0n Hyundai. T\u1eeb m\u1ed9t c\u1eadu b\u00e9 n\u00f4ng d\u00e2n ngh\u00e8o kh\u00f3, b\u1eb1ng \u00fd ch\u00ed phi th\u01b0\u1eddng v\u00e0 tinh th\u1ea7n kh\u00f4ng bao gi\u1edd b\u1ecf cu\u1ed9c, \u00f4ng \u0111\u00e3 x\u00e2y d\u1ef1ng n\u00ean m\u1ed9t trong nh\u1eefng \u0111\u1ebf ch\u1ebf c\u00f4ng nghi\u1ec7p l\u1edbn nh\u1ea5t th\u1ebf gi\u1edbi.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Cu\u1ed1n s\u00e1ch kh\u00f4ng ch\u1ee9a \u0111\u1ef1ng nh\u1eefng l\u00fd thuy\u1ebft kinh doanh cao si\u00eau, m\u00e0 l\u00e0 nh\u1eefng c\u00e2u chuy\u1ec7n ch\u00e2n th\u1ef1c v\u1ec1 c\u00e1ch \u0111\u1ed1i m\u1eb7t v\u00e0 v\u01b0\u1ee3t qua ngh\u1ecbch c\u1ea3nh. Tri\u1ebft l\u00fd &#8220;<\/span><a href=\"https:\/\/tiki.vn\/khong-bao-gio-la-that-bai-tat-ca-la-thu-thach-bia-mem-p242425015.html\"><span style=\"font-weight: 400;\">Kh\u00f4ng bao gi\u1edd l\u00e0 th\u1ea5t b\u1ea1i, t\u1ea5t c\u1ea3 ch\u1ec9 l\u00e0 th\u1eed th\u00e1ch<\/span><\/a><span style=\"font-weight: 400;\">&#8221; c\u1ee7a \u00f4ng \u0111\u00e3 tr\u1edf th\u00e0nh ngu\u1ed3n c\u1ea3m h\u1ee9ng cho h\u00e0ng tri\u1ec7u ng\u01b0\u1eddi. \u0110\u00e2y l\u00e0 cu\u1ed1n s\u00e1ch b\u1ea1n n\u00ean \u0111\u1ecdc khi c\u1ea3m th\u1ea5y n\u1ea3n l\u00f2ng hay m\u1ea5t ph\u01b0\u01a1ng h\u01b0\u1edbng, n\u00f3 s\u1ebd ti\u1ebfp th\u00eam cho b\u1ea1n s\u1ee9c m\u1ea1nh \u0111\u1ec3 \u0111\u1ee9ng d\u1eady v\u00e0 \u0111i ti\u1ebfp.<\/span><\/p>\n<h3><b>3.7. B\u00ed quy\u1ebft g\u00e2y d\u1ef1ng c\u01a1 nghi\u1ec7p b\u1ea1c t\u1ef7 \u2013 Adam Khoo<\/b><\/h3>\n<p><a href=\"https:\/\/tiki.vn\/author\/adam-khoo.html\"><span style=\"font-weight: 400;\">Adam Khoo<\/span><\/a><span style=\"font-weight: 400;\">, m\u1ed9t tri\u1ec7u ph\u00fa t\u1ef1 th\u00e2n n\u1ed5i ti\u1ebfng c\u1ee7a Singapore, \u0111\u00e3 \u0111\u00fac k\u1ebft nh\u1eefng chi\u1ebfn l\u01b0\u1ee3c \u0111\u00e3 gi\u00fap \u00f4ng x\u00e2y d\u1ef1ng nhi\u1ec1u doanh nghi\u1ec7p th\u00e0nh c\u00f4ng t\u1eeb hai b\u00e0n tay tr\u1eafng.<\/span><a href=\"https:\/\/tiki.vn\/bi-quyet-gay-dung-co-nghiep-bac-ty-tai-ban-p36092657.html\"> <span style=\"font-weight: 400;\">B\u00ed Quy\u1ebft G\u00e2y D\u1ef1ng C\u01a1 Nghi\u1ec7p B\u1ea1c T\u1ef7<\/span><\/a><span style=\"font-weight: 400;\"> \u0111\u01b0\u1ee3c \u0111\u00e1nh gi\u00e1 cao nh\u1edd t\u00ednh \u1ee9ng d\u1ee5ng th\u1ef1c t\u1ebf, cung c\u1ea5p m\u1ed9t l\u1ed9 tr\u00ecnh chi ti\u1ebft t\u1eeb vi\u1ec7c t\u00ecm ki\u1ebfm \u00fd t\u01b0\u1edfng, x\u00e2y d\u1ef1ng h\u1ec7 th\u1ed1ng marketing, cho \u0111\u1ebfn qu\u1ea3n tr\u1ecb nh\u00e2n s\u1ef1 v\u00e0 t\u00e0i ch\u00ednh.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">S\u00e1ch h\u01b0\u1edbng d\u1eabn b\u1ea1n c\u00e1ch x\u00e2y d\u1ef1ng m\u1ed9t doanh nghi\u1ec7p c\u00f3 th\u1ec3 t\u1ef1 v\u1eadn h\u00e0nh m\u00e0 kh\u00f4ng c\u1ea7n s\u1ef1 c\u00f3 m\u1eb7t li\u00ean t\u1ee5c c\u1ee7a b\u1ea1n. Adam Khoo chia s\u1ebb nh\u1eefng m\u00f4 h\u00ecnh, c\u00f4ng th\u1ee9c v\u00e0 bi\u1ec3u m\u1eabu c\u1ee5 th\u1ec3 \u0111\u1ec3 b\u1ea1n c\u00f3 th\u1ec3 \u00e1p d\u1ee5ng ngay. \u0110\u00e2y l\u00e0 m\u1ed9t cu\u1ed1n c\u1ea9m nang th\u1ef1c chi\u1ebfn, \u0111\u1eb7c bi\u1ec7t h\u1eefu \u00edch cho c\u00e1c ch\u1ee7 doanh nghi\u1ec7p nh\u1ecf v\u00e0 v\u1eeba mu\u1ed1n h\u1ec7 th\u1ed1ng h\u00f3a ho\u1ea1t \u0111\u1ed9ng v\u00e0 m\u1edf r\u1ed9ng quy m\u00f4.<\/span><\/p>\n<h3><b>3.8. \u0110\u1eebng bao gi\u1edd \u0111i \u0103n m\u1ed9t m\u00ecnh \u2013 Keith Ferrazzi<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Trong th\u1ebf gi\u1edbi kinh doanh hi\u1ec7n \u0111\u1ea1i, m\u1ea1ng l\u01b0\u1edbi quan h\u1ec7 ch\u00ednh l\u00e0 t\u00e0i s\u1ea3n v\u00f4 gi\u00e1.<\/span><a href=\"https:\/\/tiki.vn\/dung-bao-gio-di-an-mot-minh-p194960744.html\"> <span style=\"font-weight: 400;\">\u0110\u1eebng Bao Gi\u1edd \u0110i \u0102n M\u1ed9t M\u00ecnh<\/span><\/a><span style=\"font-weight: 400;\"> c\u1ee7a<\/span><a href=\"https:\/\/tiki.vn\/author\/keith-ferrazzi.html\"> <span style=\"font-weight: 400;\">Keith Ferrazzi<\/span><\/a><span style=\"font-weight: 400;\"> l\u00e0 cu\u1ed1n s\u00e1ch kinh \u0111i\u1ec3n v\u1ec1 ngh\u1ec7 thu\u1eadt x\u00e2y d\u1ef1ng v\u00e0 duy tr\u00ec c\u00e1c m\u1ed1i quan h\u1ec7. T\u00e1c gi\u1ea3 ch\u1ec9 ra r\u1eb1ng th\u00e0nh c\u00f4ng kh\u00f4ng \u0111\u1ebfn t\u1eeb vi\u1ec7c b\u1ea1n bi\u1ebft g\u00ec, m\u00e0 l\u00e0 b\u1ea1n quen ai v\u00e0 c\u00e1ch b\u1ea1n t\u1ea1o d\u1ef1ng gi\u00e1 tr\u1ecb cho nh\u1eefng ng\u01b0\u1eddi xung quanh.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Cu\u1ed1n s\u00e1ch \u0111\u01b0a ra nh\u1eefng l\u1eddi khuy\u00ean thi\u1ebft th\u1ef1c v\u1ec1 c\u00e1ch k\u1ebft n\u1ed1i m\u1ed9t c\u00e1ch ch\u00e2n th\u00e0nh v\u00e0 c\u00f3 chi\u1ebfn l\u01b0\u1ee3c. Ferrazzi nh\u1ea5n m\u1ea1nh r\u1eb1ng vi\u1ec7c k\u1ebft n\u1ed1i kh\u00f4ng ph\u1ea3i l\u00e0 s\u1ef1 trao \u0111\u1ed5i v\u1ee5 l\u1ee3i, m\u00e0 l\u00e0 vi\u1ec7c x\u00e2y d\u1ef1ng ni\u1ec1m tin v\u00e0 gi\u00fap \u0111\u1ee1 ng\u01b0\u1eddi kh\u00e1c tr\u01b0\u1edbc. \u0110\u1ed1i v\u1edbi m\u1ed9t nh\u00e0 s\u00e1ng l\u1eadp, k\u1ef9 n\u0103ng n\u00e0y l\u00e0 t\u1ed1i quan tr\u1ecdng \u0111\u1ec3 thu h\u00fat nh\u00e2n t\u00e0i, t\u00ecm ki\u1ebfm nh\u00e0 \u0111\u1ea7u t\u01b0 v\u00e0 c\u00f3 \u0111\u01b0\u1ee3c nh\u1eefng kh\u00e1ch h\u00e0ng \u0111\u1ea7u ti\u00ean.<\/span><\/p>\n<h3><b>3.9. Tu\u1ea7n l\u00e0m vi\u1ec7c 4 gi\u1edd \u2013 Timothy Ferriss<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Cu\u1ed1n s\u00e1ch n\u00e0y \u0111\u00e3 tr\u1edf th\u00e0nh m\u1ed9t hi\u1ec7n t\u01b0\u1ee3ng to\u00e0n c\u1ea7u, m\u1edf ra kh\u00e1i ni\u1ec7m v\u1ec1 &#8220;l\u1ed1i s\u1ed1ng m\u1edbi&#8221;, tho\u00e1t kh\u1ecfi gu\u1ed3ng quay 9-to-5 truy\u1ec1n th\u1ed1ng.<\/span><a href=\"https:\/\/tiki.vn\/author\/timothy-ferris.html\"> <span style=\"font-weight: 400;\">Timothy Ferriss<\/span><\/a><span style=\"font-weight: 400;\"> kh\u00f4ng d\u1ea1y b\u1ea1n c\u00e1ch l\u01b0\u1eddi bi\u1ebfng, m\u00e0 d\u1ea1y b\u1ea1n c\u00e1ch l\u00e0m vi\u1ec7c th\u00f4ng minh h\u01a1n, kh\u00f4ng ph\u1ea3i nhi\u1ec1u h\u01a1n.<\/span><\/p>\n<p><a href=\"https:\/\/tiki.vn\/tuan-lam-viec-4-gio-tai-ban-p276642618.html\"><span style=\"font-weight: 400;\">Tu\u1ea7n L\u00e0m Vi\u1ec7c 4 Gi\u1edd<\/span><\/a><span style=\"font-weight: 400;\"> gi\u1edbi thi\u1ec7u m\u00f4 h\u00ecnh DEAL (Define, Eliminate, Automate, Liberate). B\u1ea1n s\u1ebd h\u1ecdc c\u00e1ch \u00e1p d\u1ee5ng nguy\u00ean l\u00fd 80\/20 \u0111\u1ec3 t\u1eadp trung v\u00e0o nh\u1eefng vi\u1ec7c quan tr\u1ecdng nh\u1ea5t, lo\u1ea1i b\u1ecf nh\u1eefng th\u1ee9 g\u00e2y xao nh\u00e3ng, t\u1ef1 \u0111\u1ed9ng h\u00f3a c\u00e1c quy tr\u00ecnh v\u00e0 thu\u00ea ngo\u00e0i. Nh\u1eefng nguy\u00ean t\u1eafc trong s\u00e1ch c\u1ef1c k\u1ef3 h\u1eefu \u00edch cho c\u00e1c startup \u0111\u1ec3 t\u1ed1i \u01b0u h\u00f3a hi\u1ec7u su\u1ea5t v\u00e0 x\u00e2y d\u1ef1ng m\u1ed9t doanh nghi\u1ec7p tinh g\u1ecdn, hi\u1ec7u qu\u1ea3.<\/span><\/p>\n<h3><b>3.10. Nh\u1eefng nguy\u00ean t\u1eafc th\u00e0nh c\u00f4ng \u2013 Jack Canfield<\/b><\/h3>\n<p><a href=\"https:\/\/tiki.vn\/author\/jack-canfield.html\"><span style=\"font-weight: 400;\">Jack Canfield<\/span><\/a><span style=\"font-weight: 400;\"> \u0111\u00e3 t\u1ed5ng h\u1ee3p 64 nguy\u00ean t\u1eafc c\u1ed1t l\u00f5i d\u1eabn \u0111\u1ebfn th\u00e0nh c\u00f4ng trong m\u1ecdi l\u0129nh v\u1ef1c c\u1ee7a cu\u1ed9c s\u1ed1ng v\u00e0o cu\u1ed1n s\u00e1ch n\u00e0y. \u0110\u00e2y kh\u00f4ng ch\u1ec9 l\u00e0 s\u00e1ch v\u1ec1 kinh doanh, m\u00e0 l\u00e0 m\u1ed9t kim ch\u1ec9 nam to\u00e0n di\u1ec7n \u0111\u1ec3 b\u1ea1n thi\u1ebft l\u1eadp m\u1ee5c ti\u00eau, x\u00e2y d\u1ef1ng s\u1ef1 t\u1ef1 tin, v\u01b0\u1ee3t qua n\u1ed7i s\u1ee3 h\u00e3i v\u00e0 bi\u1ebfn \u01b0\u1edbc m\u01a1 th\u00e0nh hi\u1ec7n th\u1ef1c.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">M\u1ed7i nguy\u00ean t\u1eafc \u0111\u01b0\u1ee3c minh h\u1ecda b\u1eb1ng nh\u1eefng c\u00e2u chuy\u1ec7n truy\u1ec1n c\u1ea3m h\u1ee9ng v\u00e0 c\u00e1c b\u00e0i t\u1eadp th\u1ef1c h\u00e0nh c\u1ee5 th\u1ec3. T\u1eeb &#8220;Ch\u1ecbu tr\u00e1ch nhi\u1ec7m 100% cho cu\u1ed9c \u0111\u1eddi b\u1ea1n&#8221;, &#8220;D\u00e1m y\u00eau c\u1ea7u&#8221;, cho \u0111\u1ebfn &#8220;H\u00e0nh \u0111\u1ed9ng ngay l\u1eadp t\u1ee9c&#8221;, cu\u1ed1n s\u00e1ch nh\u01b0 m\u1ed9t ng\u01b0\u1eddi hu\u1ea5n luy\u1ec7n vi\u00ean c\u00e1 nh\u00e2n. \u0110\u1ed1i v\u1edbi nh\u1eefng nh\u00e0 kh\u1edfi nghi\u1ec7p, \u0111\u00e2y l\u00e0 ngu\u1ed3n n\u0103ng l\u01b0\u1ee3ng t\u00edch c\u1ef1c v\u00f4 t\u1eadn gi\u00fap b\u1ea1n gi\u1eef v\u1eefng ni\u1ec1m tin tr\u00ean con \u0111\u01b0\u1eddng \u0111\u00e3 ch\u1ecdn.<\/span><\/p>\n<h3><b>3.11. D\u00e1m ngh\u0129 l\u1edbn (The Magic of Thinking Big) \u2013 David J. Schwartz<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Cu\u1ed1n s\u00e1ch n\u00e0y kh\u00f4ng t\u1eadp trung v\u00e0o chi\u1ebfn thu\u1eadt kinh doanh m\u00e0 \u0111\u00e0o s\u00e2u v\u00e0o n\u1ec1n t\u1ea3ng c\u1ee7a m\u1ecdi th\u00e0nh t\u1ef1u: t\u01b0 duy. T\u00e1c gi\u1ea3 <\/span><b>David J. Schwartz<\/b><span style=\"font-weight: 400;\"> ch\u1ec9 ra m\u1ed9t s\u1ef1 th\u1eadt \u0111\u01a1n gi\u1ea3n r\u1eb1ng quy m\u00f4 th\u00e0nh c\u00f4ng c\u1ee7a b\u1ea1n \u0111\u01b0\u1ee3c quy\u1ebft \u0111\u1ecbnh tr\u1ef1c ti\u1ebfp b\u1edfi quy m\u00f4 suy ngh\u0129 c\u1ee7a b\u1ea1n.<\/span><\/p>\n<p><a href=\"https:\/\/tiki.vn\/sach-dam-nghi-lon-bia-cung-p16631728.html\"><span style=\"font-weight: 400;\">D\u00e1m Ngh\u0129 L\u1edbn<\/span><\/a><span style=\"font-weight: 400;\"> cung c\u1ea5p nh\u1eefng ph\u01b0\u01a1ng ph\u00e1p th\u1ef1c t\u1ebf \u0111\u1ec3 lo\u1ea1i b\u1ecf n\u1ed7i s\u1ee3 h\u00e3i, x\u00e2y d\u1ef1ng s\u1ef1 t\u1ef1 tin, v\u00e0 nu\u00f4i d\u01b0\u1ee1ng m\u1ed9t th\u00e1i \u0111\u1ed9 t\u00edch c\u1ef1c. N\u00f3 d\u1ea1y b\u1ea1n c\u00e1ch nh\u00ecn th\u1ea5y c\u01a1 h\u1ed9i \u1edf n\u01a1i ng\u01b0\u1eddi kh\u00e1c ch\u1ec9 th\u1ea5y kh\u00f3 kh\u0103n. \u0110\u00e2y l\u00e0 m\u1ed9t cu\u1ed1n s\u00e1ch g\u1ed1i \u0111\u1ea7u gi\u01b0\u1eddng cho b\u1ea5t k\u1ef3 ai \u0111ang c\u1ea3m th\u1ea5y b\u1ecb gi\u1edbi h\u1ea1n b\u1edfi ni\u1ec1m tin c\u1ee7a ch\u00ednh m\u00ecnh, c\u1ea7n m\u1ed9t c\u00fa h\u00edch m\u1ea1nh m\u1ebd \u0111\u1ec3 d\u00e1m m\u01a1 nh\u1eefng gi\u1ea5c m\u01a1 l\u1edbn h\u01a1n.