{"id":102990,"date":"2026-05-16T11:58:29","date_gmt":"2026-05-16T04:58:29","guid":{"rendered":"https:\/\/tiki.vn\/blog\/?p=102990"},"modified":"2026-05-16T11:58:29","modified_gmt":"2026-05-16T04:58:29","slug":"sach-hay-ve-facebook-marketing","status":"publish","type":"post","link":"https:\/\/tiki.vn\/blog\/sach-hay-ve-facebook-marketing\/","title":{"rendered":"S\u00e1ch hay v\u1ec1 Facebook Marketing: T\u1eeb A \u0111\u1ebfn Z, th\u00e0nh c\u00f4ng m\u1ecdi chi\u1ebfn d\u1ecbch"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Trong k\u1ef7 nguy\u00ean s\u1ed1, Digital Marketing kh\u00f4ng ch\u1ec9 l\u00e0 c\u00f4ng c\u1ee5 m\u00e0 c\u00f2n l\u00e0 ch\u00eca kh\u00f3a gi\u00fap doanh nghi\u1ec7p b\u1ee9t ph\u00e1 tr\u00ean th\u1ecb tr\u01b0\u1eddng c\u1ea1nh tranh kh\u1ed1c li\u1ec7t. Vi\u1ec7c ch\u1ecdn \u0111\u00fang nh\u1eefng cu\u1ed1n s\u00e1ch n\u1ec1n t\u1ea3ng s\u1ebd gi\u00fap b\u1ea1n n\u1eafm b\u1eaft t\u01b0 duy chi\u1ebfn l\u01b0\u1ee3c, trong khi c\u00e1c t\u00e1c ph\u1ea9m chuy\u00ean s\u00e2u m\u1edf ra h\u01b0\u1edbng \u0111i s\u00e1ng t\u1ea1o v\u00e0 \u0111\u1ed9t ph\u00e1. B\u00e0i vi\u1ebft n\u00e0y s\u1ebd gi\u1edbi thi\u1ec7u top cu\u1ed1n s\u00e1ch hay v\u1ec1 Digital Marketing &#8211; t\u1eeb ki\u1ebfn th\u1ee9c c\u01a1 b\u1ea3n \u0111\u1ebfn nh\u1eefng t\u01b0 duy \u0111\u1ed5i m\u1edbi, gi\u00fap b\u1ea1n t\u1eebng b\u01b0\u1edbc n\u00e2ng t\u1ea7m k\u1ef9 n\u0103ng v\u00e0 \u0111\u1ea1t \u0111\u01b0\u1ee3c hi\u1ec7u qu\u1ea3 v\u01b0\u1ee3t tr\u1ed9i.<\/span><\/p>\n<h2><b>Nh\u1eefng \u0111i\u1ec3m ch\u00ednh<\/b><\/h2>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">S\u00e1ch cung c\u1ea5p t\u01b0 duy chi\u1ebfn l\u01b0\u1ee3c v\u00e0 ki\u1ebfn th\u1ee9c n\u1ec1n t\u1ea3ng v\u1ec1 t\u00e2m l\u00fd kh\u00e1ch h\u00e0ng, nh\u1eefng y\u1ebfu t\u1ed1 kh\u00f4ng thay \u0111\u1ed5i d\u00f9 c\u00f4ng c\u1ee5 c\u00f3 l\u1ed7i th\u1eddi.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Danh s\u00e1ch \u0111a d\u1ea1ng t\u1eeb s\u00e1ch t\u1ed5ng quan (Digital Marketing), t\u01b0 duy chi\u1ebfn l\u01b0\u1ee3c (Ti\u1ebfp Th\u1ecb 4.0) \u0111\u1ebfn k\u1ef9 n\u0103ng chuy\u00ean m\u00f4n.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">N\u1eafm v\u1eefng c\u00e1c nguy\u00ean t\u1eafc v\u1ec1 content, branding v\u00e0 hi\u1ec7u \u1ee9ng lan truy\u1ec1n l\u00e0 ch\u00eca kh\u00f3a \u0111\u1ec3 t\u1ea1o ra c\u00e1c chi\u1ebfn d\u1ecbch th\u00e0nh c\u00f4ng.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Ki\u1ebfn th\u1ee9c v\u1ec1 copywriting v\u00e0 marketing d\u1ef1a tr\u00ean d\u1eef li\u1ec7u gi\u00fap n\u00e2ng t\u1ea7m k\u1ef9 n\u0103ng, t\u1ea1o ra s\u1ef1 kh\u00e1c bi\u1ec7t v\u00e0 hi\u1ec7u qu\u1ea3 v\u01b0\u1ee3t tr\u1ed9i.<\/span><\/li>\n<\/ul>\n<h2><b>1. T\u1ea1i sao Marketer v\u1eabn c\u1ea7n \u0111\u1ecdc s\u00e1ch Digital Marketing trong k\u1ef7 nguy\u00ean s\u1ed1?<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Nhi\u1ec1u ng\u01b0\u1eddi cho r\u1eb1ng digital marketing thay \u0111\u1ed5i h\u00e0ng ng\u00e0y, s\u00e1ch in s\u1ebd nhanh ch\u00f3ng l\u1ed7i th\u1eddi. \u0110i\u1ec1u \u0111\u00f3 ch\u1ec9 \u0111\u00fang m\u1ed9t ph\u1ea7n. C\u00e1c c\u00f4ng c\u1ee5 v\u00e0 thu\u1eadt to\u00e1n c\u00f3 th\u1ec3 thay \u0111\u1ed5i, nh\u01b0ng b\u1ea3n ch\u1ea5t v\u1ec1 t\u00e2m l\u00fd kh\u00e1ch h\u00e0ng, nguy\u00ean t\u1eafc x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u, v\u00e0 t\u01b0 duy chi\u1ebfn l\u01b0\u1ee3c marketing th\u00ec g\u1ea7n nh\u01b0 b\u1ea5t bi\u1ebfn. S\u00e1ch cung c\u1ea5p cho b\u1ea1n c\u00e1i g\u1ed1c v\u1eefng ch\u00e3i \u0111\u00f3, th\u1ee9 kh\u00f4ng th\u1ec3 t\u00ecm th\u1ea5y trong nh\u1eefng b\u00e0i vi\u1ebft l\u01b0\u1edbt qua.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u0110\u1ecdc s\u00e1ch gi\u00fap b\u1ea1n h\u1ec7 th\u1ed1ng h\u00f3a ki\u1ebfn th\u1ee9c m\u1ed9t c\u00e1ch b\u00e0i b\u1ea3n, t\u1eeb t\u1ed5ng quan \u0111\u1ebfn chi ti\u1ebft, \u0111i\u1ec1u m\u00e0 nh\u1eefng th\u00f4ng tin t\u1ea3n m\u1ea1n tr\u00ean m\u1ea1ng kh\u00f3 c\u00f3 th\u1ec3 l\u00e0m \u0111\u01b0\u1ee3c. H\u01a1n n\u1eefa, \u0111\u00f3 l\u00e0 c\u01a1 h\u1ed9i \u0111\u1ec3 b\u1ea1n \u0111\u1ed1i tho\u1ea1i v\u1edbi nh\u1eefng b\u1ed9 \u00f3c v\u0129 \u0111\u1ea1i nh\u1ea5t trong ng\u00e0nh, h\u1ecdc h\u1ecfi t\u1eeb th\u00e0nh c\u00f4ng v\u00e0 c\u1ea3 th\u1ea5t b\u1ea1i c\u1ee7a h\u1ecd. M\u1ed9t cu\u1ed1n s\u00e1ch hay kh\u00f4ng ch\u1ec9 d\u1ea1y b\u1ea1n c\u00e1ch l\u00e0m, m\u00e0 c\u00f2n gi\u1ea3i th\u00edch l\u00fd do t\u1ea1i sao, gi\u00fap b\u1ea1n \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh s\u00e1ng su\u1ed1t h\u01a1n trong m\u1ecdi chi\u1ebfn d\u1ecbch.<\/span><\/p>\n<h2><b>2. Top 7 s\u00e1ch hay v\u1ec1 Digital Marketing marketer n\u00e0o c\u0169ng n\u00ean \u0111\u1ecdc<\/b><\/h2>\n<h3><b>2.1. Digital Marketing\u00a0<\/b><\/h3>\n<p><a href=\"https:\/\/tiki.vn\/digital-marketing-tu-chien-luoc-den-thuc-thi-tai-ban-2020-p73125816.html?itm_campaign=SRC_YPD_TKA_PLA_UNK_ALL_UNK_UNK_UNK_UNK_X.259023_Y.1841343_Z.3799190_CN.8953823005048-digital-marketing&amp;itm_medium=CPC&amp;itm_source=tiki-ads&amp;spid=202495074\"><span style=\"font-weight: 400;\">Digital Marketing<\/span><\/a> <span style=\"font-weight: 400;\">c\u00f3 l\u1ebd l\u00e0 cu\u1ed1n s\u00e1ch g\u1ed1i \u0111\u1ea7u gi\u01b0\u1eddng kinh \u0111i\u1ec3n nh\u1ea5t cho b\u1ea5t k\u1ef3 ai mu\u1ed1n b\u01b0\u1edbc ch\u00e2n v\u00e0o l\u0129nh v\u1ef1c ti\u1ebfp th\u1ecb s\u1ed1 t\u1ea1i Vi\u1ec7t Nam. \u0110\u01b0\u1ee3c ch\u1ea5p b\u00fat b\u1edfi<\/span><a href=\"https:\/\/tiki.vn\/author\/vinalink.html\"> <span style=\"font-weight: 400;\">Vinalink<\/span><\/a><span style=\"font-weight: 400;\">, cu\u1ed1n s\u00e1ch l\u00e0 s\u1ef1 b\u1ea3o ch\u1ee9ng cho ch\u1ea5t l\u01b0\u1ee3ng c\u1ea3 v\u1ec1 n\u1ed9i dung chuy\u00ean m\u00f4n l\u1eabn h\u00ecnh th\u1ee9c tr\u00ecnh b\u00e0y \u0111\u1eb9p m\u1eaft, d\u1ec5 theo d\u00f5i.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u0110i\u1ec1u t\u00f4i y\u00eau th\u00edch nh\u1ea5t \u1edf cu\u1ed1n s\u00e1ch n\u00e0y l\u00e0 c\u1ea5u tr\u00fac c\u1ef1c k\u1ef3 logic v\u00e0 tr\u1ef1c quan. S\u00e1ch d\u1eabn d\u1eaft b\u1ea1n \u0111i qua m\u1ed9t h\u00e0nh tr\u00ecnh ho\u00e0n ch\u1ec9nh: T\u1eeb vi\u1ec7c x\u00e2y d\u1ef1ng chi\u1ebfn l\u01b0\u1ee3c t\u1ed5ng th\u1ec3, \u0111\u1ebfn vi\u1ec7c th\u1ef1c thi tr\u00ean t\u1eebng k\u00eanh c\u1ee5 th\u1ec3 nh\u01b0 SEO, Google Ads, Facebook Marketing, Email Marketing. M\u1ed7i ch\u01b0\u01a1ng \u0111\u1ec1u k\u00e8m theo v\u00ed d\u1ee5 th\u1ef1c t\u1ebf t\u1ea1i Vi\u1ec7t Nam, h\u00ecnh \u1ea3nh minh h\u1ecda s\u1eafc n\u00e9t, gi\u00fap ki\u1ebfn th\u1ee9c kh\u00f4 khan tr\u1edf n\u00ean s\u1ed1ng \u0111\u1ed9ng v\u00e0 d\u1ec5 ti\u1ebfp thu h\u01a1n. \u0110\u00e2y l\u00e0 l\u1ef1a ch\u1ecdn ho\u00e0n h\u1ea3o cho sinh vi\u00ean ng\u00e0nh marketing, ng\u01b0\u1eddi m\u1edbi b\u1eaft \u0111\u1ea7u, ho\u1eb7c c\u00e1c ch\u1ee7 doanh nghi\u1ec7p nh\u1ecf mu\u1ed1n t\u1ef1 m\u00ecnh tri\u1ec3n khai ho\u1ea1t \u0111\u1ed9ng marketing online.<\/span><\/p>\n<h3><b>2.2. Ti\u1ebfp Th\u1ecb 4.0\u00a0<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">S\u1ebd l\u00e0 thi\u1ebfu s\u00f3t l\u1edbn n\u1ebfu n\u00f3i v\u1ec1 s\u00e1ch marketing m\u00e0 kh\u00f4ng nh\u1eafc \u0111\u1ebfn<\/span><a href=\"https:\/\/tiki.vn\/author\/philip-kotler.html\"> <span style=\"font-weight: 400;\">Philip Kotler<\/span><\/a><span style=\"font-weight: 400;\">, ng\u01b0\u1eddi \u0111\u01b0\u1ee3c m\u1ec7nh danh l\u00e0 cha \u0111\u1ebb c\u1ee7a marketing hi\u1ec7n \u0111\u1ea1i. Cu\u1ed1n<\/span><a href=\"https:\/\/tiki.vn\/tiep-thi-4-0-dich-chuyen-tu-truyen-thong-sang-cong-nghe-so-tai-ban-2022-p205416995.html\"> <span style=\"font-weight: 400;\">Ti\u1ebfp Th\u1ecb 4.0<\/span><\/a> <span style=\"font-weight: 400;\">l\u00e0 kim ch\u1ec9 nam chi\u1ebfn l\u01b0\u1ee3c, l\u00fd gi\u1ea3i s\u00e2u s\u1eafc v\u1ec1 s\u1ef1 thay \u0111\u1ed5i mang t\u00ednh c\u00e1ch m\u1ea1ng c\u1ee7a c\u00f4ng ngh\u1ec7 \u0111\u1ed1i v\u1edbi h\u00e0nh vi ng\u01b0\u1eddi ti\u00eau d\u00f9ng v\u00e0 c\u00e1ch doanh nghi\u1ec7p c\u1ea7n th\u00edch \u1ee9ng \u0111\u1ec3 ti\u1ebfp c\u1eadn th\u1ecb tr\u01b0\u1eddng.