<\/span><\/p>\n<h3><b>3.12. T\u1eeb t\u1ed1t \u0111\u1ebfn v\u0129 \u0111\u1ea1i (Good to Great) \u2013 Jim Collins<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">D\u1ef1a tr\u00ean m\u1ed9t nghi\u00ean c\u1ee9u k\u00e9o d\u00e0i 5 n\u0103m,<\/span><a href=\"https:\/\/tiki.vn\/author\/jim-collins.html\"> <span style=\"font-weight: 400;\">Jim Collins<\/span><\/a><span style=\"font-weight: 400;\"> v\u00e0 \u0111\u1ed9i ng\u0169 c\u1ee7a \u00f4ng \u0111\u00e3 t\u00ecm ra nh\u1eefng y\u1ebfu t\u1ed1 then ch\u1ed1t gi\u00fap m\u1ed9t c\u00f4ng ty &#8220;t\u1ed1t&#8221; c\u00f3 th\u1ec3 th\u1ef1c hi\u1ec7n c\u00fa nh\u1ea3y v\u1ecdt \u0111\u1ec3 tr\u1edf th\u00e0nh &#8220;v\u0129 \u0111\u1ea1i&#8221;. \u0110\u00e2y kh\u00f4ng ph\u1ea3i l\u00e0 nh\u1eefng \u00fd ki\u1ebfn ch\u1ee7 quan m\u00e0 l\u00e0 nh\u1eefng k\u1ebft lu\u1eadn \u0111\u01b0\u1ee3c \u0111\u00fac r\u00fat t\u1eeb d\u1eef li\u1ec7u th\u1ef1c t\u1ebf.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">C\u00e1c kh\u00e1i ni\u1ec7m kinh \u0111i\u1ec3n nh\u01b0 &#8220;Nh\u00e0 l\u00e3nh \u0111\u1ea1o c\u1ea5p \u0111\u1ed9 5&#8221;, &#8220;Kh\u00e1i ni\u1ec7m con nh\u00edm&#8221;, hay &#8220;B\u00e1nh \u0111\u00e0&#8221; \u0111\u00e3 tr\u1edf th\u00e0nh kim ch\u1ec9 nam cho nhi\u1ec1u th\u1ebf h\u1ec7 l\u00e3nh \u0111\u1ea1o. <\/span><a href=\"https:\/\/tiki.vn\/tu-tot-den-vi-dai-tai-ban-2021-p82912488.html\"><span style=\"font-weight: 400;\">T\u1eeb T\u1ed1t \u0110\u1ebfn V\u0129 \u0110\u1ea1i<\/span><\/a><span style=\"font-weight: 400;\"> cung c\u1ea5p m\u1ed9t khu\u00f4n kh\u1ed5 t\u01b0 duy s\u1eafc b\u00e9n \u0111\u1ec3 x\u00e2y d\u1ef1ng m\u1ed9t t\u1ed5 ch\u1ee9c tr\u01b0\u1eddng t\u1ed3n, ph\u00f9 h\u1ee3p nh\u1ea5t v\u1edbi c\u00e1c CEO v\u00e0 nh\u00e0 l\u00e3nh \u0111\u1ea1o \u0111ang tr\u0103n tr\u1edf v\u1ec1 c\u00e1ch \u0111\u01b0a doanh nghi\u1ec7p l\u00ean m\u1ed9t t\u1ea7m cao m\u1edbi.<\/span><\/p>\n<h3><b>3.13. B\u1eaft \u0111\u1ea7u v\u1edbi c\u00e2u h\u1ecfi t\u1ea1i sao (Start With Why) \u2013 Simon Sinek<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">T\u1ea1i sao m\u1ed9t s\u1ed1 t\u1ed5 ch\u1ee9c l\u1ea1i c\u00f3 kh\u1ea3 n\u0103ng truy\u1ec1n c\u1ea3m h\u1ee9ng m\u1ea1nh m\u1ebd h\u01a1n nh\u1eefng t\u1ed5 ch\u1ee9c kh\u00e1c?<\/span><a href=\"https:\/\/tiki.vn\/author\/simon-sinek.html\"> <span style=\"font-weight: 400;\">Simon Sinek<\/span><\/a><span style=\"font-weight: 400;\"> \u0111\u00e3 t\u00ecm ra c\u00e2u tr\u1ea3 l\u1eddi qua m\u00f4 h\u00ecnh &#8220;V\u00f2ng tr\u00f2n v\u00e0ng&#8221; (Why &#8211; How &#8211; What). \u00d4ng l\u1eadp lu\u1eadn r\u1eb1ng nh\u1eefng nh\u00e0 l\u00e3nh \u0111\u1ea1o v\u0129 \u0111\u1ea1i nh\u1ea5t \u0111\u1ec1u b\u1eaft \u0111\u1ea7u v\u1edbi c\u00e2u h\u1ecfi c\u1ed1t l\u00f5i: &#8220;T\u1ea1i sao?&#8221;.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">&#8220;T\u1ea1i sao&#8221; \u1edf \u0111\u00e2y kh\u00f4ng ph\u1ea3i l\u00e0 v\u1ec1 ti\u1ec1n b\u1ea1c hay l\u1ee3i nhu\u1eadn, m\u00e0 l\u00e0 v\u1ec1 m\u1ee5c \u0111\u00edch, ni\u1ec1m tin v\u00e0 s\u1ee9 m\u1ec7nh. <\/span><a href=\"https:\/\/tiki.vn\/bat-dau-voi-cau-hoi-tai-sao-nghe-thuat-truyen-cam-hung-trong-kinh-doanh-p275909699.html\"><span style=\"font-weight: 400;\">B\u1eaft \u0110\u1ea7u V\u1edbi C\u00e2u H\u1ecfi T\u1ea1i Sao<\/span><\/a><span style=\"font-weight: 400;\"> s\u1ebd gi\u00fap c\u00e1c nh\u00e0 s\u00e1ng l\u1eadp t\u00ecm ra linh h\u1ed3n cho doanh nghi\u1ec7p c\u1ee7a m\u00ecnh. \u0110\u00e2y l\u00e0 n\u1ec1n t\u1ea3ng \u0111\u1ec3 x\u00e2y d\u1ef1ng m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u m\u1ea1nh, thu h\u00fat kh\u00e1ch h\u00e0ng trung th\u00e0nh v\u00e0 truy\u1ec1n c\u1ea3m h\u1ee9ng cho \u0111\u1ed9i ng\u0169. Cu\u1ed1n s\u00e1ch n\u00e0y ph\u1ea3i \u0111\u1ecdc cho b\u1ea5t k\u1ef3 ai \u0111ang trong giai \u0111o\u1ea1n \u0111\u1ecbnh h\u00ecnh t\u1ea7m nh\u00ecn v\u00e0 s\u1ee9 m\u1ec7nh.<\/span><\/p>\n<h3><b>3.14. Hooked: C\u00e1ch x\u00e2y d\u1ef1ng s\u1ea3n ph\u1ea9m t\u1ea1o th\u00f3i quen \u2013 Nir Eyal<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">L\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 ng\u01b0\u1eddi d\u00f9ng quay l\u1ea1i s\u1eed d\u1ee5ng s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n m\u1ed9t c\u00e1ch t\u1ef1 nhi\u00ean m\u00e0 kh\u00f4ng c\u1ea7n \u0111\u1ebfn qu\u1ea3ng c\u00e1o t\u1ed1n k\u00e9m?<\/span><a href=\"https:\/\/tiki.vn\/hooked-how-to-build-habit-forming-products-p7202989.html\"> <span style=\"font-weight: 400;\">Hooked<\/span><\/a><span style=\"font-weight: 400;\"> c\u1ee7a<\/span><a href=\"https:\/\/tiki.vn\/author\/nir-eyal.html\"> <span style=\"font-weight: 400;\">Nir Eyal<\/span><\/a><span style=\"font-weight: 400;\"> s\u1ebd gi\u1ea3i m\u00e3 b\u00ed m\u1eadt \u0111\u00f3. Cu\u1ed1n s\u00e1ch gi\u1edbi thi\u1ec7u m\u00f4 h\u00ecnh 4 b\u01b0\u1edbc (K\u00edch ho\u1ea1t &#8211; H\u00e0nh \u0111\u1ed9ng &#8211; Ph\u1ea7n th\u01b0\u1edfng bi\u1ebfn \u0111\u1ed5i &#8211; \u0110\u1ea7u t\u01b0) gi\u00fap c\u00e1c c\u00f4ng ty t\u1ea1o ra nh\u1eefng s\u1ea3n ph\u1ea9m m\u00e0 ng\u01b0\u1eddi d\u00f9ng y\u00eau th\u00edch v\u00e0 g\u1eafn b\u00f3.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u0110\u00e2y l\u00e0 cu\u1ed1n s\u00e1ch c\u1ef1c k\u1ef3 c\u1ea7n thi\u1ebft cho c\u00e1c startup trong l\u0129nh v\u1ef1c c\u00f4ng ngh\u1ec7, \u1ee9ng d\u1ee5ng di \u0111\u1ed9ng, m\u1ea1ng x\u00e3 h\u1ed9i. Nir Eyal cung c\u1ea5p m\u1ed9t c\u00f4ng th\u1ee9c d\u1ef1a tr\u00ean t\u00e2m l\u00fd h\u1ecdc h\u00e0nh vi \u0111\u1ec3 b\u1ea1n c\u00f3 th\u1ec3 thi\u1ebft k\u1ebf s\u1ea3n ph\u1ea9m c\u00f3 t\u00ednh &#8220;g\u00e2y nghi\u1ec7n&#8221; theo h\u01b0\u1edbng t\u00edch c\u1ef1c, t\u1ea1o ra gi\u00e1 tr\u1ecb th\u1ef1c s\u1ef1 v\u00e0 gi\u1eef ch\u00e2n ng\u01b0\u1eddi d\u00f9ng.<\/span><\/p>\n<h3><b>3.15. Tr\u00ean \u0111\u01b0\u1eddng b\u0103ng \u2013 Tony Bu\u1ed5i S\u00e1ng<\/b><\/h3>\n<p><a href=\"https:\/\/tiki.vn\/tren-duong-bang-tony-buoi-sang-p191782162.html\"><span style=\"font-weight: 400;\">Tr\u00ean \u0110\u01b0\u1eddng B\u0103ng<\/span><\/a><span style=\"font-weight: 400;\"> l\u00e0 m\u1ed9t cu\u1ed1n s\u00e1ch \u0111\u1eb7c bi\u1ec7t v\u00ec n\u00f3 \u0111\u01b0\u1ee3c vi\u1ebft b\u1edfi m\u1ed9t t\u00e1c gi\u1ea3 Vi\u1ec7t Nam v\u00e0 d\u00e0nh cho ng\u01b0\u1eddi tr\u1ebb Vi\u1ec7t Nam. T\u1eadp h\u1ee3p nh\u1eefng b\u00e0i vi\u1ebft c\u1ee7a t\u00e1c gi\u1ea3 \u1ea9n danh<\/span><a href=\"https:\/\/tiki.vn\/author\/tony-buoi-sang.html\"> <span style=\"font-weight: 400;\">Tony Bu\u1ed5i S\u00e1ng<\/span><\/a><span style=\"font-weight: 400;\">, cu\u1ed1n s\u00e1ch chia s\u1ebb nh\u1eefng g\u00f3c nh\u00ecn h\u00e0i h\u01b0\u1edbc nh\u01b0ng v\u00f4 c\u00f9ng s\u00e2u s\u1eafc v\u1ec1 chuy\u1ec7n h\u1ecdc t\u1eadp, l\u1eadp th\u00e2n v\u00e0 l\u1eadp nghi\u1ec7p.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">V\u1edbi v\u0103n phong g\u1ea7n g\u0169i, d\u00ed d\u1ecfm, t\u00e1c gi\u1ea3 truy\u1ec1n t\u1ea3i nh\u1eefng b\u00e0i h\u1ecdc l\u1edbn v\u1ec1 h\u1ed9i nh\u1eadp qu\u1ed1c t\u1ebf, t\u01b0 duy c\u1ea7u ti\u1ebfn v\u00e0 \u0111\u1ea1o \u0111\u1ee9c kinh doanh. Cu\u1ed1n s\u00e1ch nh\u01b0 m\u1ed9t ng\u01b0\u1eddi anh l\u1edbn \u0111i tr\u01b0\u1edbc, v\u1eeba \u0111\u1ed9ng vi\u00ean v\u1eeba th\u1eb3ng th\u1eafn ch\u1ec9 ra nh\u1eefng thi\u1ebfu s\u00f3t. \u0110\u00e2y l\u00e0 ngu\u1ed3n c\u1ea3m h\u1ee9ng qu\u00fd gi\u00e1 cho c\u00e1c b\u1ea1n sinh vi\u00ean v\u00e0 nh\u1eefng ai \u0111ang chu\u1ea9n b\u1ecb h\u00e0nh trang kh\u1edfi nghi\u1ec7p t\u1ea1i Vi\u1ec7t Nam.<\/span><\/p>\n<h2><b>4. B\u1ea3ng so s\u00e1nh nhanh c\u00e1c \u0111\u1ea7u s\u00e1ch kh\u1edfi nghi\u1ec7p n\u1ed5i b\u1eadt<\/b><\/h2>\n<table>\n<tbody>\n<tr>\n<td><b>T\u00ean s\u00e1ch<\/b><\/td>\n<td><b>T\u00e1c gi\u1ea3<\/b><\/td>\n<td><b>\u0110i\u1ec3m nh\u1ea5n c\u1ed1t l\u00f5i<\/b><\/td>\n<td><b>Ph\u00f9 h\u1ee3p nh\u1ea5t v\u1edbi giai \u0111o\u1ea1n<\/b><\/td>\n<\/tr>\n<tr>\n<td><b>Kh\u1edfi Nghi\u1ec7p Tinh G\u1ecdn<\/b><\/td>\n<td><span style=\"font-weight: 400;\">Eric Ries<\/span><\/td>\n<td><span style=\"font-weight: 400;\">X\u00e2y d\u1ef1ng &#8211; \u0110o l\u01b0\u1eddng &#8211; H\u1ecdc h\u1ecfi, MVP<\/span><\/td>\n<td><span style=\"font-weight: 400;\">Giai \u0111o\u1ea1n \u00fd t\u01b0\u1edfng, ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m<\/span><\/td>\n<\/tr>\n<tr>\n<td><b>Kinh \u0110i\u1ec3n V\u1ec1 Kh\u1edfi Nghi\u1ec7p<\/b><\/td>\n<td><span style=\"font-weight: 400;\">Bill Aulet<\/span><\/td>\n<td><span style=\"font-weight: 400;\">L\u1ed9 tr\u00ecnh 24 b\u01b0\u1edbc chi ti\u1ebft<\/span><\/td>\n<td><span style=\"font-weight: 400;\">Giai \u0111o\u1ea1n \u0111\u1ea7u, c\u1ea7n c\u1ea5u tr\u00fac r\u00f5 r\u00e0ng<\/span><\/td>\n<\/tr>\n<tr>\n<td><b>T\u1eeb Kh\u00f4ng \u0110\u1ebfn M\u1ed9t<\/b><\/td>\n<td><span style=\"font-weight: 400;\">Peter Thiel<\/span><\/td>\n<td><span style=\"font-weight: 400;\">T\u01b0 duy \u0111\u1ed9t ph\u00e1, t\u1ea1o ra \u0111\u1ed9c quy\u1ec1n<\/span><\/td>\n<td><span style=\"font-weight: 400;\">Giai \u0111o\u1ea1n \u0111\u1ecbnh h\u00ecnh chi\u1ebfn l\u01b0\u1ee3c d\u00e0i h\u1ea1n<\/span><\/td>\n<\/tr>\n<tr>\n<td><b>Kh\u1edfi Nghi\u1ec7p V\u1edbi 100$<\/b><\/td>\n<td><span style=\"font-weight: 400;\">Chris Guillebeau<\/span><\/td>\n<td><span style=\"font-weight: 400;\">B\u1eaft \u0111\u1ea7u v\u1edbi v\u1ed1n nh\u1ecf, bi\u1ebfn \u0111am m\u00ea th\u00e0nh ti\u1ec1n<\/span><\/td>\n<td><span style=\"font-weight: 400;\">Giai \u0111o\u1ea1n ti\u1ec1n kh\u1edfi nghi\u1ec7p, th\u1eed nghi\u1ec7m<\/span><\/td>\n<\/tr>\n<tr>\n<td><b>B\u1eaft \u0110\u1ea7u V\u1edbi C\u00e2u H\u1ecfi T\u1ea1i Sao<\/b><\/td>\n<td><span style=\"font-weight: 400;\">Simon Sinek<\/span><\/td>\n<td><span style=\"font-weight: 400;\">T\u00ecm ra &#8220;WHY&#8221; &#8211; m\u1ee5c \u0111\u00edch c\u1ed1t l\u00f5i<\/span><\/td>\n<td><span style=\"font-weight: 400;\">Giai \u0111o\u1ea1n x\u00e2y d\u1ef1ng t\u1ea7m nh\u00ecn, th\u01b0\u01a1ng hi\u1ec7u<\/span><\/td>\n<\/tr>\n<tr>\n<td><b>Hooked<\/b><\/td>\n<td><span style=\"font-weight: 400;\">Nir Eyal<\/span><\/td>\n<td><span style=\"font-weight: 400;\">X\u00e2y d\u1ef1ng s\u1ea3n ph\u1ea9m t\u1ea1o th\u00f3i quen<\/span><\/td>\n<td><span style=\"font-weight: 400;\">Giai \u0111o\u1ea1n thi\u1ebft k\u1ebf v\u00e0 c\u1ea3i ti\u1ebfn s\u1ea3n ph\u1ea9m<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<h2><b>5. Mua s\u00e1ch kh\u1edfi nghi\u1ec7p ch\u00ednh h\u00e3ng, an t\u00e2m t\u1ea1i Tiki<\/b><\/h2>\n<p><a href=\"https:\/\/tiki.vn\/nha-sach-tiki\/c8322\"><span style=\"font-weight: 400;\">Nh\u00e0 s\u00e1ch Tiki<\/span><\/a><span style=\"font-weight: 400;\"> l\u00e0 \u0111\u1ecba ch\u1ec9 mua s\u00e1ch online uy t\u00edn, n\u01a1i b\u1ea1n c\u00f3 th\u1ec3 ho\u00e0n to\u00e0n an t\u00e2m v\u1ec1 ngu\u1ed3n g\u1ed1c v\u00e0 ch\u1ea5t l\u01b0\u1ee3ng s\u1ea3n ph\u1ea9m.