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">T\u00e1c ph\u1ea9m kh\u00f4ng t\u1eadp trung v\u00e0o c\u00f4ng c\u1ee5, m\u00e0 ph\u00e2n t\u00edch s\u1ef1 d\u1ecbch chuy\u1ec3n trong h\u00e0nh tr\u00ecnh kh\u00e1ch h\u00e0ng qua m\u00f4 h\u00ecnh 5A (Aware &#8211; Appeal &#8211; Ask &#8211; Act &#8211; Advocate) kinh \u0111i\u1ec3n. Kotler ch\u1ec9 ra c\u00e1ch c\u00f4ng ngh\u1ec7 k\u1ebft n\u1ed1i con ng\u01b0\u1eddi, t\u1ea1o ra c\u00e1c c\u1ed9ng \u0111\u1ed3ng, v\u00e0 l\u00e0m thay \u0111\u1ed5i c\u00e1n c\u00e2n quy\u1ec1n l\u1ef1c gi\u1eefa th\u01b0\u01a1ng hi\u1ec7u v\u00e0 ng\u01b0\u1eddi ti\u00eau d\u00f9ng. D\u00f9 b\u1ea1n l\u00e0 marketer \u1edf c\u1ea5p \u0111\u1ed9 n\u00e0o, cu\u1ed1n s\u00e1ch n\u00e0y \u0111\u1ec1u mang l\u1ea1i gi\u00e1 tr\u1ecb, gi\u00fap c\u00e1c nh\u00e0 qu\u1ea3n l\u00fd \u0111\u1ecbnh h\u00ecnh l\u1ea1i t\u01b0 duy chi\u1ebfn l\u01b0\u1ee3c v\u00e0 c\u00e1c chuy\u00ean vi\u00ean hi\u1ec3u r\u00f5 h\u01a1n b\u1ed1i c\u1ea3nh l\u1edbn c\u1ee7a c\u00f4ng vi\u1ec7c m\u00ecnh \u0111ang l\u00e0m.<\/span><\/p>\n<h3><b>2.3. Content Hay N\u00f3i Thay N\u01b0\u1edbc B\u1ecdt<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Trong th\u1ebf gi\u1edbi digital, Content Hay N\u00f3i Thay N\u01b0\u1edbc B\u1ecdt v\u1eabn lu\u00f4n l\u00e0 ch\u00e2n l\u00fd. Cu\u1ed1n s\u00e1ch c\u1ee7a t\u00e1c gi\u1ea3 MediaZ \u0111\u00e3 tr\u1edf th\u00e0nh m\u1ed9t hi\u1ec7n t\u01b0\u1ee3ng trong c\u1ed9ng \u0111\u1ed3ng content creator Vi\u1ec7t Nam. \u0110\u00e2y kh\u00f4ng ph\u1ea3i m\u1ed9t gi\u00e1o tr\u00ecnh h\u00e0n l\u00e2m m\u00e0 gi\u1ed1ng nh\u01b0 m\u1ed9t cu\u1ed1n c\u1ea9m nang th\u1ef1c chi\u1ebfn, chia s\u1ebb nh\u1eefng kinh nghi\u1ec7m x\u01b0\u01a1ng m\u00e1u \u0111\u1ec3 t\u1ea1o ra n\u1ed9i dung ch\u1ea1m \u0111\u1ebfn tr\u00e1i tim kh\u00e1ch h\u00e0ng.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Cu\u1ed1n s\u00e1ch \u0111i s\u00e2u v\u00e0o vi\u1ec7c gi\u1ea3i ph\u1eabu c\u00e1c lo\u1ea1i content ph\u1ed5 bi\u1ebfn, t\u1eeb b\u00e0i vi\u1ebft social media, PR, email marketing cho \u0111\u1ebfn k\u1ecbch b\u1ea3n video. V\u1edbi l\u1ed1i vi\u1ebft h\u00f3m h\u1ec9nh, g\u1ea7n g\u0169i v\u00e0 \u0111\u1ea7y nh\u1eefng v\u00ed d\u1ee5 b\u1eaft trend, b\u1ea1n s\u1ebd h\u1ecdc \u0111\u01b0\u1ee3c c\u00e1ch bi\u1ebfn \u00fd t\u01b0\u1edfng kh\u00f4 khan th\u00e0nh c\u00e2u chuy\u1ec7n h\u1ea5p d\u1eabn v\u00e0 thuy\u1ebft ph\u1ee5c kh\u00e1ch h\u00e0ng m\u1ed9t c\u00e1ch t\u1ef1 nhi\u00ean. \u0110\u00e2y l\u00e0 cu\u1ed1n s\u00e1ch ph\u1ea3i \u0111\u1ecdc cho nh\u1eefng ai \u0111ang l\u00e0m content marketing, copywriting, v\u00e0 social media, l\u00e0 ngu\u1ed3n c\u1ea3m h\u1ee9ng d\u1ed3i d\u00e0o khi b\u1ea1n b\u00ed \u00fd t\u01b0\u1edfng.<\/span><\/p>\n<h3><b>2.4. Branding 4.0<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">L\u1ea1i l\u00e0 m\u1ed9t t\u00e1c ph\u1ea9m n\u1eefa c\u1ee7a Philip Kotler, nh\u01b0ng l\u1ea7n n\u00e0y t\u1eadp trung s\u00e2u h\u01a1n v\u00e0o branding (x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u). N\u1ebfu Marketing 4.0 v\u1ea1ch ra s\u00e2n ch\u01a1i, th\u00ec<\/span><a href=\"https:\/\/tiki.vn\/branding-4-0-tai-ban-2023-p216001238.html?spid=216001239\"> <span style=\"font-weight: 400;\">Branding 4.0<\/span><\/a><span style=\"font-weight: 400;\"> ch\u1ec9 cho b\u1ea1n c\u00e1ch \u0111\u1ec3 tr\u1edf th\u00e0nh ng\u01b0\u1eddi chi\u1ebfn th\u1eafng tr\u00ean s\u00e2n ch\u01a1i \u0111\u00f3. Cu\u1ed1n s\u00e1ch l\u00e0 s\u1ef1 k\u1ebft h\u1ee3p gi\u1eefa t\u01b0 duy marketing hi\u1ec7n \u0111\u1ea1i v\u00e0 kinh nghi\u1ec7m th\u1ef1c chi\u1ebfn t\u1ea1i th\u1ecb tr\u01b0\u1eddng ch\u00e2u \u00c1.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">T\u00e1c ph\u1ea9m l\u00e0m r\u00f5 m\u1ed9t \u0111i\u1ec1u: Th\u01b0\u01a1ng hi\u1ec7u trong th\u1eddi \u0111\u1ea1i s\u1ed1 kh\u00f4ng c\u00f2n l\u00e0 nh\u1eefng g\u00ec b\u1ea1n t\u1ef1 n\u00f3i v\u1ec1 m\u00ecnh, m\u00e0 l\u00e0 nh\u1eefng g\u00ec c\u1ed9ng \u0111\u1ed3ng n\u00f3i v\u1ec1 b\u1ea1n. S\u00e1ch cung c\u1ea5p m\u1ed9t l\u1ed9 tr\u00ecnh chi ti\u1ebft \u0111\u1ec3 x\u00e2y d\u1ef1ng m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u m\u1ea1nh, t\u1eeb vi\u1ec7c x\u00e1c \u0111\u1ecbnh gi\u00e1 tr\u1ecb c\u1ed1t l\u00f5i, c\u00e1 t\u00ednh th\u01b0\u01a1ng hi\u1ec7u, cho \u0111\u1ebfn c\u00e1ch lan t\u1ecfa c\u00e2u chuy\u1ec7n th\u01b0\u01a1ng hi\u1ec7u tr\u00ean c\u00e1c n\u1ec1n t\u1ea3ng s\u1ed1. \u0110\u00e2y l\u00e0 cu\u1ed1n s\u00e1ch d\u00e0nh cho c\u00e1c brand manager, marketing manager, v\u00e0 c\u1ea3 nh\u1eefng ng\u01b0\u1eddi s\u00e1ng l\u1eadp startup, gi\u00fap h\u1ecd chuy\u1ec3n t\u1eeb t\u01b0 duy b\u00e1n s\u1ea3n ph\u1ea9m sang x\u00e2y d\u1ef1ng m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u \u0111\u01b0\u1ee3c y\u00eau m\u1ebfn.<\/span><\/p>\n<h3><b>2.5. Hi\u1ec7u \u1ee8ng Lan Truy\u1ec1n<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">T\u1ea1i sao m\u1ed9t s\u1ed1 c\u00e2u chuy\u1ec7n, s\u1ea3n ph\u1ea9m hay video l\u1ea1i \u0111\u01b0\u1ee3c chia s\u1ebb r\u1ea7m r\u1ed9 trong khi nh\u1eefng c\u00e1i kh\u00e1c l\u1ea1i ch\u00ecm v\u00e0o qu\u00ean l\u00e3ng? Jonah Berger, gi\u00e1o s\u01b0 t\u1ea1i tr\u01b0\u1eddng Wharton, \u0111\u00e3 d\u00e0nh nhi\u1ec1u n\u0103m nghi\u00ean c\u1ee9u \u0111\u1ec3 tr\u1ea3 l\u1eddi c\u00e2u h\u1ecfi n\u00e0y. Hi\u1ec7u \u1ee8ng Lan Truy\u1ec1n l\u00e0 \u0111\u00fac k\u1ebft c\u1ee7a \u00f4ng, tr\u00ecnh b\u00e0y 6 nguy\u00ean t\u1eafc c\u1ed1t l\u00f5i (STEPPS) t\u1ea1o n\u00ean s\u1ef1 lan t\u1ecfa.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u0110\u00e2y kh\u00f4ng ph\u1ea3i l\u00e0 m\u1ed9t cu\u1ed1n s\u00e1ch d\u1ea1y b\u1ea1n c\u00e1c m\u00e1nh kh\u00f3e \u0111\u1ec3 viral. Thay v\u00e0o \u0111\u00f3, n\u00f3 \u0111i s\u00e2u v\u00e0o t\u00e2m l\u00fd h\u1ecdc x\u00e3 h\u1ed9i, gi\u1ea3i th\u00edch m\u1ed9t c\u00e1ch khoa h\u1ecdc t\u1ea1i sao ch\u00fang ta l\u1ea1i chia s\u1ebb. M\u1ed7i nguy\u00ean t\u1eafc \u0111\u1ec1u \u0111\u01b0\u1ee3c minh h\u1ecda b\u1eb1ng nh\u1eefng c\u00e2u chuy\u1ec7n c\u1ef1c k\u1ef3 th\u00fa v\u1ecb v\u00e0 d\u1ec5 nh\u1edb. \u0110\u1ecdc xong, b\u1ea1n s\u1ebd c\u00f3 m\u1ed9t b\u1ed9 c\u00f4ng c\u1ee5 t\u01b0 duy \u0111\u1ec3 \u0111\u00e1nh gi\u00e1 v\u00e0 x\u00e2y d\u1ef1ng nh\u1eefng \u00fd t\u01b0\u1edfng c\u00f3 kh\u1ea3 n\u0103ng lan truy\u1ec1n cao t\u1eeb g\u1ed1c r\u1ec5, m\u1ed9t cu\u1ed1n s\u00e1ch v\u01b0\u1ee3t ra ngo\u00e0i khu\u00f4n kh\u1ed5 marketing, d\u00e0nh cho b\u1ea5t c\u1ee9 ai mu\u1ed1n th\u00f4ng \u0111i\u1ec7p c\u1ee7a m\u00ecnh bay xa.<\/span><\/p>\n<h3><b>2.6. Th\u00f4i mi\u00ean b\u1eb1ng ng\u00f4n t\u1eeb<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">N\u1ebfu Content Hay N\u00f3i Thay N\u01b0\u1edbc B\u1ecdt gi\u00fap b\u1ea1n t\u1ea1o ra n\u1ed9i dung h\u1ea5p d\u1eabn, th\u00ec<\/span><a href=\"https:\/\/tiki.vn\/thoi-mien-bang-ngon-tu-tai-ban-p276652110.html?spid=276652112\"> <span style=\"font-weight: 400;\">Th\u00f4i mi\u00ean b\u1eb1ng ng\u00f4n t\u1eeb<\/span><\/a><span style=\"font-weight: 400;\"> c\u1ee7a<\/span><a href=\"https:\/\/tiki.vn\/author\/joe-vitale.html\"> <span style=\"font-weight: 400;\">Joe Vitale<\/span><\/a><span style=\"font-weight: 400;\"> s\u1ebd n\u00e2ng k\u1ef9 n\u0103ng vi\u1ebft c\u1ee7a b\u1ea1n l\u00ean m\u1ed9t t\u1ea7m cao m\u1edbi: Ngh\u1ec7 thu\u1eadt thuy\u1ebft ph\u1ee5c. Cu\u1ed1n s\u00e1ch d\u1ea1y b\u1ea1n c\u00e1ch s\u1eed d\u1ee5ng ng\u00f4n t\u1eeb \u0111\u1ec3 \u0111i th\u1eb3ng v\u00e0o ti\u1ec1m th\u1ee9c c\u1ee7a ng\u01b0\u1eddi \u0111\u1ecdc, kh\u01a1i g\u1ee3i c\u1ea3m x\u00fac v\u00e0 th\u00fac \u0111\u1ea9y h\u1ecd h\u00e0nh \u0111\u1ed9ng m\u00e0 kh\u00f4ng c\u1ea3m th\u1ea5y b\u1ecb \u00e9p bu\u1ed9c.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Joe Vitale ph\u00e2n t\u00edch c\u00e1c k\u1ef9 thu\u1eadt vi\u1ebft \u0111\u1ea7y s\u1ee9c m\u1ea1nh nh\u01b0 s\u1eed d\u1ee5ng t\u1eeb ng\u1eef kh\u01a1i g\u1ee3i c\u1ea3m x\u00fac, k\u1ec3 chuy\u1ec7n, t\u1ea1o ra s\u1ef1 khan hi\u1ebfm v\u00e0 x\u00e2y d\u1ef1ng m\u1ec7nh l\u1ec7nh h\u00e0nh \u0111\u1ed9ng \u1ea9n. S\u00e1ch kh\u00f4ng ch\u1ec9 l\u00e0 l\u00fd thuy\u1ebft su\u00f4ng m\u00e0 c\u00f2n c\u00f3 r\u1ea5t nhi\u1ec1u v\u00ed d\u1ee5 v\u1ec1 c\u00e1c m\u1ea9u qu\u1ea3ng c\u00e1o th\u00e0nh c\u00f4ng. \u0110\u00e2y l\u00e0 b\u1ea3o b\u1ed1i cho c\u00e1c copywriter, chuy\u00ean vi\u00ean qu\u1ea3ng c\u00e1o, v\u00e0 b\u1ea5t k\u1ef3 ai c\u00f3 c\u00f4ng vi\u1ec7c li\u00ean quan \u0111\u1ebfn vi\u1ebft l\u00e1ch \u0111\u1ec3 b\u00e1n h\u00e0ng.