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Cam k\u1ebft ch\u00ednh h\u00e3ng 100%<\/b><span style=\"font-weight: 400;\">: Tiki Trading v\u00e0 c\u00e1c nh\u00e0 b\u00e1n uy t\u00edn cam k\u1ebft s\u00e1ch th\u1eadt, ngu\u1ed3n g\u1ed1c r\u00f5 r\u00e0ng. Tiki s\u1eb5n s\u00e0ng ho\u00e0n ti\u1ec1n 200% n\u1ebfu b\u1ea1n ph\u00e1t hi\u1ec7n h\u00e0ng gi\u1ea3.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u0110\u01b0\u1ee3c ki\u1ec3m tra s\u00e1ch khi nh\u1eadn h\u00e0ng<\/b><span style=\"font-weight: 400;\">: B\u1ea1n ho\u00e0n to\u00e0n c\u00f3 th\u1ec3 m\u1edf h\u1ed9p \u0111\u1ec3 ki\u1ec3m tra ch\u1ea5t l\u01b0\u1ee3ng in \u1ea5n, gi\u1ea5y v\u00e0 b\u00eca s\u00e1ch tr\u01b0\u1edbc khi thanh to\u00e1n, \u0111\u1ea3m b\u1ea3o s\u1ef1 h\u00e0i l\u00f2ng tuy\u1ec7t \u0111\u1ed1i.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Giao h\u00e0ng nhanh ch\u00f3ng<\/b><span style=\"font-weight: 400;\">: V\u1edbi d\u1ecbch v\u1ee5 TikiNOW Giao Nhanh 2H, b\u1ea1n c\u00f3 th\u1ec3 nh\u1eadn \u0111\u01b0\u1ee3c cu\u1ed1n s\u00e1ch m\u00ecnh mong ch\u1edd ch\u1ec9 trong v\u00e0i gi\u1edd \u0111\u1ed3ng h\u1ed3 t\u1ea1i c\u00e1c th\u00e0nh ph\u1ed1 l\u1edbn.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Nhi\u1ec1u \u01b0u \u0111\u00e3i h\u1ea5p d\u1eabn<\/b><span style=\"font-weight: 400;\">: Tiki th\u01b0\u1eddng xuy\u00ean c\u00f3 c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh gi\u1ea3m gi\u00e1, combo s\u00e1ch \u01b0u \u0111\u00e3i v\u00e0 ch\u00ednh s\u00e1ch Freeship+, gi\u00fap b\u1ea1n s\u1edf h\u1eefu s\u00e1ch y\u00eau th\u00edch v\u1edbi chi ph\u00ed t\u1ed1t nh\u1ea5t.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u0110a d\u1ea1ng phi\u00ean b\u1ea3n<\/b><span style=\"font-weight: 400;\">: B\u1ea1n c\u00f3 th\u1ec3 d\u1ec5 d\u00e0ng t\u00ecm th\u1ea5y c\u1ea3 phi\u00ean b\u1ea3n b\u00eca m\u1ec1m v\u00e0 b\u00eca c\u1ee9ng (s\u00e1ch c\u00f3 b\u00eca d\u00e0y, ch\u1ed1ng cong, ph\u00f9 h\u1ee3p l\u00e0m qu\u00e0 t\u1eb7ng) c\u1ee7a cu\u1ed1n s\u00e1ch \u0111\u1ec3 l\u1ef1a ch\u1ecdn theo s\u1edf th\u00edch v\u00e0 nhu c\u1ea7u s\u01b0u t\u1ea7m.<\/span><\/li>\n<\/ul>\n<h2><b>6. M\u1ed9t s\u1ed1 c\u00e2u h\u1ecfi li\u00ean quan<\/b><\/h2>\n<h3><b>6.1. M\u1edbi b\u1eaft \u0111\u1ea7u kh\u1edfi nghi\u1ec7p n\u00ean \u0111\u1ecdc s\u00e1ch n\u00e0o \u0111\u1ea7u ti\u00ean?<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">N\u1ebfu b\u1ea1n c\u1ea7n m\u1ed9t tri\u1ebft l\u00fd v\u00e0 ph\u01b0\u01a1ng ph\u00e1p lu\u1eadn, h\u00e3y ch\u1ecdn <\/span><b>Kh\u1edfi Nghi\u1ec7p Tinh G\u1ecdn<\/b><span style=\"font-weight: 400;\">. N\u1ebfu b\u1ea1n c\u1ea7n m\u1ed9t l\u1ed9 tr\u00ecnh chi ti\u1ebft t\u1eebng b\u01b0\u1edbc, h\u00e3y \u0111\u1ecdc <\/span><b>Kinh \u0110i\u1ec3n V\u1ec1 Kh\u1edfi Nghi\u1ec7p<\/b><span style=\"font-weight: 400;\">. C\u1ea3 hai \u0111\u1ec1u l\u00e0 nh\u1eefng l\u1ef1a ch\u1ecdn tuy\u1ec7t v\u1eddi \u0111\u1ec3 x\u00e2y d\u1ef1ng n\u1ec1n m\u00f3ng v\u1eefng ch\u1eafc cho h\u00e0nh tr\u00ecnh c\u1ee7a b\u1ea1n.<\/span><\/p>\n<h3><b>6.2. S\u00e1ch kh\u1edfi nghi\u1ec7p c\u1ee7a t\u00e1c gi\u1ea3 Vi\u1ec7t Nam c\u00f3 cu\u1ed1n n\u00e0o hay?<\/b><\/h3>\n<p><b>Tr\u00ean \u0110\u01b0\u1eddng B\u0103ng<\/b><span style=\"font-weight: 400;\"> c\u1ee7a Tony Bu\u1ed5i S\u00e1ng l\u00e0 m\u1ed9t l\u1ef1a ch\u1ecdn r\u1ea5t \u0111\u00e1ng \u0111\u1ecdc, \u0111\u1eb7c bi\u1ec7t ph\u00f9 h\u1ee3p v\u1edbi b\u1ed1i c\u1ea3nh v\u00e0 t\u01b0 duy c\u1ee7a ng\u01b0\u1eddi tr\u1ebb Vi\u1ec7t. Ngo\u00e0i ra, b\u1ea1n c\u00f3 th\u1ec3 t\u00ecm \u0111\u1ecdc c\u00e1c t\u1ef1 truy\u1ec7n c\u1ee7a nh\u1eefng doanh nh\u00e2n th\u00e0nh c\u00f4ng t\u1ea1i Vi\u1ec7t Nam \u0111\u1ec3 h\u1ecdc h\u1ecfi kinh nghi\u1ec7m th\u1ef1c t\u1ebf.<\/span><\/p>\n<h3><b>6.3. \u0110\u1ecdc s\u00e1ch l\u00fd thuy\u1ebft c\u00f3 \u0111\u1ee7 \u0111\u1ec3 kh\u1edfi nghi\u1ec7p th\u00e0nh c\u00f4ng kh\u00f4ng?<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Ch\u1eafc ch\u1eafn l\u00e0 kh\u00f4ng. S\u00e1ch cung c\u1ea5p cho b\u1ea1n b\u1ea3n \u0111\u1ed3 v\u00e0 la b\u00e0n, nh\u01b0ng ch\u00ednh b\u1ea1n ph\u1ea3i l\u00e0 ng\u01b0\u1eddi t\u1ef1 m\u00ecnh \u0111i tr\u00ean con \u0111\u01b0\u1eddng \u0111\u00f3. Ki\u1ebfn th\u1ee9c t\u1eeb s\u00e1ch ch\u1ec9 th\u1ef1c s\u1ef1 c\u00f3 gi\u00e1 tr\u1ecb khi \u0111\u01b0\u1ee3c \u00e1p d\u1ee5ng, th\u1eed nghi\u1ec7m v\u00e0 \u0111i\u1ec1u ch\u1ec9nh trong th\u1ef1c t\u1ebf. &#8220;H\u1ecdc&#8221; ph\u1ea3i lu\u00f4n \u0111i \u0111\u00f4i v\u1edbi &#8220;h\u00e0nh&#8221;.<\/span><\/p>\n<h3><b>6.4. L\u00e0m sao \u0111\u1ec3 \u00e1p d\u1ee5ng ki\u1ebfn th\u1ee9c t\u1eeb s\u00e1ch v\u00e0o th\u1ef1c t\u1ebf hi\u1ec7u qu\u1ea3?<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">\u0110\u1eebng ch\u1ec9 \u0111\u1ecdc m\u00e0 h\u00e3y ghi ch\u00fa l\u1ea1i nh\u1eefng \u00fd t\u01b0\u1edfng t\u00e2m \u0111\u1eafc, th\u1ea3o lu\u1eadn v\u1edbi \u0111\u1ed9i nh\u00f3m ho\u1eb7c ng\u01b0\u1eddi c\u1ed1 v\u1ea5n. Quan tr\u1ecdng nh\u1ea5t, h\u00e3y ch\u1ecdn ra m\u1ed9t h\u00e0nh \u0111\u1ed9ng nh\u1ecf b\u1ea1n c\u00f3 th\u1ec3 \u00e1p d\u1ee5ng ngay l\u1eadp t\u1ee9c sau khi \u0111\u1ecdc xong m\u1ed7i ch\u01b0\u01a1ng \u0111\u1ec3 bi\u1ebfn tri th\u1ee9c th\u00e0nh nh\u1eefng th\u1eed nghi\u1ec7m th\u1ef1c t\u1ebf.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">        <div class=\"tiki-product-slider\">\n            <div class='tiki-product-slider-title'>Mua ngay S\u00e1ch kh\u1edfi nghi\u1ec7p hay gi\u00e1 t\u1ed1t t\u1ea1i Tiki:<\/div>\n            <div class=\"embla\">\n                <div class=\"embla__viewport\">\n                    <div class=\"embla__container\">            <a class=\"embla__slide\" href=\"https:\/\/tiki.vn\/sach-kinh-dien-khoi-nghiep-tai-ban-p179063960.html?utm_source=blog&utm_medium=carousel&utm_campaign=blog_article\">\n                <div class=\"product-image-container\">\n                    <img decoding=\"async\" src=\"https:\/\/salt.tikicdn.com\/cache\/280x280\/ts\/product\/d0\/46\/78\/d131929258af892353426cf4e06b504a.jpg\" alt=\"S\u00e1ch Kinh \u0110i\u1ec3n Kh\u1edfi Nghi\u1ec7p (T\u00e1i B\u1ea3n)\" class=\"img-thumb\" \/>\n                    <img class='product-overlay-image' src='https:\/\/salt.tikicdn.com\/ts\/upload\/c2\/bc\/6d\/ff18cc8968e2bbb43f7ac58efbfafdff.png' alt='overlay badge' \/>\n                <\/div>\n                \n                <div class=\"product-info\">\n                    <h4 class=\"product-info-name\"title=\"S\u00e1ch Kinh \u0110i\u1ec3n Kh\u1edfi Nghi\u1ec7p (T\u00e1i B\u1ea3n)\">S\u00e1ch Kinh \u0110i\u1ec3n Kh\u1edfi Nghi\u1ec7p (T\u00e1i B\u1ea3n)<\/h4>\n                    <div class=\"product-info-price\">\n                        277.900 <sup>\u20ab<\/sup>\n                    <\/div>\n                                <div class=\"product-info-original-price\">\n                <span><span class=\"product-info-original-price-text\">375.000<\/span> <sup>\u20ab<\/sup><\/span>\n                <span class=\"product-info-original-price-rate\">-26%<\/span>\n            <\/div>\n                    \n                                <div class=\"product-info-delivery\">\n                <img decoding=\"async\" src=\"https:\/\/salt.tikicdn.com\/ts\/tka\/a8\/31\/b6\/802e2c99dcce64c67aa2648edb15dd25.png\" alt=\"\" \/>\n                <span>Giao si\u00eau t\u1ed1c 2h<\/span>\n            <\/div>\n                    <button class=\"td_btn td_btn_sm td_outlined_btn product-view-button\">Xem ngay<\/button>\n                <\/div>\n            <\/a>            <a class=\"embla__slide\" href=\"https:\/\/tiki.vn\/sach-con-duong-khoi-nghiep-p51286732.html?utm_source=blog&utm_medium=carousel&utm_campaign=blog_article\">\n                <div class=\"product-image-container\">\n                    <img decoding=\"async\" src=\"https:\/\/salt.tikicdn.com\/cache\/280x280\/ts\/product\/e4\/18\/d0\/2f6b11b054f528287c9415ed0027f5d2.jpg\" alt=\"S\u00e1ch Con \u0110\u01b0\u1eddng Kh\u1edfi Nghi\u1ec7p\" class=\"img-thumb\" \/>\n                    <img class='product-overlay-image' src='https:\/\/salt.tikicdn.com\/ts\/upload\/c2\/bc\/6d\/ff18cc8968e2bbb43f7ac58efbfafdff.png' alt='overlay badge' \/>\n                <\/div>\n                \n                <div class=\"product-info\">\n                    <h4 class=\"product-info-name\"title=\"S\u00e1ch Con \u0110\u01b0\u1eddng Kh\u1edfi Nghi\u1ec7p\">S\u00e1ch Con \u0110\u01b0\u1eddng Kh\u1edfi Nghi\u1ec7p<\/h4>\n                    <div class=\"product-info-price\">\n                        138.000 <sup>\u20ab<\/sup>\n                    <\/div>\n                                <div class=\"product-info-original-price\">\n                <span><span class=\"product-info-original-price-text\">170.000<\/span> <sup>\u20ab<\/sup><\/span>\n                <span class=\"product-info-original-price-rate\">-19%<\/span>\n            <\/div>\n                    \n                                <div class=\"product-info-delivery\">\n                <img decoding=\"async\" src=\"https:\/\/salt.tikicdn.com\/ts\/tka\/a8\/31\/b6\/802e2c99dcce64c67aa2648edb15dd25.png\" alt=\"\" \/>\n                <span>Giao si\u00eau t\u1ed1c 2h<\/span>\n            <\/div>\n                    <button class=\"td_btn td_btn_sm td_outlined_btn product-view-button\">Xem ngay<\/button>\n                <\/div>\n            <\/a>            <a class=\"embla__slide\" href=\"https:\/\/tiki.vn\/sach-cam-nang-khoi-nghiep-p241758779.html?utm_source=blog&utm_medium=carousel&utm_campaign=blog_article\">\n                <div class=\"product-image-container\">\n                    <img decoding=\"async\" src=\"https:\/\/salt.tikicdn.com\/cache\/280x280\/ts\/product\/f4\/43\/0c\/8695991e05781ae3daf4913adddd3c14.jpg\" alt=\"S\u00e1ch C\u1ea9m Nang Kh\u1edfi Nghi\u1ec7p\" class=\"img-thumb\" \/>\n                    <img class='product-overlay-image' src='https:\/\/salt.tikicdn.com\/ts\/upload\/c2\/bc\/6d\/ff18cc8968e2bbb43f7ac58efbfafdff.png' alt='overlay badge' \/>\n                <\/div>\n                \n                <div class=\"product-info\">\n                    <h4 class=\"product-info-name\"title=\"S\u00e1ch C\u1ea9m Nang Kh\u1edfi Nghi\u1ec7p\">S\u00e1ch C\u1ea9m Nang Kh\u1edfi Nghi\u1ec7p<\/h4>\n                    <div class=\"product-info-price\">\n                        159.300 <sup>\u20ab<\/sup>\n                    <\/div>\n                                <div class=\"product-info-original-price\">\n                <span><span class=\"product-info-original-price-text\">215.000<\/span> <sup>\u20ab<\/sup><\/span>\n                <span class=\"product-info-original-price-rate\">-26%<\/span>\n            <\/div>\n                    \n                                <div class=\"product-info-delivery\">\n                <img decoding=\"async\" src=\"https:\/\/salt.tikicdn.com\/ts\/tka\/a8\/31\/b6\/802e2c99dcce64c67aa2648edb15dd25.png\" alt=\"\" \/>\n                <span>Giao si\u00eau t\u1ed1c 2h<\/span>\n            <\/div>\n                    <button class=\"td_btn td_btn_sm td_outlined_btn product-view-button\">Xem ngay<\/button>\n                <\/div>\n            <\/a>            <a class=\"embla__slide\" href=\"https:\/\/tiki.vn\/sach-thanh-pho-khoi-nghiep-p7151055.html?utm_source=blog&utm_medium=carousel&utm_campaign=blog_article\">\n                <div class=\"product-image-container\">\n                    <img decoding=\"async\" src=\"https:\/\/salt.tikicdn.com\/cache\/280x280\/ts\/product\/f3\/f1\/07\/77fedbd9e7c485e8d128460564e8fce1.jpg\" alt=\"S\u00e1ch Th\u00e0nh Ph\u1ed1 Kh\u1edfi Nghi\u1ec7p\" class=\"img-thumb\" \/>\n                    <img class='product-overlay-image' src='https:\/\/salt.tikicdn.com\/ts\/upload\/c2\/bc\/6d\/ff18cc8968e2bbb43f7ac58efbfafdff.png' alt='overlay badge' \/>\n                <\/div>\n                \n                <div class=\"product-info\">\n                    <h4 class=\"product-info-name\"title=\"S\u00e1ch Th\u00e0nh Ph\u1ed1 Kh\u1edfi Nghi\u1ec7p\">S\u00e1ch Th\u00e0nh Ph\u1ed1 Kh\u1edfi Nghi\u1ec7p<\/h4>\n                    <div class=\"product-info-price\">\n                        137.400 <sup>\u20ab<\/sup>\n                    <\/div>\n                                <div class=\"product-info-original-price\">\n                <span><span class=\"product-info-original-price-text\">189.000<\/span> <sup>\u20ab<\/sup><\/span>\n                <span class=\"product-info-original-price-rate\">-27%<\/span>\n            <\/div>\n                    \n                                <div class=\"product-info-delivery\">\n                <img decoding=\"async\" src=\"https:\/\/salt.tikicdn.com\/ts\/tka\/a8\/31\/b6\/802e2c99dcce64c67aa2648edb15dd25.png\" alt=\"\" \/>\n                <span>Giao si\u00eau t\u1ed1c 2h<\/span>\n            <\/div>\n                    <button class=\"td_btn td_btn_sm td_outlined_btn product-view-button\">Xem ngay<\/button>\n                <\/div>\n            <\/a>            <a class=\"embla__slide\" href=\"https:\/\/tiki.vn\/sach-khoi-nghiep-tinh-gon-p196284166.html?utm_source=blog&utm_medium=carousel&utm_campaign=blog_article\">\n                <div class=\"product-image-container\">\n                    <img decoding=\"async\" src=\"https:\/\/salt.tikicdn.com\/cache\/280x280\/ts\/product\/d3\/d5\/51\/58ca2cfc7ffc5244d4b319c0c0262adf.jpg\" alt=\"S\u00e1ch Kh\u1edfi Nghi\u1ec7p Tinh G\u1ecdn\" class=\"img-thumb\" \/>\n                    <img class='product-overlay-image' src='https:\/\/salt.tikicdn.com\/ts\/upload\/c2\/bc\/6d\/ff18cc8968e2bbb43f7ac58efbfafdff.png' alt='overlay badge' \/>\n                <\/div>\n                \n                <div class=\"product-info\">\n                    <h4 class=\"product-info-name\"title=\"S\u00e1ch Kh\u1edfi Nghi\u1ec7p Tinh G\u1ecdn\">S\u00e1ch Kh\u1edfi Nghi\u1ec7p Tinh G\u1ecdn<\/h4>\n                    <div class=\"product-info-price\">\n                        169.400 <sup>\u20ab<\/sup>\n                    <\/div>\n                                <div class=\"product-info-original-price\">\n                <span><span class=\"product-info-original-price-text\">220.000<\/span> <sup>\u20ab<\/sup><\/span>\n                <span class=\"product-info-original-price-rate\">-23%<\/span>\n            <\/div>\n                    \n                                <div class=\"product-info-delivery\">\n                <img decoding=\"async\" src=\"https:\/\/salt.tikicdn.com\/ts\/tka\/a8\/31\/b6\/802e2c99dcce64c67aa2648edb15dd25.png\" alt=\"\" \/>\n                <span>Giao si\u00eau t\u1ed1c 2h<\/span>\n            <\/div>\n                    <button class=\"td_btn td_btn_sm td_outlined_btn product-view-button\">Xem ngay<\/button>\n                <\/div>\n            <\/a>            <a class=\"embla__slide\" href=\"https:\/\/tiki.vn\/sach-khoi-nghiep-sang-tao-p14147653.html?utm_source=blog&utm_medium=carousel&utm_campaign=blog_article\">\n                <div class=\"product-image-container\">\n                    <img decoding=\"async\" src=\"https:\/\/salt.tikicdn.com\/cache\/280x280\/ts\/product\/1c\/13\/dc\/a1cc895b1230e34d81ba8490b026391c.jpg\" alt=\"S\u00e1ch Kh\u1edfi Nghi\u1ec7p S\u00e1ng T\u1ea1o\" class=\"img-thumb\" \/>\n                    <img class='product-overlay-image' src='https:\/\/salt.tikicdn.com\/ts\/upload\/c2\/bc\/6d\/ff18cc8968e2bbb43f7ac58efbfafdff.png' alt='overlay badge' \/>\n                <\/div>\n                \n                <div class=\"product-info\">\n                    <h4 class=\"product-info-name\"title=\"S\u00e1ch Kh\u1edfi Nghi\u1ec7p S\u00e1ng T\u1ea1o\">S\u00e1ch Kh\u1edfi Nghi\u1ec7p S\u00e1ng T\u1ea1o<\/h4>\n                    <div class=\"product-info-price\">\n                        82.000 <sup>\u20ab<\/sup>\n                    <\/div>\n                                <div class=\"product-info-original-price\">\n                <span><span class=\"product-info-original-price-text\">100.000<\/span> <sup>\u20ab<\/sup><\/span>\n                <span class=\"product-info-original-price-rate\">-18%<\/span>\n            <\/div>\n                    \n                                <div class=\"product-info-delivery\">\n                <img decoding=\"async\" src=\"https:\/\/salt.tikicdn.com\/ts\/tka\/a8\/31\/b6\/802e2c99dcce64c67aa2648edb15dd25.png\" alt=\"\" \/>\n                <span>Giao si\u00eau t\u1ed1c 2h<\/span>\n            <\/div>\n                    <button class=\"td_btn td_btn_sm td_outlined_btn product-view-button\">Xem ngay<\/button>\n                <\/div>\n            <\/a>            <a class=\"embla__slide\" href=\"https:\/\/tiki.vn\/sach-cuoc-choi-khoi-nghiep-phan-3-p973538.html?utm_source=blog&utm_medium=carousel&utm_campaign=blog_article\">\n                <div class=\"product-image-container\">\n                    <img decoding=\"async\" src=\"https:\/\/salt.tikicdn.com\/cache\/280x280\/media\/catalog\/product\/c\/u\/cuoc-choi-khoi-nghiep-03.u5430.d20170929.t155034.326841.jpg\" alt=\"S\u00e1ch Cu\u1ed9c Ch\u01a1i Kh\u1edfi Nghi\u1ec7p Ph\u1ea7n 3\" class=\"img-thumb\" \/>\n                    <img class='product-overlay-image' src='https:\/\/salt.tikicdn.com\/ts\/upload\/c2\/bc\/6d\/ff18cc8968e2bbb43f7ac58efbfafdff.png' alt='overlay badge' \/>\n                <\/div>\n                \n                <div class=\"product-info\">\n                    <h4 class=\"product-info-name\"title=\"S\u00e1ch Cu\u1ed9c Ch\u01a1i Kh\u1edfi Nghi\u1ec7p Ph\u1ea7n 3\">S\u00e1ch Cu\u1ed9c Ch\u01a1i Kh\u1edfi Nghi\u1ec7p Ph\u1ea7n 3<\/h4>\n                    <div class=\"product-info-price\">\n                        109.800 <sup>\u20ab<\/sup>\n                    <\/div>\n                                <div class=\"product-info-original-price\">\n                <span><span class=\"product-info-original-price-text\">169.000<\/span> <sup>\u20ab<\/sup><\/span>\n                <span class=\"product-info-original-price-rate\">-35%<\/span>\n            <\/div>\n                    \n                                <div class=\"product-info-delivery\">\n                <img decoding=\"async\" src=\"https:\/\/salt.tikicdn.com\/ts\/tka\/a8\/31\/b6\/802e2c99dcce64c67aa2648edb15dd25.png\" alt=\"\" \/>\n                <span>Giao si\u00eau t\u1ed1c 2h<\/span>\n            <\/div>\n                    <button class=\"td_btn td_btn_sm td_outlined_btn product-view-button\">Xem ngay<\/button>\n                <\/div>\n            <\/a>            <a class=\"embla__slide\" href=\"https:\/\/tiki.vn\/sach-kinh-dien-ve-khoi-nghiep-thuc-hanh-p263948669.html?utm_source=blog&utm_medium=carousel&utm_campaign=blog_article\">\n                <div class=\"product-image-container\">\n                    <img decoding=\"async\" src=\"https:\/\/salt.tikicdn.com\/cache\/280x280\/ts\/product\/66\/54\/25\/f8b1f795561a28151e08fbfe30db0ff1.jpg\" alt=\"S\u00e1ch Kinh \u0110i\u1ec3n V\u1ec1 Kh\u1edfi Nghi\u1ec7p - Th\u1ef1c H\u00e0nh\" class=\"img-thumb\" \/>\n                    <img class='product-overlay-image' src='https:\/\/salt.tikicdn.com\/ts\/upload\/c2\/bc\/6d\/ff18cc8968e2bbb43f7ac58efbfafdff.png' alt='overlay badge' \/>\n                <\/div>\n                \n                <div class=\"product-info\">\n                    <h4 class=\"product-info-name\"title=\"S\u00e1ch Kinh \u0110i\u1ec3n V\u1ec1 Kh\u1edfi Nghi\u1ec7p - Th\u1ef1c H\u00e0nh\">S\u00e1ch Kinh \u0110i\u1ec3n V\u1ec1 Kh\u1edfi Nghi\u1ec7p - Th\u1ef1c H\u00e0nh<\/h4>\n                    <div class=\"product-info-price\">\n                        207.100 <sup>\u20ab<\/sup>\n                    <\/div>\n                                <div class=\"product-info-original-price\">\n                <span><span class=\"product-info-original-price-text\">269.000<\/span> <sup>\u20ab<\/sup><\/span>\n                <span class=\"product-info-original-price-rate\">-23%<\/span>\n            <\/div>\n                    \n                                <div class=\"product-info-delivery\">\n                <img decoding=\"async\" src=\"https:\/\/salt.tikicdn.com\/ts\/tka\/a8\/31\/b6\/802e2c99dcce64c67aa2648edb15dd25.png\" alt=\"\" \/>\n                <span>Giao si\u00eau t\u1ed1c 2h<\/span>\n            <\/div>\n                    <button class=\"td_btn td_btn_sm td_outlined_btn product-view-button\">Xem ngay<\/button>\n                <\/div>\n            <\/a>            <a class=\"embla__slide\" href=\"https:\/\/tiki.vn\/sach-bi-quyet-khoi-nghiep-p258378701.html?utm_source=blog&utm_medium=carousel&utm_campaign=blog_article\">\n                <div class=\"product-image-container\">\n                    <img decoding=\"async\" src=\"https:\/\/salt.tikicdn.com\/cache\/280x280\/ts\/product\/1a\/ae\/c0\/8013b869e27f02cb9c77c0d6dc8c0554.jpg\" alt=\"S\u00e1ch B\u00ed quy\u1ebft kh\u1edfi nghi\u1ec7p\" class=\"img-thumb\" \/>\n                    <img class='product-overlay-image' src='https:\/\/salt.tikicdn.com\/ts\/upload\/f7\/9e\/83\/ab28365ea395893fe5abac88b5103444.png' alt='overlay badge' \/>\n                <\/div>\n                \n                <div class=\"product-info\">\n                    <h4 class=\"product-info-name\"title=\"S\u00e1ch B\u00ed quy\u1ebft kh\u1edfi nghi\u1ec7p\">S\u00e1ch B\u00ed quy\u1ebft kh\u1edfi nghi\u1ec7p<\/h4>\n                    <div class=\"product-info-price\">\n                        68.000 <sup>\u20ab<\/sup>\n                    <\/div>\n                                <div class=\"product-info-original-price\">\n                <span><span class=\"product-info-original-price-text\">85.000<\/span> <sup>\u20ab<\/sup><\/span>\n                <span class=\"product-info-original-price-rate\">-20%<\/span>\n            <\/div>\n                    \n                                <div class=\"product-info-delivery\">\n                <img decoding=\"async\" src=\"https:\/\/salt.tikicdn.com\/ts\/tka\/a8\/31\/b6\/802e2c99dcce64c67aa2648edb15dd25.png\" alt=\"\" \/>\n                <span>Giao si\u00eau t\u1ed1c 2h<\/span>\n            <\/div>\n                    <button class=\"td_btn td_btn_sm td_outlined_btn product-view-button\">Xem ngay<\/button>\n                <\/div>\n            <\/a>            <a class=\"embla__slide\" href=\"https:\/\/tiki.vn\/sach-co-hoi-khoi-nghiep-p1519297.html?utm_source=blog&utm_medium=carousel&utm_campaign=blog_article\">\n                <div class=\"product-image-container\">\n                    <img decoding=\"async\" src=\"https:\/\/salt.tikicdn.com\/cache\/280x280\/ts\/product\/a0\/e7\/2f\/0e0d636f191d03ad01945e8c5bfa65bf.jpg\" alt=\"S\u00e1ch C\u01a1 H\u1ed9i Kh\u1edfi Nghi\u1ec7p\" class=\"img-thumb\" \/>\n                    <img class='product-overlay-image' src='https:\/\/salt.tikicdn.com\/ts\/upload\/c2\/bc\/6d\/ff18cc8968e2bbb43f7ac58efbfafdff.png' alt='overlay badge' \/>\n                <\/div>\n                \n                <div class=\"product-info\">\n                    <h4 class=\"product-info-name\"title=\"S\u00e1ch C\u01a1 H\u1ed9i Kh\u1edfi Nghi\u1ec7p\">S\u00e1ch C\u01a1 H\u1ed9i Kh\u1edfi Nghi\u1ec7p<\/h4>\n                    <div class=\"product-info-price\">\n                        82.600 <sup>\u20ab<\/sup>\n                    <\/div>\n                                <div class=\"product-info-original-price\">\n                <span><span class=\"product-info-original-price-text\">118.000<\/span> <sup>\u20ab<\/sup><\/span>\n                <span class=\"product-info-original-price-rate\">-30%<\/span>\n            <\/div>\n                    \n                                <div class=\"product-info-delivery\">\n                <img decoding=\"async\" src=\"https:\/\/salt.tikicdn.com\/ts\/tka\/a8\/31\/b6\/802e2c99dcce64c67aa2648edb15dd25.png\" alt=\"\" \/>\n                <span>Giao si\u00eau t\u1ed1c 2h<\/span>\n            <\/div>\n                    <button class=\"td_btn td_btn_sm td_outlined_btn product-view-button\">Xem ngay<\/button>\n                <\/div>\n            <\/a>            <a class=\"embla__slide\" href=\"https:\/\/tiki.vn\/sach-khoi-nghiep-nganh-ban-le-p274442097.html?utm_source=blog&utm_medium=carousel&utm_campaign=blog_article\">\n                <div class=\"product-image-container\">\n                    <img decoding=\"async\" src=\"https:\/\/salt.tikicdn.com\/cache\/280x280\/ts\/product\/d9\/d1\/84\/cfc8f0a7f2e2252d320e0a4c37dec83b.jpg\" alt=\"S\u00e1ch Kh\u1edfi Nghi\u1ec7p Ng\u00e0nh B\u00e1n L\u1ebb\" class=\"img-thumb\" \/>\n                    <img class='product-overlay-image' src='https:\/\/salt.tikicdn.com\/ts\/upload\/c2\/bc\/6d\/ff18cc8968e2bbb43f7ac58efbfafdff.png' alt='overlay badge' \/>\n                <\/div>\n                \n                <div class=\"product-info\">\n                    <h4 class=\"product-info-name\"title=\"S\u00e1ch Kh\u1edfi Nghi\u1ec7p Ng\u00e0nh B\u00e1n L\u1ebb\">S\u00e1ch Kh\u1edfi Nghi\u1ec7p Ng\u00e0nh B\u00e1n L\u1ebb<\/h4>\n                    <div class=\"product-info-price\">\n                        82.000 <sup>\u20ab<\/sup>\n                    <\/div>\n                                <div class=\"product-info-original-price\">\n                <span><span class=\"product-info-original-price-text\">118.000<\/span> <sup>\u20ab<\/sup><\/span>\n                <span class=\"product-info-original-price-rate\">-31%<\/span>\n            <\/div>\n                    \n                                <div class=\"product-info-delivery\">\n                <img decoding=\"async\" src=\"https:\/\/salt.tikicdn.com\/ts\/tka\/a8\/31\/b6\/802e2c99dcce64c67aa2648edb15dd25.png\" alt=\"\" \/>\n                <span>Giao si\u00eau t\u1ed1c 2h<\/span>\n            <\/div>\n                    <button class=\"td_btn td_btn_sm td_outlined_btn product-view-button\">Xem ngay<\/button>\n                <\/div>\n            <\/a>            <a class=\"embla__slide\" href=\"https:\/\/tiki.vn\/sach-cam-nang-ceo-khoi-nghiep-p1606121.html?utm_source=blog&utm_medium=carousel&utm_campaign=blog_article\">\n                <div class=\"product-image-container\">\n                    <img decoding=\"async\" src=\"https:\/\/salt.tikicdn.com\/cache\/280x280\/ts\/product\/11\/9a\/14\/631df5c20936149dd7da9b63aa6f4a2c.jpg\" alt=\"S\u00e1ch C\u1ea9m Nang CEO Kh\u1edfi Nghi\u1ec7p\" class=\"img-thumb\" \/>\n                    <img class='product-overlay-image' src='https:\/\/salt.tikicdn.com\/ts\/upload\/c2\/bc\/6d\/ff18cc8968e2bbb43f7ac58efbfafdff.png' alt='overlay badge' \/>\n                <\/div>\n                \n                <div class=\"product-info\">\n                    <h4 class=\"product-info-name\"title=\"S\u00e1ch C\u1ea9m Nang CEO Kh\u1edfi Nghi\u1ec7p\">S\u00e1ch C\u1ea9m Nang CEO Kh\u1edfi Nghi\u1ec7p<\/h4>\n                    <div class=\"product-info-price\">\n                        130.900 <sup>\u20ab<\/sup>\n                    <\/div>\n                                <div class=\"product-info-original-price\">\n                <span><span class=\"product-info-original-price-text\">170.000<\/span> <sup>\u20ab<\/sup><\/span>\n                <span class=\"product-info-original-price-rate\">-23%<\/span>\n            <\/div>\n                    \n                                <div class=\"product-info-delivery\">\n                <img decoding=\"async\" src=\"https:\/\/salt.tikicdn.com\/ts\/tka\/a8\/31\/b6\/802e2c99dcce64c67aa2648edb15dd25.png\" alt=\"\" \/>\n                <span>Giao si\u00eau t\u1ed1c 2h<\/span>\n            <\/div>\n                    <button class=\"td_btn td_btn_sm td_outlined_btn product-view-button\">Xem ngay<\/button>\n                <\/div>\n            <\/a>            <a class=\"embla__slide\" href=\"https:\/\/tiki.vn\/sach-cuoc-choi-khoi-nghiep-phan-2-p973536.html?utm_source=blog&utm_medium=carousel&utm_campaign=blog_article\">\n                <div class=\"product-image-container\">\n                    <img decoding=\"async\" src=\"https:\/\/salt.tikicdn.com\/cache\/280x280\/media\/catalog\/product\/c\/u\/cuoc-choi-khoi-nghiep-02.u5430.d20170929.t154410.581464.jpg\" alt=\"S\u00e1ch Cu\u1ed9c Ch\u01a1i Kh\u1edfi Nghi\u1ec7p Ph\u1ea7n 2\" class=\"img-thumb\" \/>\n                    <img class='product-overlay-image' src='https:\/\/salt.tikicdn.com\/ts\/upload\/c2\/bc\/6d\/ff18cc8968e2bbb43f7ac58efbfafdff.png' alt='overlay badge' \/>\n                <\/div>\n                \n                <div class=\"product-info\">\n                    <h4 class=\"product-info-name\"title=\"S\u00e1ch Cu\u1ed9c Ch\u01a1i Kh\u1edfi Nghi\u1ec7p Ph\u1ea7n 2\">S\u00e1ch Cu\u1ed9c Ch\u01a1i Kh\u1edfi Nghi\u1ec7p Ph\u1ea7n 2<\/h4>\n                    <div class=\"product-info-price\">\n                        127.000 <sup>\u20ab<\/sup>\n                    <\/div>\n                                <div class=\"product-info-original-price\">\n                <span><span class=\"product-info-original-price-text\">169.000<\/span> <sup>\u20ab<\/sup><\/span>\n                <span