<\/span><\/p>\n<h3><b>2.7. Marketing Theo D\u1eef Li\u1ec7u L\u1edbn<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Trong marketing hi\u1ec7n \u0111\u1ea1i, s\u00e1ng t\u1ea1o ph\u1ea3i \u0111i \u0111\u00f4i v\u1edbi d\u1eef li\u1ec7u. Marketing Theo D\u1eef Li\u1ec7u L\u1edbn c\u1ee7a Lisa Arthur l\u00e0 m\u1ed9t h\u01b0\u1edbng d\u1eabn tuy\u1ec7t v\u1eddi \u0111\u1ec3 c\u00e1c marketer hi\u1ec3u v\u00e0 t\u1eadn d\u1ee5ng s\u1ee9c m\u1ea1nh c\u1ee7a Big Data. S\u00e1ch ch\u1ec9 ra c\u00e1ch bi\u1ebfn nh\u1eefng con s\u1ed1 kh\u00f4 khan th\u00e0nh nh\u1eefng s\u1ef1 th\u1eadt d\u1ec5 hi\u1ec3u \u0111\u1eaft gi\u00e1 v\u1ec1 kh\u00e1ch h\u00e0ng, t\u1eeb \u0111\u00f3 t\u1ed1i \u01b0u h\u00f3a chi\u1ebfn d\u1ecbch v\u00e0 gia t\u0103ng l\u1ee3i nhu\u1eadn.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Cu\u1ed1n s\u00e1ch gi\u1ea3i th\u00edch c\u00e1c kh\u00e1i ni\u1ec7m ph\u1ee9c t\u1ea1p v\u1ec1 d\u1eef li\u1ec7u m\u1ed9t c\u00e1ch phi k\u1ef9 thu\u1eadt, d\u1ec5 hi\u1ec3u cho ng\u01b0\u1eddi l\u00e0m marketing. B\u1ea1n s\u1ebd h\u1ecdc \u0111\u01b0\u1ee3c 5 y\u1ebfu t\u1ed1 c\u0103n b\u1ea3n c\u1ee7a m\u1ed9t chi\u1ebfn l\u01b0\u1ee3c marketing d\u1ef1a tr\u00ean d\u1eef li\u1ec7u, c\u00e1ch \u0111o l\u01b0\u1eddng ROI (t\u1ef7 su\u1ea5t ho\u00e0n v\u1ed1n) hi\u1ec7u qu\u1ea3, v\u00e0 l\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 c\u00e1 nh\u00e2n h\u00f3a tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng \u1edf quy m\u00f4 l\u1edbn. \u0110\u00e2y l\u00e0 c\u1ea7u n\u1ed1i quan tr\u1ecdng gi\u1eefa marketing v\u00e0 c\u00f4ng ngh\u1ec7, l\u00e0 \u0111i\u1ec3m kh\u1edfi \u0111\u1ea7u l\u00fd t\u01b0\u1edfng cho nh\u1eefng ai mu\u1ed1n s\u1ef1 nghi\u1ec7p ti\u1ebfn xa h\u01a1n.<\/span><\/p>\n<h2><b>3. Mua s\u00e1ch ch\u00ednh h\u00e3ng, uy t\u00edn t\u1ea1i Tiki<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">\u0110\u1ea7u t\u01b0 v\u00e0o s\u00e1ch chuy\u00ean ng\u00e0nh l\u00e0 m\u1ed9t kho\u1ea3n \u0111\u1ea7u t\u01b0 cho s\u1ef1 nghi\u1ec7p. \u0110\u1ec3 \u0111\u1ea3m b\u1ea3o gi\u00e1 tr\u1ecb nh\u1eadn l\u1ea1i l\u00e0 tr\u1ecdn v\u1eb9n nh\u1ea5t, vi\u1ec7c l\u1ef1a ch\u1ecdn n\u01a1i mua s\u00e1ch uy t\u00edn l\u00e0 v\u00f4 c\u00f9ng quan tr\u1ecdng.<\/span><a href=\"https:\/\/tiki.vn\/\"> <span style=\"font-weight: 400;\">Tiki<\/span><\/a><span style=\"font-weight: 400;\"> t\u1ef1 h\u00e0o l\u00e0 \u0111\u1ecba ch\u1ec9 tin c\u1eady, mang \u0111\u1ebfn cho b\u1ea1n tr\u1ea3i nghi\u1ec7m mua s\u1eafm an t\u00e2m v\u00e0 ti\u1ec7n l\u1ee3i.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>100% S\u00e1ch ch\u00ednh h\u00e3ng:<\/b><span style=\"font-weight: 400;\"> Tiki cam k\u1ebft t\u1ea5t c\u1ea3 s\u00e1ch \u0111\u1ec1u c\u00f3 ngu\u1ed3n g\u1ed1c r\u00f5 r\u00e0ng, \u0111\u1ea3m b\u1ea3o ch\u1ea5t l\u01b0\u1ee3ng gi\u1ea5y v\u00e0 in \u1ea5n t\u1ed1t nh\u1ea5t t\u1eeb c\u00e1c nh\u00e0 xu\u1ea5t b\u1ea3n uy t\u00edn nh\u01b0 NXB Tr\u1ebb, Nh\u00e3 Nam, Alphabooks.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Ho\u00e0n ti\u1ec1n 200%:<\/b><span style=\"font-weight: 400;\"> Ch\u00fang t\u00f4i cam k\u1ebft ho\u00e0n ti\u1ec1n 200% n\u1ebfu b\u1ea1n ph\u00e1t hi\u1ec7n h\u00e0ng gi\u1ea3, kh\u1eb3ng \u0111\u1ecbnh s\u1ef1 minh b\u1ea1ch v\u00e0 b\u1ea3o v\u1ec7 quy\u1ec1n l\u1ee3i kh\u00e1ch h\u00e0ng.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>D\u1ecbch v\u1ee5 t\u1eadn t\u00e2m:<\/b><span style=\"font-weight: 400;\"> B\u1ea1n \u0111\u01b0\u1ee3c m\u1edf h\u1ed9p ki\u1ec3m tra khi nh\u1eadn h\u00e0ng, ch\u00ednh s\u00e1ch \u0111\u1ed5i tr\u1ea3 mi\u1ec5n ph\u00ed \u0111\u00fang h\u1eb9n v\u00e0 d\u1ecbch v\u1ee5 ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng lu\u00f4n s\u1eb5n s\u00e0ng h\u1ed7 tr\u1ee3.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Giao h\u00e0ng nhanh ch\u00f3ng:<\/b><span style=\"font-weight: 400;\"> V\u1edbi d\u1ecbch v\u1ee5 TikiNOW, cu\u1ed1n s\u00e1ch b\u1ea1n y\u00eau th\u00edch s\u1ebd \u0111\u01b0\u1ee3c giao nhanh ch\u00f3ng, gi\u00fap b\u1ea1n kh\u00f4ng ph\u1ea3i ch\u1edd \u0111\u1ee3i l\u00e2u \u0111\u1ec3 b\u1eaft \u0111\u1ea7u \u0111\u1ecdc.<\/span><\/li>\n<\/ul>\n<h2><b>4. M\u1ed9t s\u1ed1 c\u00e2u h\u1ecfi li\u00ean quan v\u1ec1 s\u00e1ch digital marketing<\/b><\/h2>\n<h3><b>4.1. S\u00e1ch Digital Marketing n\u00e0o ph\u00f9 h\u1ee3p cho ng\u01b0\u1eddi m\u1edbi b\u1eaft \u0111\u1ea7u?<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">\u0110\u1ed1i v\u1edbi ng\u01b0\u1eddi m\u1edbi b\u1eaft \u0111\u1ea7u, cu\u1ed1n Digital Marketing: T\u1eeb chi\u1ebfn l\u01b0\u1ee3c \u0111\u1ebfn th\u1ef1c thi l\u00e0 l\u1ef1a ch\u1ecdn h\u00e0ng \u0111\u1ea7u. S\u00e1ch cung c\u1ea5p ki\u1ebfn th\u1ee9c t\u1ed5ng quan, c\u00f3 h\u1ec7 th\u1ed1ng v\u1ec1 t\u1ea5t c\u1ea3 c\u00e1c k\u00eanh marketing online ph\u1ed5 bi\u1ebfn t\u1ea1i Vi\u1ec7t Nam v\u1edbi ng\u00f4n ng\u1eef d\u1ec5 hi\u1ec3u v\u00e0 nhi\u1ec1u v\u00ed d\u1ee5 minh h\u1ecda tr\u1ef1c quan.<\/span><\/p>\n<h3><b>4.2. C\u00f3 n\u00ean \u0111\u1ecdc nh\u1eefng cu\u1ed1n s\u00e1ch marketing c\u1ee7a Philip Kotler kh\u00f4ng?<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Ch\u1eafc ch\u1eafn l\u00e0 c\u00f3. S\u00e1ch c\u1ee7a Philip Kotler kh\u00f4ng d\u1ea1y b\u1ea1n nh\u1eefng c\u00f4ng c\u1ee5 hay th\u1ee7 thu\u1eadt c\u1ee5 th\u1ec3, m\u00e0 cung c\u1ea5p n\u1ec1n t\u1ea3ng t\u01b0 duy v\u00e0 t\u1ea7m nh\u00ecn chi\u1ebfn l\u01b0\u1ee3c. \u0110\u1ecdc s\u00e1ch c\u1ee7a \u00f4ng gi\u00fap b\u1ea1n hi\u1ec3u \u0111\u01b0\u1ee3c b\u1ea3n ch\u1ea5t c\u1ee7a marketing, \u0111i\u1ec1u kh\u00f4ng bao gi\u1edd l\u1ed7i th\u1eddi d\u00f9 c\u00f4ng ngh\u1ec7 c\u00f3 thay \u0111\u1ed5i ra sao. Marketing 4.0 v\u00e0 Branding 4.0 l\u00e0 hai cu\u1ed1n s\u00e1ch b\u1ea1n kh\u00f4ng n\u00ean b\u1ecf qua.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">        <div class=\"tiki-product-slider\">\n            <div class='tiki-product-slider-title'>Mua ngay S\u00e1ch hay v\u1ec1 Digital Marketing gi\u00e1 t\u1ed1t t\u1ea1i Tiki:<\/div>\n            <div class=\"embla\">\n                <div class=\"embla__viewport\">\n                    <div class=\"embla__container\">            <a class=\"embla__slide\" href=\"https:\/\/tiki.vn\/sach-digital-marketing-danh-cho-nguoi-moi-p275948808.html?utm_source=blog&utm_medium=carousel&utm_campaign=blog_article\">\n                <div class=\"product-image-container\">\n                    <img decoding=\"async\" src=\"https:\/\/salt.tikicdn.com\/cache\/280x280\/ts\/product\/57\/48\/01\/62f14307e8eda2a9f692f1f63a6801c7.jpg\" alt=\"S\u00e1ch Digital Marketing D\u00e0nh Cho Ng\u01b0\u1eddi M\u1edbi\" class=\"img-thumb\" \/>\n                    <img class='product-overlay-image' src='https:\/\/salt.tikicdn.com\/ts\/upload\/12\/e2\/4a\/c5226426ee9429b0050449ae5403c9cf.png' alt='overlay badge' \/>\n                <\/div>\n                \n                <div class=\"product-info\">\n                    <h4 class=\"product-info-name\"title=\"S\u00e1ch Digital Marketing D\u00e0nh Cho Ng\u01b0\u1eddi M\u1edbi\">S\u00e1ch Digital Marketing D\u00e0nh Cho Ng\u01b0\u1eddi M\u1edbi<\/h4>\n                    <div class=\"product-info-price\">\n                        208.000 <sup>\u20ab<\/sup>\n                    <\/div>\n                                <div class=\"product-info-original-price\">\n                <span><span class=\"product-info-original-price-text\">295.000<\/span> <sup>\u20ab<\/sup><\/span>\n                <span class=\"product-info-original-price-rate\">-29%<\/span>\n            <\/div>\n                    \n                                <div class=\"product-info-delivery\">\n                <img decoding=\"async\" src=\"https:\/\/salt.tikicdn.com\/ts\/tka\/a8\/31\/b6\/802e2c99dcce64c67aa2648edb15dd25.png\" alt=\"\" \/>\n                <span>Giao si\u00eau t\u1ed1c 2h<\/span>\n            <\/div>\n                    <button class=\"td_btn td_btn_sm td_outlined_btn product-view-button\">Xem ngay<\/button>\n                <\/div>\n            <\/a>            <a class=\"embla__slide\" href=\"https:\/\/tiki.vn\/sach-digital-marketing-thuc-chien-p257847632.html?utm_source=blog&utm_medium=carousel&utm_campaign=blog_article\">\n                <div class=\"product-image-container\">\n                    <img decoding=\"async\" src=\"https:\/\/salt.tikicdn.com\/cache\/280x280\/ts\/product\/ef\/8b\/fb\/9b07f8b49a4ec7ca252e07ce78ad0cfe.jpg\" alt=\"S\u00e1ch Digital Marketing th\u1ef1c chi\u1ebfn\" class=\"img-thumb\" \/>\n                    <img class='product-overlay-image' src='https:\/\/salt.tikicdn.com\/ts\/upload\/12\/e2\/4a\/c5226426ee9429b0050449ae5403c9cf.png' alt='overlay badge' \/>\n                <\/div>\n                \n                <div class=\"product-info\">\n                    <h4 class=\"product-info-name\"title=\"S\u00e1ch Digital Marketing th\u1ef1c chi\u1ebfn\">S\u00e1ch Digital Marketing th\u1ef1c chi\u1ebfn<\/h4>\n                    <div class=\"product-info-price\">\n                        102.800 <sup>\u20ab<\/sup>\n                    <\/div>\n                                <div class=\"product-info-original-price\">\n                <span><span class=\"product-info-original-price-text\">159.000<\/span> <sup>\u20ab<\/sup><\/span>\n                <span class=\"product-info-original-price-rate\">-35%<\/span>\n            <\/div>\n                    \n                                <div class=\"product-info-delivery\">\n                <img decoding=\"async\" src=\"https:\/\/salt.tikicdn.com\/ts\/tka\/a8\/31\/b6\/802e2c99dcce64c67aa2648edb15dd25.png\" alt=\"\" \/>\n                <span>Giao si\u00eau t\u1ed1c 2h<\/span>\n            <\/div>\n                    <button class=\"td_btn td_btn_sm td_outlined_btn product-view-button\">Xem ngay<\/button>\n                <\/div>\n            <\/a>            <a class=\"embla__slide\" href=\"https:\/\/tiki.vn\/sach-marketing-hay-de-thanh-cong-the-moi-la-marketing-this-is-marketing-sach-kinh-te-ky-nang-ban-hang-tang-kem-bookmark-happy-life-p41882284.html?utm_source=blog&utm_medium=carousel&utm_campaign=blog_article\">\n                <div class=\"product-image-container\">\n                    <img decoding=\"async\" src=\"https:\/\/salt.tikicdn.com\/cache\/280x280\/ts\/product\/f8\/77\/46\/60bbbaddf9a988c780cf0fba177efc53.jpg\" alt=\"S\u00e1ch Marketing Hay \u0110\u1ec3 Th\u00e0nh C\u00f4ng: Th\u1ebf M\u1edbi L\u00e0 Marketing (This Is Marketing) \/ S\u00e1ch Kinh T\u1ebf - K\u1ef9 N\u0103ng B\u00e1n H\u00e0ng (T\u1eb7ng K\u00e8m Bookmark Happy Life)\" class=\"img-thumb\" \/>\n                    <img class='product-overlay-image' src='https:\/\/salt.tikicdn.com\/ts\/upload\/f7\/9e\/83\/ab28365ea395893fe5abac88b5103444.png' alt='overlay badge' \/>\n                <\/div>\n                \n                <div class=\"product-info\">\n                    <h4 class=\"product-info-name\"title=\"S\u00e1ch Marketing Hay \u0110\u1ec3 Th\u00e0nh C\u00f4ng: Th\u1ebf M\u1edbi L\u00e0 Marketing (This Is Marketing) \/ S\u00e1ch Kinh T\u1ebf - K\u1ef9 N\u0103ng B\u00e1n H\u00e0ng (T\u1eb7ng K\u00e8m Bookmark Happy Life)\">S\u00e1ch Marketing Hay \u0110\u1ec3 Th\u00e0nh C\u00f4ng: Th\u1ebf M\u1edbi L\u00e0 Marketing (This Is Marketing) \/ S\u00e1ch Kinh T\u1ebf - K\u1ef9 N\u0103ng B\u00e1n H\u00e0ng (T\u1eb7ng K\u00e8m Bookmark Happy Life)<\/h4>\n                    <div class=\"product-info-price\">\n                        169.000 <sup>\u20ab<\/sup>\n                    <\/div>\n                    \n                    \n                                <div class=\"product-info-delivery\">\n                <img decoding=\"async\" src=\"\" alt=\"\" \/>\n                <span>Giao th\u1ee9 3, 09\/06<\/span>\n            <\/div>\n                    <button class=\"td_btn td_btn_sm td_outlined_btn product-view-button\">Xem ngay<\/button>\n                <\/div>\n            <\/a>            <a class=\"embla__slide\" href=\"https:\/\/tiki.vn\/sach-digital-marketing-cho-doanh-nghiep-nho-p181131325.html?utm_source=blog&utm_medium=carousel&utm_campaign=blog_article\">\n                <div class=\"product-image-container\">\n                    <img decoding=\"async\" src=\"https:\/\/salt.tikicdn.com\/cache\/280x280\/ts\/product\/7a\/72\/34\/6210dcda6251e0cc97df9ac4443bc96e.jpg\" alt=\"S\u00e1ch Digital Marketing Cho Doanh Nghi\u1ec7p Nh\u1ecf\" class=\"img-thumb\" \/>\n                    <img class='product-overlay-image' src='https:\/\/salt.tikicdn.com\/ts\/upload\/12\/e2\/4a\/c5226426ee9429b0050449ae5403c9cf.png' alt='overlay badge' \/>\n                <\/div>\n                \n                <div class=\"product-info\">\n                    <h4 class=\"product-info-name\"title=\"S\u00e1ch Digital Marketing Cho Doanh Nghi\u1ec7p Nh\u1ecf\">S\u00e1ch Digital Marketing Cho Doanh Nghi\u1ec7p Nh\u1ecf<\/h4>\n                    <div class=\"product-info-price\">\n                        41.600 <sup>\u20ab<\/sup>\n                    <\/div>\n                                <div class=\"product-info-original-price\">\n                <span><span class=\"product-info-original-price-text\">99.000<\/span> <sup>\u20ab<\/sup><\/span>\n                <span class=\"product-info-original-price-rate\">-58%<\/span>\n            <\/div>\n                    \n                                <div class=\"product-info-delivery\">\n                <img decoding=\"async\" src=\"https:\/\/salt.tikicdn.com\/ts\/tka\/a8\/31\/b6\/802e2c99dcce64c67aa2648edb15dd25.png\" alt=\"\" \/>\n                <span>Giao si\u00eau t\u1ed1c 2h<\/span>\n            <\/div>\n                    <button class=\"td_btn td_btn_sm td_outlined_btn product-view-button\">Xem ngay<\/button>\n                <\/div>\n            <\/a>            <a class=\"embla__slide\" href=\"https:\/\/tiki.vn\/sach-content-marketing-4-0-noi-dung-hay-ban-bay-kho-hang-p136941161.html?utm_source=blog&utm_medium=carousel&utm_campaign=blog_article\">\n                <div class=\"product-image-container\">\n                    <img decoding=\"async\" src=\"https:\/\/salt.tikicdn.com\/cache\/280x280\/ts\/product\/cc\/94\/c8\/334dda7dc15556750bea719cc6174469.jpg\" alt=\"S\u00e1ch Content Marketing 4.0 - N\u1ed9i Dung Hay, B\u00e1n Bay Kho H\u00e0ng\" class=\"img-thumb\" \/>\n                    <img class='product-overlay-image' src='https:\/\/salt.tikicdn.com\/ts\/upload\/12\/e2\/4a\/c5226426ee9429b0050449ae5403c9cf.png' alt='overlay badge' \/>\n                <\/div>\n                \n                <div class=\"product-info\">\n                    <h4 class=\"product-info-name\"title=\"S\u00e1ch Content Marketing 4.0 - N\u1ed9i Dung Hay, B\u00e1n Bay Kho H\u00e0ng\">S\u00e1ch Content Marketing 4.0 - N\u1ed9i Dung Hay, B\u00e1n Bay Kho H\u00e0ng<\/h4>\n                    <div class=\"product-info-price\">\n                        144.000 <sup>\u20ab<\/sup>\n                    <\/div>\n                                <div class=\"product-info-original-price\">\n                <span><span class=\"product-info-original-price-text\">182.000<\/span> <sup>\u20ab<\/sup><\/span>\n                <span class=\"product-info-original-price-rate\">-21%<\/span>\n            <\/div>\n                    \n                                <div class=\"product-info-delivery\">\n                <img decoding=\"async\" src=\"https:\/\/salt.tikicdn.com\/ts\/tka\/a8\/31\/b6\/802e2c99dcce64c67aa2648edb15dd25.png\" alt=\"\" \/>\n                <span>Giao si\u00eau t\u1ed1c 2h<\/span>\n            <\/div>\n                    <button class=\"td_btn td_btn_sm td_outlined_btn product-view-button\">Xem ngay<\/button>\n                <\/div>\n            <\/a>            <a class=\"embla__slide\" href=\"https:\/\/tiki.vn\/sach-thong-thao-digital-marketing-p276642068.html?utm_source=blog&utm_medium=carousel&utm_campaign=blog_article\">\n                <div class=\"product-image-container\">\n                    <img decoding=\"async\" src=\"https:\/\/salt.tikicdn.com\/cache\/280x280\/ts\/product\/6a\/20\/c0\/4d79b0a04f960e1a98fa2dbdf772dcf8.jpg\" alt=\"S\u00e1ch Th\u00f4ng Th\u1ea1o Digital Marketing\" class=\"img-thumb\" \/>\n                    <img class='product-overlay-image' src='https:\/\/salt.tikicdn.com\/ts\/upload\/21\/c9\/ce\/ecf520f4346274799396496b3cbbf7d8.png' alt='overlay badge' \/>\n                <\/div>\n                \n                <div class=\"product-info\">\n                    <h4 class=\"product-info-name\"title=\"S\u00e1ch Th\u00f4ng Th\u1ea1o Digital Marketing\">S\u00e1ch Th\u00f4ng Th\u1ea1o Digital Marketing<\/h4>\n                    <div class=\"product-info-price\">\n                        169.000 <sup>\u20ab<\/sup>\n                    <\/div>\n                                <div class=\"product-info-original-price\">\n                <span><span class=\"product-info-original-price-text\">259.000<\/span> <sup>\u20ab<\/sup><\/span>\n                <span class=\"product-info-original-price-rate\">-35%<\/span>\n            <\/div>\n                    \n                                <div class=\"product-info-delivery\">\n                <img decoding=\"async\" src=\"https:\/\/salt.tikicdn.com\/ts\/tka\/a8\/31\/b6\/802e2c99dcce64c67aa2648edb15dd25.png\" alt=\"\" \/>\n                <span>Giao si\u00eau t\u1ed1c 2h<\/span>\n            <\/div>\n                    <button class=\"td_btn