class=\"product-info-original-price-rate\">-25%<\/span>\n            <\/div>\n                    \n                                <div class=\"product-info-delivery\">\n                <img decoding=\"async\" src=\"\" alt=\"\" \/>\n                <span>Giao th\u1ee9 4, 13\/05<\/span>\n            <\/div>\n                    <button class=\"td_btn td_btn_sm td_outlined_btn product-view-button\">Xem ngay<\/button>\n                <\/div>\n            <\/a>            <a class=\"embla__slide\" href=\"https:\/\/tiki.vn\/sach-quoc-gia-khoi-nghiep-tai-ban-2019-p14961285.html?utm_source=blog&utm_medium=carousel&utm_campaign=blog_article\">\n                <div class=\"product-image-container\">\n                    <img decoding=\"async\" src=\"https:\/\/salt.tikicdn.com\/cache\/280x280\/ts\/product\/16\/40\/44\/0dd78c11b1b73ae73446028daaa4c36c.png\" alt=\"S\u00e1ch Qu\u1ed1c Gia Kh\u1edfi Nghi\u1ec7p ( T\u00e1i B\u1ea3n 2019 )\" class=\"img-thumb\" \/>\n                    <img class='product-overlay-image' src='https:\/\/salt.tikicdn.com\/ts\/upload\/f7\/9e\/83\/ab28365ea395893fe5abac88b5103444.png' alt='overlay badge' \/>\n                <\/div>\n                \n                <div class=\"product-info\">\n                    <h4 class=\"product-info-name\"title=\"S\u00e1ch Qu\u1ed1c Gia Kh\u1edfi Nghi\u1ec7p ( T\u00e1i B\u1ea3n 2019 )\">S\u00e1ch Qu\u1ed1c Gia Kh\u1edfi Nghi\u1ec7p ( T\u00e1i B\u1ea3n 2019 )<\/h4>\n                    <div class=\"product-info-price\">\n                        167.000 <sup>\u20ab<\/sup>\n                    <\/div>\n                                <div class=\"product-info-original-price\">\n                <span><span class=\"product-info-original-price-text\">209.000<\/span> <sup>\u20ab<\/sup><\/span>\n                <span class=\"product-info-original-price-rate\">-20%<\/span>\n            <\/div>\n                    \n                                <div class=\"product-info-delivery\">\n                <img decoding=\"async\" src=\"\" alt=\"\" \/>\n                <span>Giao th\u1ee9 6, 15\/05<\/span>\n            <\/div>\n                    <button class=\"td_btn td_btn_sm td_outlined_btn product-view-button\">Xem ngay<\/button>\n                <\/div>\n            <\/a>            <a class=\"embla__slide\" href=\"https:\/\/tiki.vn\/sach-buoc-dau-khoi-nghiep-p441078.html?utm_source=blog&utm_medium=carousel&utm_campaign=blog_article\">\n                <div class=\"product-image-container\">\n                    <img decoding=\"async\" src=\"https:\/\/salt.tikicdn.com\/cache\/280x280\/media\/catalog\/product\/i\/m\/img729_6.jpg\" alt=\"S\u00e1ch B\u01b0\u1edbc \u0110\u1ea7u Kh\u1edfi Nghi\u1ec7p\" class=\"img-thumb\" \/>\n                    <img class='product-overlay-image' src='https:\/\/salt.tikicdn.com\/ts\/upload\/f7\/9e\/83\/ab28365ea395893fe5abac88b5103444.png' alt='overlay badge' \/>\n                <\/div>\n                \n                <div class=\"product-info\">\n                    <h4 class=\"product-info-name\"title=\"S\u00e1ch B\u01b0\u1edbc \u0110\u1ea7u Kh\u1edfi Nghi\u1ec7p\">S\u00e1ch B\u01b0\u1edbc \u0110\u1ea7u Kh\u1edfi Nghi\u1ec7p<\/h4>\n                    <div class=\"product-info-price\">\n                        37.700 <sup>\u20ab<\/sup>\n                    <\/div>\n                                <div class=\"product-info-original-price\">\n                <span><span class=\"product-info-original-price-text\">58.000<\/span> <sup>\u20ab<\/sup><\/span>\n                <span class=\"product-info-original-price-rate\">-35%<\/span>\n            <\/div>\n                    \n                                <div class=\"product-info-delivery\">\n                <img decoding=\"async\" src=\"\" alt=\"\" \/>\n                <span>Giao th\u1ee9 3, 12\/05<\/span>\n            <\/div>\n                    <button class=\"td_btn td_btn_sm td_outlined_btn product-view-button\">Xem ngay<\/button>\n                <\/div>\n            <\/a>            <a class=\"embla__slide\" href=\"https:\/\/tiki.vn\/sach-quoc-gia-khoi-nghiep-p365609.html?utm_source=blog&utm_medium=carousel&utm_campaign=blog_article\">\n                <div class=\"product-image-container\">\n                    <img decoding=\"async\" src=\"https:\/\/salt.tikicdn.com\/cache\/280x280\/ts\/product\/a1\/62\/3f\/17bd32d0c55e7b6842cdd8a22204f1a2.png\" alt=\"S\u00e1ch Qu\u1ed1c Gia Kh\u1edfi Nghi\u1ec7p\" class=\"img-thumb\" \/>\n                    <img class='product-overlay-image' src='https:\/\/salt.tikicdn.com\/ts\/upload\/f7\/9e\/83\/ab28365ea395893fe5abac88b5103444.png' alt='overlay badge' \/>\n                <\/div>\n                \n                <div class=\"product-info\">\n                    <h4 class=\"product-info-name\"title=\"S\u00e1ch Qu\u1ed1c Gia Kh\u1edfi Nghi\u1ec7p\">S\u00e1ch Qu\u1ed1c Gia Kh\u1edfi Nghi\u1ec7p<\/h4>\n                    <div class=\"product-info-price\">\n                        167.000 <sup>\u20ab<\/sup>\n                    <\/div>\n                                <div class=\"product-info-original-price\">\n                <span><span class=\"product-info-original-price-text\">209.000<\/span> <sup>\u20ab<\/sup><\/span>\n                <span class=\"product-info-original-price-rate\">-20%<\/span>\n            <\/div>\n                    \n                                <div class=\"product-info-delivery\">\n                <img decoding=\"async\" src=\"\" alt=\"\" \/>\n                <span>Giao th\u1ee9 4, 13\/05<\/span>\n            <\/div>\n                    <button class=\"td_btn td_btn_sm td_outlined_btn product-view-button\">Xem ngay<\/button>\n                <\/div>\n            <\/a>            <a class=\"embla__slide\" href=\"https:\/\/tiki.vn\/sach-cu-hich-khoi-nghiep-p102140346.html?utm_source=blog&utm_medium=carousel&utm_campaign=blog_article\">\n                <div class=\"product-image-container\">\n                    <img decoding=\"async\" src=\"https:\/\/salt.tikicdn.com\/cache\/280x280\/ts\/product\/98\/ad\/a9\/a919cebdbe02edb33f8cbf93582e51c7.jpg\" alt=\"S\u00e1ch - C\u00fa h\u00edch kh\u1edfi nghi\u1ec7p \" class=\"img-thumb\" \/>\n                    <img class='product-overlay-image' src='https:\/\/salt.tikicdn.com\/ts\/upload\/f7\/9e\/83\/ab28365ea395893fe5abac88b5103444.png' alt='overlay badge' \/>\n                <\/div>\n                \n                <div class=\"product-info\">\n                    <h4 class=\"product-info-name\"title=\"S\u00e1ch - C\u00fa h\u00edch kh\u1edfi nghi\u1ec7p \">S\u00e1ch - C\u00fa h\u00edch kh\u1edfi nghi\u1ec7p <\/h4>\n                    <div class=\"product-info-price\">\n                        149.000 <sup>\u20ab<\/sup>\n                    <\/div>\n                    \n                    \n                                <div class=\"product-info-delivery\">\n                <img decoding=\"async\" src=\"\" alt=\"\" \/>\n                <span>Giao th\u1ee9 3, 12\/05<\/span>\n            <\/div>\n                    <button class=\"td_btn td_btn_sm td_outlined_btn product-view-button\">Xem ngay<\/button>\n                <\/div>\n            <\/a>            <a class=\"embla__slide\" href=\"https:\/\/tiki.vn\/sach-so-tay-khoi-nghiep-p544646.html?utm_source=blog&utm_medium=carousel&utm_campaign=blog_article\">\n                <div class=\"product-image-container\">\n                    <img decoding=\"async\" src=\"https:\/\/salt.tikicdn.com\/cache\/280x280\/media\/catalog\/product\/1\/4\/14248131_728051137333394_1020969932_o.u547.d20160913.t165524.123793.jpg\" alt=\"S\u00e1ch S\u1ed5 Tay Kh\u1edfi Nghi\u1ec7p\" class=\"img-thumb\" \/>\n                    <img class='product-overlay-image' src='https:\/\/salt.tikicdn.com\/ts\/upload\/f7\/9e\/83\/ab28365ea395893fe5abac88b5103444.png' alt='overlay badge' \/>\n                <\/div>\n                \n                <div class=\"product-info\">\n                    <h4 class=\"product-info-name\"title=\"S\u00e1ch S\u1ed5 Tay Kh\u1edfi Nghi\u1ec7p\">S\u00e1ch S\u1ed5 Tay Kh\u1edfi Nghi\u1ec7p<\/h4>\n                    <div class=\"product-info-price\">\n                        144.000 <sup>\u20ab<\/sup>\n                    <\/div>\n                    \n                    \n                                <div class=\"product-info-delivery\">\n                <img decoding=\"async\" src=\"\" alt=\"\" \/>\n                <span>Giao th\u1ee9 3, 12\/05<\/span>\n            <\/div>\n                    <button class=\"td_btn td_btn_sm td_outlined_btn product-view-button\">Xem ngay<\/button>\n                <\/div>\n            <\/a>            <a class=\"embla__slide\" href=\"https:\/\/tiki.vn\/sach-so-tay-khoi-nghiep-p592174.html?utm_source=blog&utm_medium=carousel&utm_campaign=blog_article\">\n                <div class=\"product-image-container\">\n                    <img decoding=\"async\" src=\"https:\/\/salt.tikicdn.com\/cache\/280x280\/ts\/product\/7d\/36\/88\/380f483d78bc7a0cbd12e01781aab06a.png\" alt=\"S\u00e1ch S\u1ed5 Tay Kh\u1edfi Nghi\u1ec7p\" class=\"img-thumb\" \/>\n                    <img class='product-overlay-image' src='https:\/\/salt.tikicdn.com\/ts\/upload\/f7\/9e\/83\/ab28365ea395893fe5abac88b5103444.png' alt='overlay badge' \/>\n                <\/div>\n                \n                <div class=\"product-info\">\n                    <h4 class=\"product-info-name\"title=\"S\u00e1ch S\u1ed5 Tay Kh\u1edfi Nghi\u1ec7p\">S\u00e1ch S\u1ed5 Tay Kh\u1edfi Nghi\u1ec7p<\/h4>\n                    <div class=\"product-info-price\">\n                        144.000 <sup>\u20ab<\/sup>\n                    <\/div>\n                    \n                    \n                                <div class=\"product-info-delivery\">\n                <img decoding=\"async\" src=\"\" alt=\"\" \/>\n                <span>Giao th\u1ee9 3, 12\/05<\/span>\n            <\/div>\n                    <button class=\"td_btn td_btn_sm td_outlined_btn product-view-button\">Xem ngay<\/button>\n                <\/div>\n            <\/a>            <a