td_btn_sm td_outlined_btn product-view-button\">Xem ngay<\/button>\n                <\/div>\n            <\/a>            <a class=\"embla__slide\" href=\"https:\/\/tiki.vn\/sach-digital-marketing-tu-chien-luoc-den-thuc-thi-tai-ban-2020-p73125816.html?utm_source=blog&utm_medium=carousel&utm_campaign=blog_article\">\n                <div class=\"product-image-container\">\n                    <img decoding=\"async\" src=\"https:\/\/salt.tikicdn.com\/cache\/280x280\/ts\/product\/31\/7d\/2f\/7229a3414a5c8aa78a1b2166f5dbb3d2.jpg\" alt=\"S\u00e1ch Digital Marketing - T\u1eeb Chi\u1ebfn L\u01b0\u1ee3c \u0110\u1ebfn Th\u1ef1c Thi (T\u00e1i B\u1ea3n 2020)\" class=\"img-thumb\" \/>\n                    <img class='product-overlay-image' src='https:\/\/salt.tikicdn.com\/ts\/upload\/12\/e2\/4a\/c5226426ee9429b0050449ae5403c9cf.png' alt='overlay badge' \/>\n                <\/div>\n                \n                <div class=\"product-info\">\n                    <h4 class=\"product-info-name\"title=\"S\u00e1ch Digital Marketing - T\u1eeb Chi\u1ebfn L\u01b0\u1ee3c \u0110\u1ebfn Th\u1ef1c Thi (T\u00e1i B\u1ea3n 2020)\">S\u00e1ch Digital Marketing - T\u1eeb Chi\u1ebfn L\u01b0\u1ee3c \u0110\u1ebfn Th\u1ef1c Thi (T\u00e1i B\u1ea3n 2020)<\/h4>\n                    <div class=\"product-info-price\">\n                        181.925 <sup>\u20ab<\/sup>\n                    <\/div>\n                                <div class=\"product-info-original-price\">\n                <span><span class=\"product-info-original-price-text\">220.000<\/span> <sup>\u20ab<\/sup><\/span>\n                <span class=\"product-info-original-price-rate\">-17%<\/span>\n            <\/div>\n                    \n                                <div class=\"product-info-delivery\">\n                <img decoding=\"async\" src=\"\" alt=\"\" \/>\n                <span>Giao th\u1ee9 3, 09\/06<\/span>\n            <\/div>\n                    <button class=\"td_btn td_btn_sm td_outlined_btn product-view-button\">Xem ngay<\/button>\n                <\/div>\n            <\/a>            <a class=\"embla__slide\" href=\"https:\/\/tiki.vn\/sach-digital-marketing-thuc-chien-p260860860.html?utm_source=blog&utm_medium=carousel&utm_campaign=blog_article\">\n                <div class=\"product-image-container\">\n                    <img decoding=\"async\" src=\"https:\/\/salt.tikicdn.com\/cache\/280x280\/ts\/product\/e0\/6c\/df\/2a4842050ef1cdbef92eb749709369a7.jpg\" alt=\"S\u00e1ch Digital Marketing Th\u1ef1c Chi\u1ebfn\" class=\"img-thumb\" \/>\n                    <img class='product-overlay-image' src='https:\/\/salt.tikicdn.com\/ts\/upload\/f7\/9e\/83\/ab28365ea395893fe5abac88b5103444.png' alt='overlay badge' \/>\n                <\/div>\n                \n                <div class=\"product-info\">\n                    <h4 class=\"product-info-name\"title=\"S\u00e1ch Digital Marketing Th\u1ef1c Chi\u1ebfn\">S\u00e1ch Digital Marketing Th\u1ef1c Chi\u1ebfn<\/h4>\n                    <div class=\"product-info-price\">\n                        159.000 <sup>\u20ab<\/sup>\n                    <\/div>\n                    \n                    \n                                <div class=\"product-info-delivery\">\n                <img decoding=\"async\" src=\"\" alt=\"\" \/>\n                <span>Giao th\u1ee9 3, 09\/06<\/span>\n            <\/div>\n                    <button class=\"td_btn td_btn_sm td_outlined_btn product-view-button\">Xem ngay<\/button>\n                <\/div>\n            <\/a>            <a class=\"embla__slide\" href=\"https:\/\/tiki.vn\/sach-marketing-cuc-hay-budget-marketing-p273624229.html?utm_source=blog&utm_medium=carousel&utm_campaign=blog_article\">\n                <div class=\"product-image-container\">\n                    <img decoding=\"async\" src=\"https:\/\/salt.tikicdn.com\/cache\/280x280\/ts\/product\/43\/c6\/33\/b1a86170495847ace8bd5846001fc7f6.jpg\" alt=\"S\u00e1ch Marketing C\u1ef1c Hay-Budget Marketing\" class=\"img-thumb\" \/>\n                    <img class='product-overlay-image' src='https:\/\/salt.tikicdn.com\/ts\/upload\/f7\/9e\/83\/ab28365ea395893fe5abac88b5103444.png' alt='overlay badge' \/>\n                <\/div>\n                \n                <div class=\"product-info\">\n                    <h4 class=\"product-info-name\"title=\"S\u00e1ch Marketing C\u1ef1c Hay-Budget Marketing\">S\u00e1ch Marketing C\u1ef1c Hay-Budget Marketing<\/h4>\n                    <div class=\"product-info-price\">\n                        169.000 <sup>\u20ab<\/sup>\n                    <\/div>\n                    \n                    \n                                <div class=\"product-info-delivery\">\n                <img decoding=\"async\" src=\"\" alt=\"\" \/>\n                <span>Giao th\u1ee9 3, 09\/06<\/span>\n            <\/div>\n                    <button class=\"td_btn td_btn_sm td_outlined_btn product-view-button\">Xem ngay<\/button>\n                <\/div>\n            <\/a>            <a class=\"embla__slide\" href=\"https:\/\/tiki.vn\/cuon-sach-marketing-ban-hang-hay-affiliate-marketing-p275018943.html?utm_source=blog&utm_medium=carousel&utm_campaign=blog_article\">\n                <div class=\"product-image-container\">\n                    <img decoding=\"async\" src=\"https:\/\/salt.tikicdn.com\/cache\/280x280\/ts\/product\/50\/f1\/1c\/288082c31316dcecbbc7bee4f794e7d2.jpg\" alt=\"Cu\u1ed1n S\u00e1ch Marketing - B\u00e1n H\u00e0ng Hay: Affiliate Marketing\" class=\"img-thumb\" \/>\n                    <img class='product-overlay-image' src='https:\/\/salt.tikicdn.com\/ts\/upload\/f7\/9e\/83\/ab28365ea395893fe5abac88b5103444.png' alt='overlay badge' \/>\n                <\/div>\n                \n                <div class=\"product-info\">\n                    <h4 class=\"product-info-name\"title=\"Cu\u1ed1n S\u00e1ch Marketing - B\u00e1n H\u00e0ng Hay: Affiliate Marketing\">Cu\u1ed1n S\u00e1ch Marketing - B\u00e1n H\u00e0ng Hay: Affiliate Marketing<\/h4>\n                    <div class=\"product-info-price\">\n                        169.000 <sup>\u20ab<\/sup>\n                    <\/div>\n                    \n                    \n                                <div class=\"product-info-delivery\">\n                <img decoding=\"async\" src=\"\" alt=\"\" \/>\n                <span>Giao th\u1ee9 3, 09\/06<\/span>\n            <\/div>\n                    <button class=\"td_btn td_btn_sm td_outlined_btn product-view-button\">Xem ngay<\/button>\n                <\/div>\n            <\/a>            <a class=\"embla__slide\" href=\"https:\/\/tiki.vn\/combo-2-cuon-marketing-ban-hang-hay-marketing-plan-digital-marketing-thuc-chien-p273654711.html?utm_source=blog&utm_medium=carousel&utm_campaign=blog_article\">\n                <div class=\"product-image-container\">\n                    <img decoding=\"async\" src=\"https:\/\/salt.tikicdn.com\/cache\/280x280\/ts\/product\/ea\/8c\/c2\/4d97c287e7eab04053c56ef6d8bedc7b.jpg\" alt=\"Combo 2 Cu\u1ed1n Marketing B\u00e1n H\u00e0ng Hay- Marketing Plan + Digital Marketing Th\u1ef1c Chi\u1ebfn\" class=\"img-thumb\" \/>\n                    <img class='product-overlay-image' src='https:\/\/salt.tikicdn.com\/ts\/upload\/f7\/9e\/83\/ab28365ea395893fe5abac88b5103444.png' alt='overlay badge' \/>\n                <\/div>\n                \n                <div class=\"product-info\">\n                    <h4 class=\"product-info-name\"title=\"Combo 2 Cu\u1ed1n Marketing B\u00e1n H\u00e0ng Hay- Marketing Plan + Digital Marketing Th\u1ef1c Chi\u1ebfn\">Combo 2 Cu\u1ed1n Marketing B\u00e1n H\u00e0ng Hay- Marketing Plan + Digital Marketing Th\u1ef1c Chi\u1ebfn<\/h4>\n                    <div class=\"product-info-price\">\n                        286.250 <sup>\u20ab<\/sup>\n                    <\/div>\n                    \n                    \n                                <div class=\"product-info-delivery\">\n                <img decoding=\"async\" src=\"\" alt=\"\" \/>\n                <span>Giao th\u1ee9 6, 12\/06<\/span>\n            <\/div>\n                    <button class=\"td_btn td_btn_sm td_outlined_btn product-view-button\">Xem ngay<\/button>\n                <\/div>\n            <\/a>            <a class=\"embla__slide\" href=\"https:\/\/tiki.vn\/combo-2-cuon-marketing-ban-hang-hay-marketing-plan-digital-marketing-thuc-chien-p273654708.html?utm_source=blog&utm_medium=carousel&utm_campaign=blog_article\">\n                <div class=\"product-image-container\">\n                    <img