class=\"embla__slide\" href=\"https:\/\/tiki.vn\/sach-so-tay-khoi-nghiep-p564508.html?utm_source=blog&utm_medium=carousel&utm_campaign=blog_article\">\n                <div class=\"product-image-container\">\n                    <img decoding=\"async\" src=\"https:\/\/salt.tikicdn.com\/cache\/280x280\/ts\/product\/7d\/36\/88\/e30d7f141978bbe2792afa89f954ef0d.png\" alt=\"S\u00e1ch S\u1ed5 Tay Kh\u1edfi Nghi\u1ec7p\" class=\"img-thumb\" \/>\n                    <img class='product-overlay-image' src='https:\/\/salt.tikicdn.com\/ts\/upload\/f7\/9e\/83\/ab28365ea395893fe5abac88b5103444.png' alt='overlay badge' \/>\n                <\/div>\n                \n                <div class=\"product-info\">\n                    <h4 class=\"product-info-name\"title=\"S\u00e1ch S\u1ed5 Tay Kh\u1edfi Nghi\u1ec7p\">S\u00e1ch S\u1ed5 Tay Kh\u1edfi Nghi\u1ec7p<\/h4>\n                    <div class=\"product-info-price\">\n                        144.000 <sup>\u20ab<\/sup>\n                    <\/div>\n                    \n                    \n                                <div class=\"product-info-delivery\">\n                <img decoding=\"async\" src=\"\" alt=\"\" \/>\n                <span>Giao th\u1ee9 3, 12\/05<\/span>\n            <\/div>\n                    <button class=\"td_btn td_btn_sm td_outlined_btn product-view-button\">Xem ngay<\/button>\n                <\/div>\n            <\/a>            <a class=\"embla__slide\" href=\"https:\/\/tiki.vn\/sach-cuoc-choi-khoi-nghiep-phan-1-p973534.html?utm_source=blog&utm_medium=carousel&utm_campaign=blog_article\">\n                <div class=\"product-image-container\">\n                    <img decoding=\"async\" src=\"https:\/\/salt.tikicdn.com\/cache\/280x280\/ts\/product\/db\/51\/2e\/4b9e754a4423925d54840325c7f49807.png\" alt=\"S\u00e1ch Cu\u1ed9c Ch\u01a1i Kh\u1edfi Nghi\u1ec7p Ph\u1ea7n 1\" class=\"img-thumb\" \/>\n                    <img class='product-overlay-image' src='https:\/\/salt.tikicdn.com\/ts\/upload\/f7\/9e\/83\/ab28365ea395893fe5abac88b5103444.png' alt='overlay badge' \/>\n                <\/div>\n                \n                <div class=\"product-info\">\n                    <h4 class=\"product-info-name\"title=\"S\u00e1ch Cu\u1ed9c Ch\u01a1i Kh\u1edfi Nghi\u1ec7p Ph\u1ea7n 1\">S\u00e1ch Cu\u1ed9c Ch\u01a1i Kh\u1edfi Nghi\u1ec7p Ph\u1ea7n 1<\/h4>\n                    <div class=\"product-info-price\">\n                        135.000 <sup>\u20ab<\/sup>\n                    <\/div>\n                                <div class=\"product-info-original-price\">\n                <span><span class=\"product-info-original-price-text\">169.000<\/span> <sup>\u20ab<\/sup><\/span>\n                <span class=\"product-info-original-price-rate\">-20%<\/span>\n            <\/div>\n                    \n                                <div class=\"product-info-delivery\">\n                <img decoding=\"async\" src=\"\" alt=\"\" \/>\n                <span>Giao th\u1ee9 6, 15\/05<\/span>\n            <\/div>\n                    <button class=\"td_btn td_btn_sm td_outlined_btn product-view-button\">Xem ngay<\/button>\n                <\/div>\n            <\/a>            <a class=\"embla__slide\" href=\"https:\/\/tiki.vn\/sach-cu-hich-khoi-nghiep-p12107546.html?utm_source=blog&utm_medium=carousel&utm_campaign=blog_article\">\n                <div class=\"product-image-container\">\n                    <img decoding=\"async\" src=\"https:\/\/salt.tikicdn.com\/cache\/280x280\/ts\/product\/cd\/bf\/6c\/c6660bd1025bf960cd8bd93c59276555.jpg\" alt=\"S\u00e1ch C\u00fa H\u00edch Kh\u1edfi Nghi\u1ec7p\" class=\"img-thumb\" \/>\n                    <img class='product-overlay-image' src='https:\/\/salt.tikicdn.com\/ts\/upload\/f7\/9e\/83\/ab28365ea395893fe5abac88b5103444.png' alt='overlay badge' \/>\n                <\/div>\n                \n                <div class=\"product-info\">\n                    <h4 class=\"product-info-name\"title=\"S\u00e1ch C\u00fa H\u00edch Kh\u1edfi Nghi\u1ec7p\">S\u00e1ch C\u00fa H\u00edch Kh\u1edfi Nghi\u1ec7p<\/h4>\n                    <div class=\"product-info-price\">\n                        149.000 <sup>\u20ab<\/sup>\n                    <\/div>\n                    \n                    \n                                <div class=\"product-info-delivery\">\n                <img decoding=\"async\" src=\"\" alt=\"\" \/>\n                <span>Giao th\u1ee9 3, 12\/05<\/span>\n            <\/div>\n                    <button class=\"td_btn td_btn_sm td_outlined_btn product-view-button\">Xem ngay<\/button>\n                <\/div>\n            <\/a>            <a class=\"embla__slide\" href=\"https:\/\/tiki.vn\/sach-khoi-nghiep-thong-minh-tai-ban-2018-p3082823.html?utm_source=blog&utm_medium=carousel&utm_campaign=blog_article\">\n                <div class=\"product-image-container\">\n                    <img decoding=\"async\" src=\"https:\/\/salt.tikicdn.com\/cache\/280x280\/ts\/product\/0b\/96\/fd\/9cc557ca2b625d8871c84c3635bca88b.jpg\" alt=\"S\u00e1ch Kh\u1edfi Nghi\u1ec7p Th\u00f4ng Minh (T\u00e1i B\u1ea3n 2018)\" class=\"img-thumb\" \/>\n                    <img class='product-overlay-image' src='https:\/\/salt.tikicdn.com\/ts\/upload\/f7\/9e\/83\/ab28365ea395893fe5abac88b5103444.png' alt='overlay badge' \/>\n                <\/div>\n                \n                <div class=\"product-info\">\n                    <h4 class=\"product-info-name\"title=\"S\u00e1ch Kh\u1edfi Nghi\u1ec7p Th\u00f4ng Minh (T\u00e1i B\u1ea3n 2018)\">S\u00e1ch Kh\u1edfi Nghi\u1ec7p Th\u00f4ng Minh (T\u00e1i B\u1ea3n 2018)<\/h4>\n                    <div class=\"product-info-price\">\n                        119.000 <sup>\u20ab<\/sup>\n                    <\/div>\n                    \n                    \n                                <div class=\"product-info-delivery\">\n                <img decoding=\"async\" src=\"\" alt=\"\" \/>\n                <span>Giao th\u1ee9 3, 12\/05<\/span>\n            <\/div>\n                    <button class=\"td_btn td_btn_sm td_outlined_btn product-view-button\">Xem ngay<\/button>\n                <\/div>\n            <\/a>            <a class=\"embla__slide\" href=\"https:\/\/tiki.vn\/sach-quoc-gia-khoi-nghiep-tai-ban-2018-p1352341.html?utm_source=blog&utm_medium=carousel&utm_campaign=blog_article\">\n                <div class=\"product-image-container\">\n                    <img decoding=\"async\" src=\"https:\/\/salt.tikicdn.com\/cache\/280x280\/ts\/product\/16\/40\/44\/b874368933e12ccb8a73cd3433c9f628.png\" alt=\"S\u00e1ch Qu\u1ed1c Gia Kh\u1edfi Nghi\u1ec7p (T\u00e1i B\u1ea3n 2018)\" class=\"img-thumb\" \/>\n                    <img class='product-overlay-image' src='https:\/\/salt.tikicdn.com\/ts\/upload\/f7\/9e\/83\/ab28365ea395893fe5abac88b5103444.png' alt='overlay badge' \/>\n                <\/div>\n                \n                <div class=\"product-info\">\n                    <h4 class=\"product-info-name\"title=\"S\u00e1ch Qu\u1ed1c Gia Kh\u1edfi Nghi\u1ec7p (T\u00e1i B\u1ea3n 2018)\">S\u00e1ch Qu\u1ed1c Gia Kh\u1edfi Nghi\u1ec7p (T\u00e1i B\u1ea3n 2018)<\/h4>\n                    <div class=\"product-info-price\">\n                        167.000 <sup>\u20ab<\/sup>\n                    <\/div>\n                                <div class=\"product-info-original-price\">\n                <span><span class=\"product-info-original-price-text\">209.000<\/span> <sup>\u20ab<\/sup><\/span>\n                <span class=\"product-info-original-price-rate\">-20%<\/span>\n            <\/div>\n                    \n                                <div class=\"product-info-delivery\">\n                <img decoding=\"async\" src=\"\" alt=\"\" \/>\n                <span>Giao th\u1ee9 6, 15\/05<\/span>\n            <\/div>\n                    <button class=\"td_btn td_btn_sm td_outlined_btn product-view-button\">Xem ngay<\/button>\n                <\/div>\n            <\/a><\/div>\n                <\/div>\n                        <button class=\"embla__control embla__prev\"><iconify-icon icon=\"tabler:chevron-left\"><\/iconify-icon><\/button>\n        <button class=\"embla__control embla__next\"><iconify-icon icon=\"tabler:chevron-right\"><\/iconify-icon><\/button>\n            <\/div>\n        <\/div><\/span><\/p>\n<p><b>Xem th\u00eam:<\/b><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/tiki.vn\/blog\/nhung-cuon-sach-hay-ve-kinh-doanh\/\" target=\"_blank\" rel=\"noopener\">Top nh\u1eefng cu\u1ed1n s\u00e1ch hay v\u1ec1 kinh doanh<\/a> n\u00ean \u0111\u1ecdc \u0111\u1ec3 th\u00e0nh c\u00f4ng<\/li>\n<li aria-level=\"1\"><a href=\"https:\/\/tiki.vn\/blog\/sach-ve-tai-chinh\/\" target=\"_blank\" rel=\"noopener\">S\u00e1ch v\u1ec1 t\u00e0i ch\u00ednh hay<\/a>: L\u1ed9 tr\u00ecnh 15+ cu\u1ed1n t\u1eeb c\u01a1 b\u1ea3n \u0111\u1ebfn chuy\u00ean s\u00e2u<\/li>\n<li aria-level=\"1\"><a href=\"https:\/\/tiki.vn\/blog\/sach-khoi-nghiep\/\" target=\"_blank\" rel=\"noopener\">S\u00e1ch kh\u1edfi nghi\u1ec7p hay<\/a>: 15+ cu\u1ed1n thay \u0111\u1ed5i t\u01b0 duy, d\u1eabn l\u1ed1i th\u00e0nh c\u00f4ng<\/li>\n<\/ul>\n<p><i><span style=\"font-weight: 400;\">Ki\u1ebfn th\u1ee9c l\u00e0 n\u1ec1n t\u1ea3ng, nh\u01b0ng h\u00e0nh \u0111\u1ed9ng m\u1edbi t\u1ea1o ra k\u1ebft qu\u1ea3. H\u00e3y b\u1eaft \u0111\u1ea7u h\u00e0nh tr\u00ecnh x\u00e2y d\u1ef1ng \u0111\u1ebf ch\u1ebf c\u1ee7a ri\u00eang b\u1ea1n b\u1eb1ng vi\u1ec7c ch\u1ecdn m\u1ed9t ng\u01b0\u1eddi th\u1ea7y s\u00e1ch \u0111\u00e1ng tin c\u1eady. Mua s\u00e1ch kh\u1edfi nghi\u1ec7p ch\u00ednh h\u00e3ng t\u1ea1i Tiki ngay h\u00f4m nay \u0111\u1ec3 nh\u1eadn \u01b0u \u0111\u00e3i t\u1ed1t nh\u1ea5t v\u00e0 giao h\u00e0ng nhanh ch\u00f3ng.