decoding=\"async\" src=\"https:\/\/salt.tikicdn.com\/cache\/280x280\/ts\/product\/ea\/8c\/c2\/1d8ab05e1fdbaf60c5d98fb13f5b3645.jpg\" alt=\"Combo 2 Cu\u1ed1n Marketing B\u00e1n H\u00e0ng Hay- Marketing Plan + Digital Marketing Th\u1ef1c Chi\u1ebfn\" class=\"img-thumb\" \/>\n                    <img class='product-overlay-image' src='https:\/\/salt.tikicdn.com\/ts\/upload\/f7\/9e\/83\/ab28365ea395893fe5abac88b5103444.png' alt='overlay badge' \/>\n                <\/div>\n                \n                <div class=\"product-info\">\n                    <h4 class=\"product-info-name\"title=\"Combo 2 Cu\u1ed1n Marketing B\u00e1n H\u00e0ng Hay- Marketing Plan + Digital Marketing Th\u1ef1c Chi\u1ebfn\">Combo 2 Cu\u1ed1n Marketing B\u00e1n H\u00e0ng Hay- Marketing Plan + Digital Marketing Th\u1ef1c Chi\u1ebfn<\/h4>\n                    <div class=\"product-info-price\">\n                        286.250 <sup>\u20ab<\/sup>\n                    <\/div>\n                    \n                    \n                                <div class=\"product-info-delivery\">\n                <img decoding=\"async\" src=\"\" alt=\"\" \/>\n                <span>Giao th\u1ee9 6, 12\/06<\/span>\n            <\/div>\n                    <button class=\"td_btn td_btn_sm td_outlined_btn product-view-button\">Xem ngay<\/button>\n                <\/div>\n            <\/a>            <a class=\"embla__slide\" href=\"https:\/\/tiki.vn\/sach-marketing-hay-contact-marketing-nghe-thuat-chinh-phuc-khach-hang-p273568079.html?utm_source=blog&utm_medium=carousel&utm_campaign=blog_article\">\n                <div class=\"product-image-container\">\n                    <img decoding=\"async\" src=\"https:\/\/salt.tikicdn.com\/cache\/280x280\/ts\/product\/a0\/50\/cd\/4d7bd785831d746c5ea1ea5477aa6627.jpg\" alt=\"S\u00e1ch Marketing Hay - Contact Marketing - Ngh\u1ec7 Thu\u1eadt Chinh Ph\u1ee5c Kh\u00e1ch H\u00e0ng\" class=\"img-thumb\" \/>\n                    <img class='product-overlay-image' src='https:\/\/salt.tikicdn.com\/ts\/upload\/f7\/9e\/83\/ab28365ea395893fe5abac88b5103444.png' alt='overlay badge' \/>\n                <\/div>\n                \n                <div class=\"product-info\">\n                    <h4 class=\"product-info-name\"title=\"S\u00e1ch Marketing Hay - Contact Marketing - Ngh\u1ec7 Thu\u1eadt Chinh Ph\u1ee5c Kh\u00e1ch H\u00e0ng\">S\u00e1ch Marketing Hay - Contact Marketing - Ngh\u1ec7 Thu\u1eadt Chinh Ph\u1ee5c Kh\u00e1ch H\u00e0ng<\/h4>\n                    <div class=\"product-info-price\">\n                        162.000 <sup>\u20ab<\/sup>\n                    <\/div>\n                    \n                    \n                                <div class=\"product-info-delivery\">\n                <img decoding=\"async\" src=\"\" alt=\"\" \/>\n                <span>Giao th\u1ee9 3, 09\/06<\/span>\n            <\/div>\n                    <button class=\"td_btn td_btn_sm td_outlined_btn product-view-button\">Xem ngay<\/button>\n                <\/div>\n            <\/a>            <a class=\"embla__slide\" href=\"https:\/\/tiki.vn\/budget-marketing-sach-hay-ve-kinh-te-p273714884.html?utm_source=blog&utm_medium=carousel&utm_campaign=blog_article\">\n                <div class=\"product-image-container\">\n                    <img decoding=\"async\" src=\"https:\/\/salt.tikicdn.com\/cache\/280x280\/ts\/product\/43\/c6\/33\/73bc41f43f298fce91161c7a4a357259.jpg\" alt=\"Budget Marketing- S\u00e1ch Hay V\u1ec1 Kinh T\u1ebf\" class=\"img-thumb\" \/>\n                    <img class='product-overlay-image' src='https:\/\/salt.tikicdn.com\/ts\/upload\/f7\/9e\/83\/ab28365ea395893fe5abac88b5103444.png' alt='overlay badge' \/>\n                <\/div>\n                \n                <div class=\"product-info\">\n                    <h4 class=\"product-info-name\"title=\"Budget Marketing- S\u00e1ch Hay V\u1ec1 Kinh T\u1ebf\">Budget Marketing- S\u00e1ch Hay V\u1ec1 Kinh T\u1ebf<\/h4>\n                    <div class=\"product-info-price\">\n                        152.150 <sup>\u20ab<\/sup>\n                    <\/div>\n                    \n                    \n                                <div class=\"product-info-delivery\">\n                <img decoding=\"async\" src=\"\" alt=\"\" \/>\n                <span>Giao th\u1ee9 6, 12\/06<\/span>\n            <\/div>\n                    <button class=\"td_btn td_btn_sm td_outlined_btn product-view-button\">Xem ngay<\/button>\n                <\/div>\n            <\/a>            <a class=\"embla__slide\" href=\"https:\/\/tiki.vn\/combo-sach-kien-thuc-ve-marketing-thoi-dai-moi-chien-luoc-digital-marketing-trong-ky-nguyen-tri-tue-nhan-tao-content-marketing-trong-ky-nguyen-4-0-p171953457.html?utm_source=blog&utm_medium=carousel&utm_campaign=blog_article\">\n                <div class=\"product-image-container\">\n                    <img decoding=\"async\" src=\"https:\/\/salt.tikicdn.com\/cache\/280x280\/ts\/product\/e9\/e1\/00\/a667e05499fd9d8a101ead946bc8b9fd.jpg\" alt=\"Combo s\u00e1ch ki\u1ebfn th\u1ee9c v\u1ec1 Marketing th\u1eddi \u0111\u1ea1i m\u1edbi: Chi\u1ebfn l\u01b0\u1ee3c Digital Marketing trong k\u1ef7 nguy\u00ean tr\u00ed tu\u1ec7 nh\u00e2n t\u1ea1o + Content Marketing trong k\u1ef7 nguy\u00ean 4.0\" class=\"img-thumb\" \/>\n                    <img class='product-overlay-image' src='https:\/\/salt.tikicdn.com\/ts\/upload\/f7\/9e\/83\/ab28365ea395893fe5abac88b5103444.png' alt='overlay badge' \/>\n                <\/div>\n                \n                <div class=\"product-info\">\n                    <h4 class=\"product-info-name\"title=\"Combo s\u00e1ch ki\u1ebfn th\u1ee9c v\u1ec1 Marketing th\u1eddi \u0111\u1ea1i m\u1edbi: Chi\u1ebfn l\u01b0\u1ee3c Digital Marketing trong k\u1ef7 nguy\u00ean tr\u00ed tu\u1ec7 nh\u00e2n t\u1ea1o + Content Marketing trong k\u1ef7 nguy\u00ean 4.0\">Combo s\u00e1ch ki\u1ebfn th\u1ee9c v\u1ec1 Marketing th\u1eddi \u0111\u1ea1i m\u1edbi: Chi\u1ebfn l\u01b0\u1ee3c Digital Marketing trong k\u1ef7 nguy\u00ean tr\u00ed tu\u1ec7 nh\u00e2n t\u1ea1o + Content Marketing trong k\u1ef7 nguy\u00ean 4.0<\/h4>\n                    <div class=\"product-info-price\">\n                        278.000 <sup>\u20ab<\/sup>\n                    <\/div>\n                    \n                    \n                                <div class=\"product-info-delivery\">\n                <img decoding=\"async\" src=\"\" alt=\"\" \/>\n                <span>Giao th\u1ee9 3, 09\/06<\/span>\n            <\/div>\n                    <button class=\"td_btn td_btn_sm td_outlined_btn product-view-button\">Xem ngay<\/button>\n                <\/div>\n            <\/a>            <a class=\"embla__slide\" href=\"https:\/\/tiki.vn\/sach-marketing-hay-phu-thuy-content-p273556773.html?utm_source=blog&utm_medium=carousel&utm_campaign=blog_article\">\n                <div class=\"product-image-container\">\n                    <img decoding=\"async\" src=\"https:\/\/salt.tikicdn.com\/cache\/280x280\/ts\/product\/0c\/2d\/89\/6909a00943912600a795e64b12049b18.jpg\" alt=\"S\u00e1ch Marketing Hay -Ph\u00f9 Th\u1ee7y Content\" class=\"img-thumb\" \/>\n                    <img class='product-overlay-image' src='https:\/\/salt.tikicdn.com\/ts\/upload\/f7\/9e\/83\/ab28365ea395893fe5abac88b5103444.png' alt='overlay badge' \/>\n                <\/div>\n                \n                <div class=\"product-info\">\n                    <h4 class=\"product-info-name\"title=\"S\u00e1ch Marketing Hay -Ph\u00f9 Th\u1ee7y Content\">S\u00e1ch Marketing Hay -Ph\u00f9 Th\u1ee7y Content<\/h4>\n                    <div class=\"product-info-price\">\n                        121.500 <sup>\u20ab<\/sup>\n                    <\/div>\n                    \n                    \n                                <div class=\"product-info-delivery\">\n                <img decoding=\"async\" src=\"\" alt=\"\" \/>\n                <span>Giao th\u1ee9 6, 12\/06<\/span>\n            <\/div>\n                    <button class=\"td_btn td_btn_sm td_outlined_btn product-view-button\">Xem ngay<\/button>\n                <\/div>\n            <\/a>            <a class=\"embla__slide\" href=\"https:\/\/tiki.vn\/sach-digital-marketing-the-gioi-ao-tao-dong-tien-that-suc-manh-cua-viec-xay-dung-tuong-tac-tren-cac-nen-tang-so-p128635777.html?utm_source=blog&utm_medium=carousel&utm_campaign=blog_article\">\n                <div class=\"product-image-container\">\n                    <img decoding=\"async\" src=\"https:\/\/salt.tikicdn.com\/cache\/280x280\/ts\/product\/cf\/d0\/de\/f66e134bc3a9038ef4bac1c0dbb5eb65.jpg\" alt=\"S\u00e1ch Digital Marketing: Th\u1ebf Gi\u1edbi \u1ea2o T\u1ea1o D\u00f2ng Ti\u1ec1n Th\u1eadt (S\u1ee9c M\u1ea1nh C\u1ee7a Vi\u1ec7c X\u00e2y D\u1ef1ng T\u01b0\u01a1ng T\u00e1c Tr\u00ean C\u00e1c N\u1ec1n T\u1ea3ng S\u1ed1)\" class=\"img-thumb\" \/>\n                    <img class='product-overlay-image' src='https:\/\/salt.tikicdn.com\/ts\/upload\/f7\/9e\/83\/ab28365ea395893fe5abac88b5103444.png' alt='overlay badge' \/>\n                <\/div>\n                \n                <div class=\"product-info\">\n                    <h4 class=\"product-info-name\"title=\"S\u00e1ch Digital Marketing: Th\u1ebf Gi\u1edbi \u1ea2o T\u1ea1o D\u00f2ng Ti\u1ec1n Th\u1eadt (S\u1ee9c M\u1ea1nh C\u1ee7a Vi\u1ec7c X\u00e2y D\u1ef1ng T\u01b0\u01a1ng T\u00e1c Tr\u00ean C\u00e1c N\u1ec1n T\u1ea3ng S\u1ed1)\">S\u00e1ch Digital Marketing: Th\u1ebf Gi\u1edbi \u1ea2o T\u1ea1o D\u00f2ng Ti\u1ec1n Th\u1eadt (S\u1ee9c M\u1ea1nh C\u1ee7a Vi\u1ec7c X\u00e2y D\u1ef1ng T\u01b0\u01a1ng T\u00e1c Tr\u00ean C\u00e1c N\u1ec1n T\u1ea3ng S\u1ed1)<\/h4>\n                    <div class=\"product-info-price\">\n                        159.000 <sup>\u20ab<\/sup>\n                    <\/div>\n                    \n                    \n                                <div class=\"product-info-delivery\">\n                <img decoding=\"async\" src=\"\" alt=\"\" \/>\n                <span>Giao th\u1ee9 3, 09\/06<\/span>\n            <\/div>\n                    <button class=\"td_btn td_btn_sm td_outlined_btn product-view-button\">Xem ngay<\/button>\n                <\/div>\n            <\/a>            <a class=\"embla__slide\" href=\"https:\/\/tiki.vn\/sach-digital-marketing-tren-thong-marketing-duoi-tuong-cong-cu-so-p65029079.html?utm_source=blog&utm_medium=carousel&utm_campaign=blog_article\">\n                <div class=\"product-image-container\">\n                    <img decoding=\"async\" src=\"https:\/\/salt.tikicdn.com\/cache\/280x280\/ts\/product\/bc\/48\/6c\/14656ceac4af6aa6f3e03cead1b683c7.jpg\" alt=\"S\u00e1ch Digital Marketing- Tr\u00ean Th\u00f4ng Marketing, D\u01b0\u1edbi T\u01b0\u1eddng C\u00f4ng C\u1ee5 S\u1ed1\" class=\"img-thumb\" \/>\n                    <img class='product-overlay-image' src='https:\/\/salt.tikicdn.com\/ts\/upload\/f7\/9e\/83\/ab28365ea395893fe5abac88b5103444.png' alt='overlay badge' \/>\n                <\/div>\n                \n                <div class=\"product-info\">\n                    <h4 class=\"product-info-name\"title=\"S\u00e1ch Digital Marketing- Tr\u00ean Th\u00f4ng Marketing, D\u01b0\u1edbi T\u01b0\u1eddng C\u00f4ng C\u1ee5 S\u1ed1\">S\u00e1ch Digital Marketing- Tr\u00ean Th\u00f4ng Marketing, D\u01b0\u1edbi T\u01b0\u1eddng C\u00f4ng C\u1ee5 S\u1ed1<\/h4>\n                    <div class=\"product-info-price\">\n                        119.000 <sup>\u20ab<\/sup>\n                    <\/div>\n                    \n                    \n                                <div class=\"product-info-delivery\">\n                <img decoding=\"async\" src=\"\" alt=\"\" \/>\n                <span>Giao th\u1ee9 3, 09\/06<\/span>\n            <\/div>\n                    <button class=\"td_btn td_btn_sm td_outlined_btn product-view-button\">Xem ngay<\/button>\n                <\/div>\n            <\/a>            <a class=\"embla__slide\" href=\"https:\/\/tiki.vn\/sach-digital-marketing-tu-chien-luoc-den-thuc-thi-tai-ban-2019-p273505993.html?utm_source=blog&utm_medium=carousel&utm_campaign=blog_article\">\n                <div class=\"product-image-container\">\n                    <img decoding=\"async\" src=\"https:\/\/salt.tikicdn.com\/cache\/280x280\/ts\/product\/92\/44\/98\/daf41e0d070c87ceabbd47a52e603057.jpg\" alt=\"S\u00e1ch-Digital Marketing - T\u1eeb Chi\u1ebfn L\u01b0\u1ee3c \u0110\u1ebfn Th\u1ef1c Thi (T\u00e1i B\u1ea3n 2019)\" class=\"img-thumb\" \/>\n                    <img class='product-overlay-image' src='https:\/\/salt.tikicdn.com\/ts\/upload\/f7\/9e\/83\/ab28365ea395893fe5abac88b5103444.png' alt='overlay badge' \/>\n                <\/div>\n                \n                <div class=\"product-info\">\n                    <h4 class=\"product-info-name\"title=\"S\u00e1ch-Digital Marketing - T\u1eeb Chi\u1ebfn L\u01b0\u1ee3c \u0110\u1ebfn Th\u1ef1c Thi (T\u00e1i B\u1ea3n 2019)\">S\u00e1ch-Digital Marketing - T\u1eeb Chi\u1ebfn L\u01b0\u1ee3c \u0110\u1ebfn Th\u1ef1c Thi (T\u00e1i B\u1ea3n 2019)<\/h4>\n                    <div class=\"product-info-price\">\n                        218.350 <sup>\u20ab<\/sup>\n                    <\/div>\n                    \n                    \n                                <div class=\"product-info-delivery\">\n                <img decoding=\"async\" src=\"\" alt=\"\" \/>\n                <span>Giao th\u1ee9 6, 12\/06<\/span>\n            <\/div>\n                    <button class=\"td_btn td_btn_sm td_outlined_btn product-view-button\">Xem ngay<\/button>\n                <\/div>\n            <\/a>            <a class=\"embla__slide\" href=\"https:\/\/tiki.vn\/combo-2q-sach-marketing-digital-marketing-tu-chien-luoc-den-thuc-thi-content-bac-ty-p212922103.html?utm_source=blog&utm_medium=carousel&utm_campaign=blog_article\">\n                <div class=\"product-image-container\">\n                    <img decoding=\"async\" src=\"https:\/\/salt.tikicdn.com\/cache\/280x280\/ts\/product\/1e\/ae\/25\/62c2279d07a9b2fd82e6a24fdf5779ab.png\" alt=\"Combo 2Q S\u00e1ch Marketing : Digital Marketing - T\u1eeb Chi\u1ebfn L\u01b0\u1ee3c \u0110\u1ebfn Th\u1ef1c Thi  +  Content B\u1ea1c T\u1ef7\" class=\"img-thumb\" \/>\n                    <img class='product-overlay-image' src='https:\/\/salt.tikicdn.com\/ts\/upload\/f7\/9e\/83\/ab28365ea395893fe5abac88b5103444.png' alt='overlay badge' \/>\n                <\/div>\n                \n                <div class=\"product-info\">\n                    <h4 class=\"product-info-name\"title=\"Combo 2Q S\u00e1ch Marketing : Digital Marketing - T\u1eeb Chi\u1ebfn L\u01b0\u1ee3c \u0110\u1ebfn Th\u1ef1c Thi  +  Content B\u1ea1c T\u1ef7\">Combo 2Q S\u00e1ch Marketing : Digital Marketing - T\u1eeb Chi\u1ebfn L\u01b0\u1ee3c \u0110\u1ebfn Th\u1ef1c Thi  +  Content B\u1ea1c T\u1ef7<\/h4>\n                    <div class=\"product-info-price\">\n                        352.500 <sup>\u20ab<\/sup>\n                    <\/div>\n                    \n                    \n                                <div class=\"product-info-delivery\">\n                <img decoding=\"async\" src=\"\" alt=\"\" \/>\n                <span>Giao th\u1ee9 3, 09\/06<\/span>\n            <\/div>\n                    <button class=\"td_btn td_btn_sm td_outlined_btn product-view-button\">Xem ngay<\/button>\n                <\/div>\n            <\/a>            <a class=\"embla__slide\" href=\"https:\/\/tiki.vn\/sach-digital-marketing-tren-thong-marketing-duoi-tuong-cong-cu-so-p67343968.html?utm_source=blog&utm_medium=carousel&utm_campaign=blog_article\">\n                <div class=\"product-image-container\">\n                    <img decoding=\"async\" src=\"https:\/\/salt.tikicdn.com\/cache\/280x280\/ts\/product\/d6\/2c\/69\/017812f1d360cea13e4a57170ac0e45e.jpg\" alt=\"S\u00e1ch Digital Marketing - Tr\u00ean th\u00f4ng Marketing, d\u01b0\u1edbi t\u01b0\u1eddng c\u00f4ng c\u1ee5 s\u1ed1\" class=\"img-thumb\" \/>\n                    <img class='product-overlay-image' src='https:\/\/salt.tikicdn.com\/ts\/upload\/f7\/9e\/83\/ab28365ea395893fe5abac88b5103444.png' alt='overlay badge' \/>\n                <\/div>\n                \n                <div class=\"product-info\">\n                    <h4 class=\"product-info-name\"title=\"S\u00e1ch Digital Marketing - Tr\u00ean th\u00f4ng Marketing, d\u01b0\u1edbi t\u01b0\u1eddng c\u00f4ng c\u1ee5 s\u1ed1\">S\u00e1ch Digital Marketing - Tr\u00ean th\u00f4ng Marketing, d\u01b0\u1edbi t\u01b0\u1eddng c\u00f4ng c\u1ee5 s\u1ed1<\/h4>\n                    <div class=\"product-info-price\">\n                        119.000 <sup>\u20ab<\/sup>\n                    <\/div>\n                    \n                    \n                                <div class=\"product-info-delivery\">\n                <img decoding=\"async\" src=\"\" alt=\"\" \/>\n                <span>Giao th\u1ee9 3, 09\/06<\/span>\n            <\/div>\n                    <button class=\"td_btn td_btn_sm td_outlined_btn product-view-button\">Xem ngay<\/button>\n                <\/div>\n            <\/a>            <a