<\/span><\/i><\/p>\n","protected":false},"excerpt":{"rendered":"<p>H\u00e0nh tr\u00ecnh kh\u1edfi nghi\u1ec7p l\u00e0 m\u1ed9t cu\u1ed9c phi\u00eau l\u01b0u, n\u01a1i \u00fd t\u01b0\u1edfng bi\u1ebfn th\u00e0nh hi\u1ec7n th\u1ef1c v\u00e0 \u0111am m\u00ea \u0111\u01b0\u1ee3c ch\u1eafp c\u00e1nh. Nh\u1eefng cu\u1ed1n s\u00e1ch kh\u1edfi nghi\u1ec7p hay kh\u00f4ng ch\u1ec9 cung c\u1ea5p ki\u1ebfn th\u1ee9c, m\u00e0 c\u00f2n hun \u0111\u00fac t\u01b0 duy, truy\u1ec1n c\u1ea3m h\u1ee9ng v\u00e0 trao cho b\u1ea1n t\u1ea5m b\u1ea3n \u0111\u1ed3 \u0111\u01b0\u1ee3c v\u1ebd n\u00ean t\u1eeb kinh [&hellip;]<\/p>\n","protected":false},"author":26,"featured_media":102330,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5,4],"tags":[],"class_list":{"0":"post-102329","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-review-sach","8":"category-review-san-pham"},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v19.7 (Yoast SEO v20.1) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>S\u00e1ch kh\u1edfi nghi\u1ec7p hay: 15+ cu\u1ed1n thay \u0111\u1ed5i t\u01b0 duy, d\u1eabn l\u1ed1i th\u00e0nh c\u00f4ng<\/title>\n<meta name=\"description\" content=\"Kh\u00e1m ph\u00e1 15+ s\u00e1ch kh\u1edfi nghi\u1ec7p hay nh\u1ea5t: C\u1ea9m nang qu\u00fd gi\u00e1 gi\u00fap startup h\u1ecdc h\u1ecfi kinh nghi\u1ec7m, x\u00e2y d\u1ef1ng t\u01b0 duy \u0111\u1ed9t ph\u00e1 v\u00e0 bi\u1ebfn \u00fd t\u01b0\u1edfng th\u00e0nh hi\u1ec7n th\u1ef1c. \u0110\u1ecdc ngay!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/tiki.vn\/blog\/sach-khoi-nghiep\/\" \/>\n<meta property=\"og:locale\" content=\"vi_VN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"S\u00e1ch kh\u1edfi nghi\u1ec7p hay: 15+ cu\u1ed1n thay \u0111\u1ed5i t\u01b0 duy, d\u1eabn l\u1ed1i th\u00e0nh c\u00f4ng\" \/>\n<meta property=\"og:description\" content=\"Kh\u00e1m ph\u00e1 15+ s\u00e1ch kh\u1edfi nghi\u1ec7p hay nh\u1ea5t: C\u1ea9m nang qu\u00fd gi\u00e1 gi\u00fap startup h\u1ecdc h\u1ecfi kinh nghi\u1ec7m, x\u00e2y d\u1ef1ng t\u01b0 duy \u0111\u1ed9t ph\u00e1 v\u00e0 bi\u1ebfn \u00fd t\u01b0\u1edfng th\u00e0nh hi\u1ec7n th\u1ef1c. \u0110\u1ecdc ngay!\" \/>\n<meta property=\"og:url\" content=\"https:\/\/tiki.vn\/blog\/sach-khoi-nghiep\/\" \/>\n<meta property=\"og:site_name\" content=\"TIKI\" \/>\n<meta property=\"article:published_time\" content=\"2026-05-10T02:38:47+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/tiki.vn\/blog\/wp-content\/uploads\/2026\/05\/sach-khoi-nghiep-thumb.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"630\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Nguyen Vy\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u0110\u01b0\u1ee3c vi\u1ebft b\u1edfi\" \/>\n\t<meta name=\"twitter:data1\" content=\"Nguyen Vy\" \/>\n\t<meta name=\"twitter:label2\" content=\"\u01af\u1edbc t\u00ednh th\u1eddi gian \u0111\u1ecdc\" \/>\n\t<meta name=\"twitter:data2\" content=\"22 ph\u00fat\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/tiki.vn\/blog\/sach-khoi-nghiep\/\",\"url\":\"https:\/\/tiki.vn\/blog\/sach-khoi-nghiep\/\",\"name\":\"S\u00e1ch kh\u1edfi nghi\u1ec7p hay: 15+ cu\u1ed1n thay \u0111\u1ed5i t\u01b0 duy, d\u1eabn l\u1ed1i th\u00e0nh c\u00f4ng\",\"isPartOf\":{\"@id\":\"https:\/\/tiki.vn\/blog\/#website\"},\"datePublished\":\"2026-05-10T02:38:47+00:00\",\"dateModified\":\"2026-05-10T02:38:47+00:00\",\"author\":{\"@id\":\"https:\/\/tiki.vn\/blog\/#\/schema\/person\/55cee1bbf6c1e221b3096d98d5c18321\"},\"description\":\"Kh\u00e1m ph\u00e1 15+ s\u00e1ch kh\u1edfi nghi\u1ec7p hay nh\u1ea5t: C\u1ea9m nang qu\u00fd gi\u00e1 gi\u00fap startup h\u1ecdc h\u1ecfi kinh nghi\u1ec7m, x\u00e2y d\u1ef1ng t\u01b0 duy \u0111\u1ed9t ph\u00e1 v\u00e0 bi\u1ebfn \u00fd t\u01b0\u1edfng th\u00e0nh hi\u1ec7n th\u1ef1c. \u0110\u1ecdc ngay!\",\"breadcrumb\":{\"@id\":\"https:\/\/tiki.vn\/blog\/sach-khoi-nghiep\/#breadcrumb\"},\"inLanguage\":\"vi\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/tiki.vn\/blog\/sach-khoi-nghiep\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/tiki.vn\/blog\/sach-khoi-nghiep\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Trang ch\u1ee7\",\"item\":\"https:\/\/tiki.vn\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Review S\u1ea3n Ph\u1ea9m\",\"item\":\"https:\/\/tiki.vn\/blog\/review-san-pham\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"S\u00e1ch kh\u1edfi nghi\u1ec7p hay: 15+ cu\u1ed1n thay \u0111\u1ed5i t\u01b0 duy, d\u1eabn l\u1ed1i th\u00e0nh c\u00f4ng\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/tiki.vn\/blog\/#website\",\"url\":\"https:\/\/tiki.vn\/blog\/\",\"name\":\"Tiki\",\"description\":\"T\u00ecm Ki\u1ebfm - Ti\u1ebft Ki\u1ec7m\",\"alternateName\":\"Tiki\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/tiki.vn\/blog\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"vi\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/tiki.vn\/blog\/#\/schema\/person\/55cee1bbf6c1e221b3096d98d5c18321\",\"name\":\"Nguyen Vy\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"vi\",\"@id\":\"https:\/\/tiki.vn\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/b9c75b605a00063af4c269117451f9c040fdcccd34e9baa570bab4057940711a?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/b9c75b605a00063af4c269117451f9c040fdcccd34e9baa570bab4057940711a?s=96&d=mm&r=g\",\"caption\":\"Nguyen Vy\"},\"url\":\"https:\/\/tiki.vn\/blog\/author\/vynt1811\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"S\u00e1ch kh\u1edfi nghi\u1ec7p hay: 15+ cu\u1ed1n thay \u0111\u1ed5i t\u01b0 duy, d\u1eabn l\u1ed1i th\u00e0nh c\u00f4ng","description":"Kh\u00e1m ph\u00e1 15+ s\u00e1ch kh\u1edfi nghi\u1ec7p hay nh\u1ea5t: C\u1ea9m nang qu\u00fd gi\u00e1 gi\u00fap startup h\u1ecdc h\u1ecfi kinh nghi\u1ec7m, x\u00e2y d\u1ef1ng t\u01b0 duy \u0111\u1ed9t ph\u00e1 v\u00e0 bi\u1ebfn \u00fd t\u01b0\u1edfng th\u00e0nh hi\u1ec7n th\u1ef1c. \u0110\u1ecdc ngay!","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/tiki.vn\/blog\/sach-khoi-nghiep\/","og_locale":"vi_VN","og_type":"article","og_title":"S\u00e1ch kh\u1edfi nghi\u1ec7p hay: 15+ cu\u1ed1n thay \u0111\u1ed5i t\u01b0 duy, d\u1eabn l\u1ed1i th\u00e0nh c\u00f4ng","og_description":"Kh\u00e1m ph\u00e1 15+ s\u00e1ch kh\u1edfi nghi\u1ec7p hay nh\u1ea5t: C\u1ea9m nang qu\u00fd gi\u00e1 gi\u00fap startup h\u1ecdc h\u1ecfi kinh nghi\u1ec7m, x\u00e2y d\u1ef1ng t\u01b0 duy \u0111\u1ed9t ph\u00e1 v\u00e0 bi\u1ebfn \u00fd t\u01b0\u1edfng th\u00e0nh hi\u1ec7n th\u1ef1c. \u0110\u1ecdc ngay!","og_url":"https:\/\/tiki.vn\/blog\/sach-khoi-nghiep\/","og_site_name":"TIKI","article_published_time":"2026-05-10T02:38:47+00:00","og_image":[{"width":1200,"height":630,"url":"https:\/\/tiki.vn\/blog\/wp-content\/uploads\/2026\/05\/sach-khoi-nghiep-thumb.jpg","type":"image\/jpeg"}],"author":"Nguyen Vy","twitter_card":"summary_large_image","twitter_misc":{"\u0110\u01b0\u1ee3c vi\u1ebft b\u1edfi":"Nguyen Vy","\u01af\u1edbc t\u00ednh th\u1eddi gian \u0111\u1ecdc":"22 ph\u00fat"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/tiki.vn\/blog\/sach-khoi-nghiep\/","url":"https:\/\/tiki.vn\/blog\/sach-khoi-nghiep\/","name":"S\u00e1ch kh\u1edfi nghi\u1ec7p hay: 15+ cu\u1ed1n thay \u0111\u1ed5i t\u01b0 duy, d\u1eabn l\u1ed1i th\u00e0nh c\u00f4ng","isPartOf":{"@id":"https:\/\/tiki.vn\/blog\/#website"},"datePublished":"2026-05-10T02:38:47+00:00","dateModified":"2026-05-10T02:38:47+00:00","author":{"@id":"https:\/\/tiki.vn\/blog\/#\/schema\/person\/55cee1bbf6c1e221b3096d98d5c18321"},"description":"Kh\u00e1m ph\u00e1 15+ s\u00e1ch kh\u1edfi nghi\u1ec7p hay nh\u1ea5t: C\u1ea9m nang qu\u00fd gi\u00e1 gi\u00fap startup h\u1ecdc h\u1ecfi kinh nghi\u1ec7m, x\u00e2y d\u1ef1ng t\u01b0 duy \u0111\u1ed9t ph\u00e1 v\u00e0 bi\u1ebfn \u00fd t\u01b0\u1edfng th\u00e0nh hi\u1ec7n th\u1ef1c. \u0110\u1ecdc ngay!","breadcrumb":{"@id":"https:\/\/tiki.vn\/blog\/sach-khoi-nghiep\/#breadcrumb"},"inLanguage":"vi","potentialAction":[{"@type":"ReadAction","target":["https:\/\/tiki.vn\/blog\/sach-khoi-nghiep\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/tiki.vn\/blog\/sach-khoi-nghiep\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Trang ch\u1ee7","item":"https:\/\/tiki.vn\/blog\/"},{"@type":"ListItem","position":2,"name":"Review S\u1ea3n Ph\u1ea9m","item":"https:\/\/tiki.vn\/blog\/review-san-pham\/"},{"@type":"ListItem","position":3,"name":"S\u00e1ch kh\u1edfi nghi\u1ec7p hay: 15+ cu\u1ed1n thay \u0111\u1ed5i t\u01b0 duy, d\u1eabn l\u1ed1i th\u00e0nh c\u00f4ng"}]},{"@type":"WebSite","@id":"https:\/\/tiki.vn\/blog\/#website","url":"https:\/\/tiki.vn\/blog\/","name":"Tiki","description":"T\u00ecm Ki\u1ebfm - Ti\u1ebft Ki\u1ec7m","alternateName":"Tiki","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/tiki.vn\/blog\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"vi"},{"@type":"Person","@id":"https:\/\/tiki.vn\/blog\/#\/schema\/person\/55cee1bbf6c1e221b3096d98d5c18321","name":"Nguyen Vy","image":{"@type":"ImageObject","inLanguage":"vi","@id":"https:\/\/tiki.vn\/blog\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/b9c75b605a00063af4c269117451f9c040fdcccd34e9baa570bab4057940711a?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/b9c75b605a00063af4c269117451f9c040fdcccd34e9baa570bab4057940711a?s=96&d=mm&r=g","caption":"Nguyen Vy"},"url":"https:\/\/tiki.vn\/blog\/author\/vynt1811\/"}]}},"_links":{"self":[{"href":"https:\/\/tiki.vn\/blog\/wp-json\/wp\/v2\/posts\/102329","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/tiki.vn\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/tiki.vn\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/tiki.vn\/blog\/wp-json\/wp\/v2\/users\/26"}],"replies":[{"embeddable":true,"href":"https:\/\/tiki.vn\/blog\/wp-json\/wp\/v2\/comments?post=102329"}],"version-history":[{"count":1,"href":"https:\/\/tiki.vn\/blog\/wp-json\/wp\/v2\/posts\/102329\/revisions"}],"predecessor-version":[{"id":102331,"href":"https:\/\/tiki.vn\/blog\/wp-json\/wp\/v2\/posts\/102329\/revisions\/102331"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/tiki.vn\/blog\/wp-json\/wp\/v2\/media\/102330"}],"wp:attachment":[{"href":"https:\/\/tiki.vn\/blog\/wp-json\/wp\/v2\/media?parent=102329"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/tiki.vn\/blog\/wp-json\/wp\/v2\/categories?post=102329"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/tiki.vn\/blog\/wp-json\/wp\/v2\/tags?post=102329"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}