class=\"embla__slide\" href=\"https:\/\/tiki.vn\/sach-kinh-doanh-hay-combo-2-cuon-services-marketing-p273545226.html?utm_source=blog&utm_medium=carousel&utm_campaign=blog_article\">\n                <div class=\"product-image-container\">\n                    <img decoding=\"async\" src=\"https:\/\/salt.tikicdn.com\/cache\/280x280\/ts\/product\/38\/6a\/1d\/6ab8da4b8fcc75826f5a1dcd88c71d2e.jpg\" alt=\"S\u00e1ch Kinh Doanh Hay-Combo 2 Cu\u1ed1n Services Marketing\" class=\"img-thumb\" \/>\n                    <img class='product-overlay-image' src='https:\/\/salt.tikicdn.com\/ts\/upload\/f7\/9e\/83\/ab28365ea395893fe5abac88b5103444.png' alt='overlay badge' \/>\n                <\/div>\n                \n                <div class=\"product-info\">\n                    <h4 class=\"product-info-name\"title=\"S\u00e1ch Kinh Doanh Hay-Combo 2 Cu\u1ed1n Services Marketing\">S\u00e1ch Kinh Doanh Hay-Combo 2 Cu\u1ed1n Services Marketing<\/h4>\n                    <div class=\"product-info-price\">\n                        630.000 <sup>\u20ab<\/sup>\n                    <\/div>\n                    \n                    \n                                <div class=\"product-info-delivery\">\n                <img decoding=\"async\" src=\"\" alt=\"\" \/>\n                <span>Giao th\u1ee9 6, 12\/06<\/span>\n            <\/div>\n                    <button class=\"td_btn td_btn_sm td_outlined_btn product-view-button\">Xem ngay<\/button>\n                <\/div>\n            <\/a>            <a class=\"embla__slide\" href=\"https:\/\/tiki.vn\/sach-content-marketing-4-0-noi-dung-hay-ban-bay-kho-hang-ban-quyen-p185435689.html?utm_source=blog&utm_medium=carousel&utm_campaign=blog_article\">\n                <div class=\"product-image-container\">\n                    <img decoding=\"async\" src=\"https:\/\/salt.tikicdn.com\/cache\/280x280\/ts\/product\/f8\/1f\/b5\/f88ee9780dd0353a5bca2e4b82347904.jpg\" alt=\"S\u00e1ch Content Marketing 4.0 - N\u1ed9i Dung Hay, B\u00e1n Bay Kho H\u00e0ng - B\u1ea2N QUY\u1ec0N\" class=\"img-thumb\" \/>\n                    <img class='product-overlay-image' src='https:\/\/salt.tikicdn.com\/ts\/upload\/f7\/9e\/83\/ab28365ea395893fe5abac88b5103444.png' alt='overlay badge' \/>\n                <\/div>\n                \n                <div class=\"product-info\">\n                    <h4 class=\"product-info-name\"title=\"S\u00e1ch Content Marketing 4.0 - N\u1ed9i Dung Hay, B\u00e1n Bay Kho H\u00e0ng - B\u1ea2N QUY\u1ec0N\">S\u00e1ch Content Marketing 4.0 - N\u1ed9i Dung Hay, B\u00e1n Bay Kho H\u00e0ng - B\u1ea2N QUY\u1ec0N<\/h4>\n                    <div class=\"product-info-price\">\n                        182.000 <sup>\u20ab<\/sup>\n                    <\/div>\n                    \n                    \n                                <div class=\"product-info-delivery\">\n                <img decoding=\"async\" src=\"\" alt=\"\" \/>\n                <span>Giao th\u1ee9 3, 09\/06<\/span>\n            <\/div>\n                    <button class=\"td_btn td_btn_sm td_outlined_btn product-view-button\">Xem ngay<\/button>\n                <\/div>\n            <\/a>            <a class=\"embla__slide\" href=\"https:\/\/tiki.vn\/sach-marketing-cuc-hay-marketing-vo-thuc-co-che-khoa-hoc-dang-sau-quyet-dinh-mua-hang-gom-2-phan-p273505941.html?utm_source=blog&utm_medium=carousel&utm_campaign=blog_article\">\n                <div class=\"product-image-container\">\n                    <img decoding=\"async\" src=\"https:\/\/salt.tikicdn.com\/cache\/280x280\/ts\/product\/87\/2f\/93\/4f414f0555366982ddf9a7e2ef35348d.jpg\" alt=\"S\u00e1ch Marketing C\u1ef1c Hay-Marketing V\u00f4 Th\u1ee9c - C\u01a1 Ch\u1ebf Khoa H\u1ecdc \u0110\u1eb1ng Sau Quy\u1ebft \u0110\u1ecbnh Mua H\u00e0ng (G\u1ed3m 2 Ph\u1ea7n)\" class=\"img-thumb\" \/>\n                    <img class='product-overlay-image' src='https:\/\/salt.tikicdn.com\/ts\/upload\/f7\/9e\/83\/ab28365ea395893fe5abac88b5103444.png' alt='overlay badge' \/>\n                <\/div>\n                \n                <div class=\"product-info\">\n                    <h4 class=\"product-info-name\"title=\"S\u00e1ch Marketing C\u1ef1c Hay-Marketing V\u00f4 Th\u1ee9c - C\u01a1 Ch\u1ebf Khoa H\u1ecdc \u0110\u1eb1ng Sau Quy\u1ebft \u0110\u1ecbnh Mua H\u00e0ng (G\u1ed3m 2 Ph\u1ea7n)\">S\u00e1ch Marketing C\u1ef1c Hay-Marketing V\u00f4 Th\u1ee9c - C\u01a1 Ch\u1ebf Khoa H\u1ecdc \u0110\u1eb1ng Sau Quy\u1ebft \u0110\u1ecbnh Mua H\u00e0ng (G\u1ed3m 2 Ph\u1ea7n)<\/h4>\n                    <div class=\"product-info-price\">\n                        292.500 <sup>\u20ab<\/sup>\n                    <\/div>\n                    \n                    \n                                <div class=\"product-info-delivery\">\n                <img decoding=\"async\" src=\"\" alt=\"\" \/>\n                <span>Giao th\u1ee9 6, 12\/06<\/span>\n            <\/div>\n                    <button class=\"td_btn td_btn_sm td_outlined_btn product-view-button\">Xem ngay<\/button>\n                <\/div>\n            <\/a><\/div>\n                <\/div>\n                        <button class=\"embla__control embla__prev\"><iconify-icon icon=\"tabler:chevron-left\"><\/iconify-icon><\/button>\n        <button class=\"embla__control embla__next\"><iconify-icon icon=\"tabler:chevron-right\"><\/iconify-icon><\/button>\n            <\/div>\n        <\/div><\/span><\/p>\n<p><b>Xem th\u00eam:<\/b><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/tiki.vn\/blog\/sach-hay-ve-trading\/\"><span style=\"font-weight: 400;\">S\u00e1ch hay v\u1ec1 trading<\/span><\/a><span style=\"font-weight: 400;\">: Top 10+ t\u1eeb kinh \u0111i\u1ec3n \u0111\u1ebfn th\u1ef1c chi\u1ebfn, m\u1ecdi c\u1ea5p \u0111\u1ed9<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/tiki.vn\/blog\/review-sach-ve-marketing\/\"><span style=\"font-weight: 400;\">S\u00e1ch Hay V\u1ec1 Marketing<\/span><\/a><span style=\"font-weight: 400;\">: 15+ Cu\u1ed1n N\u00e2ng T\u1ea7m T\u01b0 Duy Marketer<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/tiki.vn\/blog\/sach-hay-ve-kinh-te\/\"><span style=\"font-weight: 400;\">S\u00e1ch hay v\u1ec1 kinh t\u1ebf<\/span><\/a><span style=\"font-weight: 400;\">: 10 cu\u1ed1n thay \u0111\u1ed5i t\u01b0 duy, t\u1eeb kinh \u0111i\u1ec3n \u0111\u1ebfn hi\u1ec7n \u0111\u1ea1i<\/span><\/li>\n<\/ul>\n<p><i><span style=\"font-weight: 400;\">Th\u1ebf gi\u1edbi Digital Marketing c\u00f3 th\u1ec3 r\u1ed9ng l\u1edbn v\u00e0 \u0111\u1ea7y th\u00e1ch th\u1ee9c, nh\u01b0ng b\u1ea1n kh\u00f4ng h\u1ec1 \u0111\u01a1n \u0111\u1ed9c. B\u1ea3y cu\u1ed1n s\u00e1ch tr\u00ean ch\u00ednh l\u00e0 nh\u1eefng ng\u01b0\u1eddi th\u1ea7y uy\u00ean b\u00e1c, cung c\u1ea5p cho b\u1ea1n n\u1ec1n t\u1ea3ng ki\u1ebfn th\u1ee9c v\u1eefng ch\u1eafc, t\u01b0 duy chi\u1ebfn l\u01b0\u1ee3c s\u1eafc b\u00e9n v\u00e0 nh\u1eefng k\u1ef9 n\u0103ng th\u1ef1c chi\u1ebfn c\u1ea7n thi\u1ebft. Mua s\u00e1ch t\u1ea1i<\/span><\/i><a href=\"https:\/\/tiki.vn\/nha-sach-tiki\/c8322\"> <i><span style=\"font-weight: 400;\">nh\u00e0 s\u00e1ch Tiki<\/span><\/i><\/a><i><span style=\"font-weight: 400;\"> ngay h\u00f4m nay \u0111\u1ec3 \u0111\u01b0\u1ee3c \u0111\u1ea3m b\u1ea3o ch\u00ednh h\u00e3ng 100%, gi\u00e1 t\u1ed1t v\u00e0 giao nhanh 2h.<\/span><\/i><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Trong k\u1ef7 nguy\u00ean s\u1ed1, Digital Marketing kh\u00f4ng ch\u1ec9 l\u00e0 c\u00f4ng c\u1ee5 m\u00e0 c\u00f2n l\u00e0 ch\u00eca kh\u00f3a gi\u00fap doanh nghi\u1ec7p b\u1ee9t ph\u00e1 tr\u00ean th\u1ecb tr\u01b0\u1eddng c\u1ea1nh tranh kh\u1ed1c li\u1ec7t. Vi\u1ec7c ch\u1ecdn \u0111\u00fang nh\u1eefng cu\u1ed1n s\u00e1ch n\u1ec1n t\u1ea3ng s\u1ebd gi\u00fap b\u1ea1n n\u1eafm b\u1eaft t\u01b0 duy chi\u1ebfn l\u01b0\u1ee3c, trong khi c\u00e1c t\u00e1c ph\u1ea9m chuy\u00ean s\u00e2u m\u1edf ra h\u01b0\u1edbng [&hellip;]<\/p>\n","protected":false},"author":26,"featured_media":102991,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5,4],"tags":[],"class_list":{"0":"post-102990","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-review-sach","8":"category-review-san-pham"},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v19.7 (Yoast SEO v20.1) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>S\u00e1ch hay v\u1ec1 Facebook Marketing: T\u1eeb A \u0111\u1ebfn Z, th\u00e0nh c\u00f4ng m\u1ecdi chi\u1ebfn d\u1ecbch<\/title>\n<meta name=\"description\" content=\"Kh\u00e1m ph\u00e1 top 7 s\u00e1ch hay v\u1ec1 Facebook Marketing 2025: t\u1eeb c\u01a1 b\u1ea3n \u0111\u1ebfn n\u00e2ng cao. 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